New Product Announcement
We haven’t reached out to many of you in a while, but wanted to check in and show you something exciting:
We just launched our newest product, the ... Read more
SilverAir Shirts are now in white!
We’ve been perfecting this for a while and now we’re ready to launch the SilverAir Shirt in Alpine White!
We’re sharing it here first because many of you have... Read more
The SilverAir Sock is here!
The SilverAir Sock is here! You guys are the ones responsible for creating Y Athletics and I'd love for you to be amongst the first backers in our... Read more
The Final Update!
It's been a year and three months since you funded the SilverAir Shirt project and made Y Athletics real. Today marks a significant day for us because we've... Read more
I know it's been a while since our last update and I apologize for the delay in getting this note out to you. This is the busiest we've... Read more
Happy New Year + Shipping Update
Happy New Year! I think 2015 is going to be a great year for all of us. We're excited because we're hoping to get all shirts shipped out... Read more
A Year’s Worth of Thanks!
Exactly a year ago, you helped bring my dream, Y Athletics, to life by funding the first production of our SilverAir shirts. We've come a long way and... Read more
Shipping Update + An Apology
We shipped out a couple hundred orders last Friday and they should be hitting your doorstep tomorrow. We are shipping out a lot more in the coming weeks... Read more
Shipping Update + Note For International Customers
I'd like to give you an update on shipping schedules and provide some information specific to our international customers:
I know some of you are eagerly... Read more
Quick Shipping Update
Just wanted to give you a quick update and let you know that we have started shipping some solid colored shirts...they look beautiful and if you are amongst... Read more
Production Update + Delivery Schedule
Happy Sunday Everyone!
Our bags and labels, originally scheduled to be flown in last week, have not yet arrived but they ARE on an airplane en route to the USA... Read more
BackerKit Survey Reminder + Quick Production Update
Thanks for completing the BackerKit survey and for adding even more shirts to your orders. You guys are awesome! I just wanted to let you know that we'll... Read more
The BackerKit survey has been sent out!
Please check your emails and respond to it as soon as possible. If you haven't received an email, you can go... Read more
PRODUCTION UPDATE + BackerKit SURVEY
Production of our SilverAir solid shirts is in full swing. All is progressing according to plan and we expect to start delivering the solid shirts later this month.... Read more
Production prototypes (solids), new survey, and a very special video
We've been extremely busy on the production side of the solids. All development is complete and production is queued up. We're on track to complete it by end... Read more
Solid Colors Revised
We have some exciting news. In our last update, we showed you what the solid colors look like. We've revised those colors but at the end of the... Read more
COLORS + QUALITY + TIMELINES
Apologies for releasing this update a day later but as promised, we have pictures of the solid colors that came in.
They feel amazing but we think some... Read more
The last few weeks have been challenging but fun.
The new yarns we are using make the shirt feel great. However, the appearance is slightly different from the... Read more
Production Update + New Product Announcement
We underestimated the challenges for the fit and finish of our shirt. In particular, the shirts were turning out to be about 20% heavier than our desired weight.... Read more
Progress with our new manufacturing partner
Good Morning Backers,
I spent the last week getting to know our new manufacturer in the US. I had a great time and was extremely satisfied with all their capabilities.... Read more
Production Update + Revised Delivery Date
In my previous note, I informed you that Y Athletics’ and Lululemon's attorneys had made contact. However, Lululemon refused to discuss any issues unless we guaranteed the “full... Read more
A quick note
Thanks for your overwhelming support over the past week. While the manufacturing situation is still unfolding, we wanted to give you a quick update.
Lululemon and Y Athletics'... Read more
Important Production Update - Please Read
Throughout our Kickstarter campaign, we've been transparent about the process and any problems that have come up. For the most part, it has been a relatively smooth ride.... Read more
Final Stage Of Production + Special Surprise
This week our factory started the final stage of production — sewing the sleeves and necks to the body of the shirts. When this is done, the logo and care... Read more
Production Update + Shipping Address Changes
Our factory has been busy producing SilverAir shirts for over a month now. Overall, the knitting process went well but there was one hiccup— we ran low on silver yarns... Read more
It's Production Time
It's February...which means production time...and one step closer to delivering your SilverAir shirts. Last month, we ordered yarns to produce thousands of shirts. They arrived at our factory the first... Read more
Yarns are on the way...Production starts soon
We hope you've had a great start to the new year. It's been a little less than a month since the funding period of our Kickstarter campaign closed... Read more
Thank You + Surveys
The last day of our Kickstarter campaign was one thrilling ride. We received almost $25,000 in pledges on that day and it was a massive collaborative effort on your part.... Read more
10 hours to go... This is it !
It's been a fantastic 41 days and now it is time to wrap things up with our final update before the close of the campaign.
Yesterday was our biggest day... Read more
A Fun Update
We can't believe the end of our campaign is almost here. This isn't goodbye by any means though… For now, we give you one of our favorite updates yet.
First,... Read more
9 days to go… Game on!
The last one week has been really exciting. I flew out of Los Angeles to meet our manufacturer and spent a good one week with them. Like us, they are... Read more
Turkey… Stretches… And a little something about PRODUCTION 001.
We can't believe we're more than half-way through our Kickstarter campaign. Your excitement about SilverAir has truly inspired us to dream bigger, but at the same time our first priority... Read more
Votes Are In - Introducing SilverAir Long Sleeve
We thought the long sleeve would be popular but never did we imagine it would receive the number of votes it did, because 83% of your votes were for the... Read more
Vote: Long Sleeve vs. Sleeveless
You guys have kept the momentum going and we are now almost at $120,000 with 2000 backers from around the world. With the second stretch goal right around... Read more
13 days down. 27 days to go. $100,000 raised.
We launched SilverAir to the world 13 days ago, and today, your pledges have collectively amounted to over $100,000 - a milestone we're super excited about.
First off,... Read more
STATS, STRETCHES, AND PICS: The update you've been waiting for...
Backers, you all are simply awesome! We love the passion around this project and want to share some statistics for you to feel proud of:
- 1020 backers have pledged more... Read more
649 backers in less than 4 days…and we're funded!
You've done it. Thanks to you, SilverAir is no longer just a dream or vision…it's a reality.
We're thrilled, amazed, and can't be more grateful for the onslaught of support we've received... Read more
Simply Wowed by the first 24 hours!
We're blown away by the support from the Kickstarter community.
It's been exactly 24 hours since we launched SilverAir, and we want to extend a colossal thank you to everyone... Read more