About this project
The all new Sock 2.0 is a completely re-engineered product based entirely on the needs of our users. Insanely comfortable, 5x more durable, and an all new silver technology. This sock is like nothing you've worn before. Period.
It's simple - we're so confident that you'll love the SilverAir Sock 2.0 that we're offering Kickstarter backers a try-on guarantee. If you don't love it, your first pair of socks is on us.
SilverAir Sock 2.0 is a beautifully designed product. On the outside, it looks smart and stands sleek. Turn it inside-out and you'll see it is completely smooth and free of any threads or loops that you'll find in your average sock.
When it comes to odor control, there's simply nothing better than our signature SilverAir technology. For this sock, we developed an all new silver yarn that can stretch along with the rest of the sock. This allowed us to knit silver continually throughout the entire sock and pack a more powerful punch.
We re-engineered the entire sock from ground up to withstand the toughest use. The abrasive areas have been reinforced with high-strength yarns and a new stretch mechanism eases tension in stress points.
To test the durability, we teamed up with Manufacturing Solutions Center, a leading independent lab here in North Carolina. They put our sock through a series of abrasion tests to determine its break-point. The average sock tested breaks at 3000 cycles. Our final prototype broke at 13,533 cycles which falls in the top 1% amongst all socks tested.
Targeted areas across the foot bed have been cushioned to enhance the level of comfort, while a top-facing mesh ventilation panel keeps your feet cool and aerated.
Adopted from the SmartGrip™ System in our underwear, we incorporated a similar grip system behind the heel of the new sock so it doesn't slip during high-impact activities. It's made of soft silicones that you barely feel against your skin but creates enough resistance for the socks to stay in place.
The SilverAir Boxer-Brief has been our hottest selling product since it became available earlier this year. A new version with a fly will be ready to ship with the sock 2.0. Check out the Kickstarter campaign we did for our boxer-brief to learn more about them.
Boxer-Brief Kickstarter Campaign: https://www.kickstarter.com/projects/yathletics/the-worlds-best-travel-underwear
The socks will be available in various sizes and will fit both men and women. Certain colors have limited sizes. Please refer to the chart below for details.
We are Y Athletics, and our mission is to simplify your life with thoughtfully designed gear. We engineer each product from scratch, with materials and components tailored specifically towards it. We take a lot of time to design, construct, and perfect each product and the difference is evident in the details.
By now we've launched a few products on Kickstarter, but this is the first time we are launching a version 2.0 of a previous product. This is really important to us because we've been gathering feedback from hundreds of backers, learning about how our socks are being used all over the world, and carefully designing the new sock to meet your needs.
We are now ready to bring our innovations to life and can't wait to have the SilverAir Sock 2.0 on your feet.
Important Details About The Campaign
You - the backers of our Kickstarter campaign - enable us to bring new products to life. You'll be the first to receive new products and you'll get to see exciting progress of our production.
The money you pledge towards our campaign goes directly into the development and production of our products. This campaign is not a store front. If you want full service from Y Athletics., we ask you wait until the products are available on yathletics.com and purchase them at full retail price.
FIRST PAIR TRY-ON GUARANTEE [SOCKS ONLY]
If you're not satisfied with the socks, let us know within 30 days of delivery and we'll issue a refund of $16 for your first pair of socks. The refund will be made to the credit card you used to back this project on Kickstarter. We can't issue refunds after 30 days of delivery and only the first pair of socks are covered by this guarantee. Therefore, if you're unsure about the product, we recommend you pledge for one pair only and try it out. Shipping or any additional costs (such as duties/taxes/administration fees) will not be refunded.
If you change your mind after the Kickstarter is funded and before your reward ships out, you may request a refund. We reserve the right to issue or deny such requests.
If we issue a refund, we will deduct 10% from it to cover the fees that has already been collected from your pledge by Kickstarter and Stripe (the payment processor). If your reward has already shipped out, we cannot offer any refunds.
RETURNS & EXCHANGES
Beyond our 'First Pair Try-On Guarantee', we unfortunately cannot offer refunds or accept returns on items sent as Kickstarter rewards. If there is a sizing issue, we'll be happy to exchange sealed products with the correct size, provided you cover the shipping fees for the exchange. All socks and underwear come in permanently sealed packages (for hygienic reasons); once opened, they cannot be exchanged. Therefore, please try one out before opening the remaining in case you want to exchange those for another size.
Outside of USA & Canada, we ship to select countries using FedEx and USPS.
All international shipments are subject to duties, taxes and administration fees which you are responsible for paying. Most countries will assess duties/taxes and in certain countries the carrier will pre-pay the duties and taxes and bill you afterwards. If you refuse delivery, your package will be abandoned. Once abandoned, we cannot ship another package to you or issue a refund.
Our Marketing Partner
We'd like to give a shout out to our advertising partner, Jellop, who helps us reach new backers. If you're running a Kickstarter campaign, make sure you get in touch in them.
Risks and challenges
This is our 6th Kickstarter project. We’ve delivered some of the highest quality products to our backers in the past and this one’s not going to be any different.
The only risk we can think of is the projected timeline of the delivery of rewards. This is a brand new development, and although we've made hundreds of prototypes, there can always be unforeseen challenges when we start production. If any issues come up, the delivery of your reward will be delayed.
That said, we’re pretty straight forward when it comes to communication and have built a reputation of being transparent with our backers. We'll make two promises:
1. We will deliver the highest quality product to you. We take extreme pride in making some of the best products in the world and will never compromise on quality.
2. We will keep the lines of communication open at all times. If we have any hurdles, you'll be the first to know about them.Learn about accountability on Kickstarter
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