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Curated products and travel inspiration. By the designers we admire. From the places they love.
Curated products and travel inspiration. By the designers we admire. From the places they love.
283 backers pledged $30,322 to help bring this project to life.

About this project

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$30,322

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State x State is a project inspired by our love for travel, culture, and design. With the help of talented designers across the 50 states (who also happen to have great taste), we'll be creating travel guides and curating an assortment of locally-made products.

So how will it work? 


We will build a network of creative
 people, including designers, 
artists, curators, craftspeople, 
restaurateurs, and mixologists, as well as friends, friends-of-friends, and 
people we meet, admire, and stalk (not in a creepy way!). And we'll ask for their recommendations 
for the places they live, work, grew up, or 
just plain love.

What to do. Where to eat. What to drink.
 Where to shop. What to buy. 


We'll curate the best recommendations 
in travel guides for each of the 50 states. These guides will be published on our site as well as printed in limited-edition runs. 

Sample screens of our digital travel guides
Sample screens of our digital travel guides

We also plan to collaborate with selected designers and curators to create state-themed gift boxes featuring
 up-and-coming independent designers 
and influential heritage brands. A lot of the same people sharing their favorite local places will be the ones whose products we curate for our state boxes. We'll feature these products plus lots of other great ones in our online marketplace, too. 

We'd like your help to get the first set of travel guides researched, produced, and printed. 

About our rewards

One of the rewards we're most excited about is our state gift box ($125 and $250 pledges). We've taken a preliminary trip to Portland, OR, met with some very talented designers, and collaborated with them to curate a box full of some of our favorite Oregon-made things. This includes products from Mazama Wares, The Good Flock, Tanner Goods, and Woodblock Chocolate

Here's a peek at our Oregon box*:

Oregon State Box
Oregon State Box

* Please note: We're only producing a limited run of the Oregon State Box for the first 150 backers of our $125 and $250 reward tiers. If you pledge after the first 150 people in these two tiers, you'll get our next state box (state is still TBD!). All of our state gift boxes will follow the same model, so although you may not get the Oregon box, we're sure you'll love what's in the next state box as well.

We've also collaborated with Emily Anderson of The Usual on some illustrations that will be featured on tote bags and postcards. Here's an example of what our tote bag reward could look like (final design TBD): 

State x State tote bag
State x State tote bag

Check out the details on the right for more info on our rewards.  

Follow us on Twitter, Facebook, and Instagram to get updates on the project. 

Thanks for your support!  

Risks and challenges

Getting great recommendations may take longer than we currently estimate. We'll mitigate this by being proactive about reaching out to contributors, tapping our networks to help, and making it easy for them to share their favorite places and tips with us.

Design and copy writing may take longer than we currently estimate.
We'll be able to draw on our friends in the design and copy worlds for some extra help if needed.

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  1. Select this reward

    Pledge $10 or more About $10

    A set of 2 state-themed postcards designed by State x State.

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    36 backers
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  2. Select this reward

    Pledge $25 or more About $25

    2 state-themed postcards designed by State x State and a printed State x State travel guide for one of our first states.

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    72 backers
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  3. Select this reward

    Pledge $50 or more About $50

    A State x State tote featuring an illustration by Emily Anderson of The Usual, one of our awesome collaborators, plus a printed State x State travel guide for one of our first states.

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    32 backers
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  4. Select this reward

    Pledge $125 or more About $125

    A printed State x State travel guide from one of our first states + a gift box (curated by us) from that state that contains 4 or 5 products made by local designers and artisans. A box might include ceramics, leather goods, food, and other small gifts. Retail value of over $125!

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    87 backers
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  5. Select this reward

    Pledge $250 or more About $250

    2 printed State x State travel guides from two of our first states + 2 gift boxes (curated by us) from those states that each contain 4 or 5 products made by local designers and artisans. These could include ceramics, leather goods, food, and other small gift items. You will receive the first gift box in August and the second in October.

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    26 backers
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  6. Select this reward

    Pledge $1,000 or more About $1,000

    You can choose the state you want us to curate next! Plus, you'll be invited to our launch party and we'll treat you to dinner at one of the restaurants recommended by our NY designer network.

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Funding period

- (45 days)