Hi. My name is Zoltan and I'm one of the Co-Founders of The Affair. We make graphic T-shirts inspired by your favourite books.
In early 2011 we released Mighty Dub, our third Neuromancer T-shirt, inspired by William Gibson's debut novel. A few days later it was plucked out of the digital ether by Annalee Newitz of io9 who described it as "the ultimate Neuromancer Tshirt", and it sold out within days.
We've had hundreds of requests to reprint, but we've never done it. Until now. It's finally the right time to reprint this T-shirt after all of these years.
And we need your help.
Initially we're asking for just enough money to launch one new colourway for the T-shirt (Snow / Grey) plus one new colourway for the Art Print (Bone / Smoke), both of which you can see below on the left.
And if we hit our stretch goals you'll be able to choose from additional colours in the T-shirt (Wine / Black) and the Art Print (Navy / Copper), both of which you can see on the right.
T-shirt • Premium cotton, piece-dyed, pre-washed and guaranteed sweatshop free • Snow / Grey colourway, or if we hit the stretch goal you can choose Wine / Black instead (both shown here on the Summer cut)
Art Print • Screen printed by hand on cotton-rich heavyweight stock 50 x 50 cm (19.5 x 19.5 in) • Reward is unframed • Choose between Bone / Smoke or Navy / Copper colourways • UNLOCKED!
Greeting Card (Bone / Smoke) • Screen printed by hand on cotton-rich heavyweight stock.
We passed our original funding goal in less than 48 hours (!) and so we're thrilled to announce the following stretch goals -
- Stretch Goal #1 • UNLOCKED! • Choose your T-shirt Cut
- Stretch Goal #2 • UNLOCKED! • Choose your Art Print Colour
- Stretch Goal #3 • Choose your T-shirt Colour
Here at The Affair we are avid readers. We cross many genres but time and again we are drawn to SciFi because of it’s futurology and world building. And William Gibson's prescient classic is one of our favourite books of all time.
"We monitor many frequencies. We listen always. Came a voice, out of the babel of tongues, speaking to us. It played us a mighty dub… Call ‘em Winter Mute.”
William Gibson, Neuromancer (1984)
Admittedly a Swiss-based Artificial Intelligence playing computer generated dub music to a bunch of space rasta stoners isn’t the first thing that jumps to mind even to the most ardent fan. But although we are still a long way from the singularity generative music is progressing in leaps and bounds - witness Emily Howell - and we just loved the simple idea of creating cover art for the greatest dub record yet to be...
We all know that no two T-shirts are created equal.
Here at The Affair we pride ourselves on premium materials and quality craftsmanship to create the finest garments. We dye, cut, sew and print everything in a family-run factory in Portugal, and guarantee every garment as sweat shop free. We also prewash everything no less than three times and guarantee that they will never shrink.
At the end of the day we can vouch for every single stitch in every single garment. And we do - with our unlimited lifetime refund guarantee.
Our T-shirts are made from only the finest 100% cotton and we use a lightweight 140 gsm weave for the perfect balance between style and durability.
Other premium features include:
And finally, our Art Prints and Greeting Cards are all screen printed and numbered by hand in East London using cotton-rich heavyweight stock.
Because we've already hit our first stretch goal, you'll be able to choose your T-shirt cut. Both cuts retain all the premium features of a refined slim fit, super skinny collar and contrast shoulder stitching.
As you can see below, the difference is in the neck and the sleeves -
Classic Cut features -
- Loose crew neck
- Hemmed sleeves
Summer Cut features • UNLOCKED! -
- Gentle scoop neck
- Unfinished sleeves
- Tapered arms
The Affair has been making literature fashionable since 2007.
But we never just print old book covers. We're not interested in licensing other people's work. Instead we're driven by making original art inspired by small details from the cult novels that we all love.
Some people will get the reference. Some won't. But that's OK, because either way you'll be primed to start chatting about something other than the weather...
“Great quality, ethically made, a conceptually brilliant range of T-shirts. Always waiting for the next one.” - Michael Kelly, UK
“Your Tshirts increase the probability of meeting your one true soul mate!” - Michael Pflug, Germany
“Sporting one, regardless of design, results in a recurring occurrence: I collect compliments... The fit’s perfect, the customer service exemplary, and materials are the best I wear.” - Matthew Dixon, Canada
“I keep buying The Affair tees because they're wearable stories. Yes, they look great - both the design and the cut - but they have something more to them: conversations” - Mike Stenhouse, UK
“The material is top notch, the designs are original and I find that your shirts have a maturity to them versus the tackiness and shallowness of your competitors.” - William Steiner Voigt, USA
“Tshirts that are so comfortable to wear that it’s almost as if they’re made of air, and whenever I wear one someone always asks me where I got it from.” - Simon White, UK
“The quality of the shirts is peerless, always printed on the softest cotton that somehow fits so, so perfectly.” - Adrian Andreacchio, UK
Risks and challenges
As with any creative endeavour there are always risks. But we believe that reprinting our Mighty Dub T-shirt may be one of the least risky Kickstarter projects ever because -
• We’re working with the same factory that made the original run in 2011
• We’ve spent the last 5 years making Tshirts in significant quantities
• We’ve shipped thousands of items to happy customers all over the world in the UK, USA, Australia, Japan, Mexico, Brazil and Israel to name only a few...Learn about accountability on Kickstarter
Kickstarter only allows you to select one reward level but you can receive multiple units simply by pledging multiple amounts of that reward.
Unfortunately this does not apply to the Early Bird T-shirt reward level which is limited to one per person. So if you're lucky enough to have grabbed one of those but you want additional T-shirts, then please pledge the standard amount (still heavily discounted from the RRP) of £24 for each additional unit.
Don't forget to include shipping costs if you're outside the UK.
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