Finally an Easy to Remember Name...
XSPROFIX Naming Challenge
In consideration of all the feedback we've received during this campaign, we've finally found a more memorable name to replace our launch name XSPROFIX.
Thank you everyone who gave feedback and suggested names in the comments.
The hardest part was finding a name that was not already trademarked; when we did some research on a few of the suggested names we liked, they were all trademarked already.
A few we liked that were already in use:
- Portresso, P.E.M. (Portable Espresso Machine) and Travesso all suggested by @Ryan
- EXPRESSo and XPRSO suggested by @Rolph
- eSpressoFix suggest by @Jerry
Thank you everyone for your input. And we are excited to roll out the name we've found available and we believe is a great fit for the product...
NowPresso by XSPROFIX
NowPresso is certainly easier to remember and, tongue twisting aside [x-s-s-pro...], it is descriptive of the product too.
Yes, we initially believed XSPROFIX was descriptive but, what seemed obvious to us wasn't obvious to most people and, we found, was difficult to pronounce.
Live and learn.
We hope this is a better name for most of you and thanks again to everyone who contributed in the renaming of the product.
Thanks for all the questions and comments.
With your help, over the first few weeks of the NowPresso campaign, we've come a long way and already reached the funding goal to ensure the NowPresso will become a reality.
Still Working to Spread the Word
There are 15 days left for this Kickstarter so please continue to share.
And now that we've got a more pronounceable name - NowPresso - don't forgot to talk about the NowPresso too!
Also, don't forget we've added the EcoPress to all backer orders and in our next update we've got some good news coming out about being able to use the product with some different capsules.... Stay tuned!
Huffington Post: NowPresso is a Kickstarter that Will Revolutionize Coffee... Forever
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