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With every product you purchase, Y.O.U helps a person in need of clean underwear. 100% organic cotton underwear - look good & do good.
213 backers pledged £20,339 to help bring this project to life.
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£20,339

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  1. Select this reward

    Pledge £15 or more About US$ 20

    Be YOUrself

    Everyone loves stylish underwear, so here is a special pair of Y.O.U pants for men or women all wrapped up in our exclusive pouch. Save them for yourself or give them to a friend - it's up to you.

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    Limited 7 backers
    £

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  2. Select this reward

    Pledge £25 or more About US$ 33

    Just for Y.O.U

    A special Y.O.U underwear voucher. Treat your special someone and let them choose their own underwear to the value of £25, redeemable through the Y.O.U website.

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    Limited 9 backers
    £

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  3. Select this reward

    Pledge £38 or more About US$ 50

    Y.O.U are a perfect match

    Our must-have comfortable bralette, with flexible straight/crossed straps, along with a matching pair of super-soft Y.O.U undies. A match made in heaven!

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    Limited 21 backers
    £

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  4. Select this reward

    Pledge £40 or more About US$ 53

    YOU sparkle

    Bring a bit of sparkle into your life and get a special pack of three Y.O.U undies - your choice of style - delivered in a special reusable bag.

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    Limited 0 backers
    £

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  5. Select this reward

    Pledge £55 or more About US$ 73

    Y.O.U are gorgeous

    Look gorgeous, feel gorgeous. This reward includes two pairs of Y.O.U pants & a t-shirt (women's/men's styles) to let people know just how great you are.

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    Limited 4 backers
    £

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  6. Select this reward

    Pledge £65 or more About US$ 86

    Y.O.U are the man!

    Be the man, take charge of your underwear drawer and get yourself some stylish new pants in time for Christmas. This special 5 pack of trunks will last you way beyond the festive season too - you will be the boss well into 2018!

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    Limited 3 backers
    £

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  7. Select this reward

    Pledge £70 or more About US$ 93

    Y.O.U absorb me

    People say your personality is absorbing. Choose this reward for 3 pairs of pants & a large towel (for the gym, for the beach, for just owning it!)

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    Limited 3 backers
    £

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  8. Select this reward

    Pledge £85 or more About US$ 112

    Y.O.U sweep me away

    3 pairs of pants & weekend bag, perfect for that long weekend away. Buy these and book a trip to Paris, London, Milan or New York...

    Delivered in time for Valentine's Day

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    Limited 4 backers
    £

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  9. Select this reward

    Pledge £100 or more About US$ 132

    Y.O.U complete me

    We can't do this without you. So why don't you buy 3 pairs of Y.O.U pants & get a special launch party invite to join us next year in London, and be one of only 50 to do so.

    *you need to cover your expenses.

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    Limited 9 backers
    £

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  10. Select this reward

    Pledge £150 or more About US$ 198

    Y.O.U are unique

    #amazing. Yes you are. And we want to celebrate that with a special pack of Y.O.U pants with your own personalised message inside them. All ready to wear so you can join us in style at our launch party!

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    Limited 0 backers
    £

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  11. Select this reward

    Pledge £150 or more About US$ 198

    Y.O.U keep me going

    Refresh your underwear drawer twice a year with a special Y.O.U subscription. 5 pairs of pants delivered to you twice a year - along with an invite to our launch party to show off your new items :)

    *shipping covers two shipments of pants in 2018.

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    Limited 3 backers
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  12. Select this reward

    Pledge £250 or more About US$ 329

    Y.O.U fill me up

    Join us at our exclusive Founder & Backers Dinner. As you fill us up emotionally, we'll fill you up physically with a wonderful dinner and evening in fine company. We'll even treat you to 3 pairs of Y.O.U pants to wear on the night too!

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    Limited 2 backers
    £

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  13. Select this reward

    Pledge £500 or more About US$ 658

    Y.O.U choose

    Are you keen to show off your colourful side?
    Express yourself with your underwear? This reward gives you the chance to work with our design team to select our next fabric colour*. So if you love baby blue or have always wanted some pink pants, now is your chance!

    This reward also includes a year's subscription (5 pairs of pants, twice a year), as well as an invite to the exclusive launch party. Priceless!

    * Colour selected from a shortlist of organic fabric available from our supplier.

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    Limited 0 backers
    £

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  14. Select this reward

    Pledge £1,000 or more About US$ 1,315

    Y.O.U excite me

    A bespoke Y.O.U experience of a weekend in Edinburgh and optional visit to our charity partner. Only available for three fantastic backers, so make sure you are one of them!

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    Limited 1 backer
    £

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  15. Select this reward

    Pledge £3,000 or more About US$ 3,945

    Y.O.U are good company

    A team does well when they look good, feel good and do good. £40 reward gift cards for a team of 30, plus invites to our London launch party.

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    Limited 0 backers
    £

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  16. Select this reward

    Pledge £6,000 or more About US$ 7,890

    Y.O.U are simply the best

    Be part of the team as we go on a trip to Africa to see the good work that Y.O.U and our partners are doing. Includes an optional visit to a local charity programme.

    An experience you will never forget.

    Also includes a year's subscription to Y.O.U, delivering 5 pairs of underwear direct to your door twice a year, as well as an invite to our exclusive launch party.

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    Limited 0 backers
    £

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  17. Reward no longer available

    Pledge £3 or more About US$ 4

    Thank Y.O.U

    We're on a mission to change the world, so every contribution helps. For your kind donation, we will send you a personalised digital thank you.

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    Reward no longer available 4 backers
    £

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  18. Reward no longer available

    Pledge £10 or more About US$ 14

    Y.O.U are inspiring

    A pack of 10 inspirational postcards with space for a personal message. Send one to yourself ... or tell someone else how amazing they are.

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    Reward no longer available 2 backers
    £

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  19. Reward no longer available

    Pledge £15 or more About US$ 20

    Be Y.O.U at Christmas

    Everyone loves underwear for Christmas, so here is a special pair of Y.O.U pants for men or women all wrapped up in our exclusive pouch and delivered in time for the festivities. Save them for yourself or give them as a gift - it's up to you.

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    Ships to Anywhere in the world
    Reward no longer available 68 backers
    £

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  20. Reward no longer available

    Pledge £23 or more About US$ 31

    Y.O.U are noteworthy

    A beautiful pair of Y.O.U pants and an environmentally friendly notebook to capture all those underwear-inspired moments.

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    Ships to Anywhere in the world
    Reward no longer available 8 backers
    £

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  21. Reward no longer available

    Pledge £35 or more About US$ 47

    Y.O.U are beautiful

    Get two pairs of Y.O.U undies or a set of his & her pants, along with a Y.O.U make a difference wash bag for a fun weekend away.

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    Ships to Anywhere in the world
    Reward no longer available 28 backers
    £

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  22. Reward no longer available

    Pledge £40 or more About US$ 53

    Y.O.U sparkle at Christmas

    Christmas is a busy time - parties, family, life - but you want to look your best. So why not bring a bit of sparkle and get a special pack of three Y.O.U undies delivered in time for Christmas.

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    Ships to Anywhere in the world
    Reward no longer available 26 backers
    £

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  23. Reward no longer available

    Pledge £500 or more About US$ 658

    Y.O.U make me

    A collection named after YOU or by you. It's up to YOU. But it doesn't get much more special than that!

    This reward includes the opportunity to name our next Y.O.U collection, get a year's subscription (5 pairs of pants, twice a year), as well as an invite to the exclusive launch party. Amazing!

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    Reward no longer available 1 backer
    £

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Funding period

- (31 days)