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$892 pledged of $30,000 goal
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By Gib Springer
$892 pledged of $30,000 goal
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What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

3690451ac1ae51fa3c28f7ced305a35a original

Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

About this project

 WOW Multi-Lens Case for the for iPhone7

 

Sleek Lenses Embedded in our Shock Protective Case
Sleek Lenses Embedded in our Shock Protective Case

 The WOW Wearable Optic
~ Photo creativity at your fingertips

WOW significantly improves your mobile photography experience with a new multi-lens-case for the iPhone 7.  The WOW Lens Case integrates a 4-optic carousel in a shock resistant case. Our patented WOW carousel is sleekly embedded into our case and fits easily in your pocket.  No extra equipment, auxiliary lenses or removing a case to get great photography, it is always with you!  We are launching this Kickstarter campaign to support production upgrades of the WOW Lens Case for the iPhone 7. WOW for iPhone’s 6/6s models will also become available.

The "Photosphere" & mobile photography

When mobile photography entered the cyber world it created a worldwide "Photosphere” with unlimited possibilities.  WOW's seasoned optics team and parent company, AppBanc, LLC, has 30 years of experience in this business. "We have seen a great deal in the optics world', says Gib Springer, CEO, "everyone is taking mobile pictures and WOW enriches this activity!"  The WOW 7 multi-lens suite and companion eZoom software app truly extend the iPhone 7’s camera native optics range and functionality.

 WOW's Carousel of Optics

Our patented WOW Lens Case for the iPhone 7 covers the principal of an integrated multi-lens carousel featuring:

1. Macro Lens: High magnifications and extends close up view field performance
2. Wide Angle Lens: Extends the view field by 30-degrees
3. Polarized Neutral Density Lens: Reduces glare, motion blurs, improves color purity and increases contrast
4. The Cameo Optic: A means to enhance and isolate view field subjects with peripheral shadows and dark field also defines subjects with surrounding brilliant spectral vignettes.

Ergonomic Design

WoW’s slim fitting case is in compliance with the Apple iPhone ergonomic theme! When the occasion demands you, have the right lens selection with a mere fingertip gesture to capture the impromptu photo-op!

Capture your photo moment!

Integrated in your WOW 7 case, the WOW Lens offers an on the spot lens selection for the great photo moment. Beyond the reach of the iPhone’s native lens, WOW achieves special subject-capture and offers users instant view-field gratification.

WOW for Everyday Photos
WOW for Everyday Photos

 

  

The Four WOW Lenses

 Macro

For close-up photography, capture the macro world of insects, micro-prints and more!  Look into the unseen macro-world of biological flower components and flora features, all accessible using the Macro Lens, and, even further magnifications combining iPhone’s built in zoom.  With WOW’s eZoom companion app, you can zoom into microscopic details otherwise unseen without eZoom.

Magnifications up to 15x with eZoom & Macro
Magnifications up to 15x with eZoom & Macro

 

Before with iPhone Native Lens & after with WOW Macro Lens
Before with iPhone Native Lens & after with WOW Macro Lens

 Polarized Neutral Density

Reduce outdoor photography glare, blur and noise with this optic, with the WOW Polarized Neutral Density Lens. Outdoor light scatter can interfere with the subject’s luminescence introducing undesired chromatic distortion and glare with annoying consequences.  Where color purity counts, such as close-up photography of flowers or delicate facial features, the Polarized Neutral Density Lens provides remarkable color purity and image integrity. 

Capture a solar illuminated underwater scape, such as a Koi pond, that may in sun light otherwise be obscured with glare and surface reflections. Take that shot of a white water fall and experience a smooth polishing effect with this lens, enhancing its natural beauty.

Before with iPhone Native Lens & after with WOW Polarized Lens
Before with iPhone Native Lens & after with WOW Polarized Lens

 

Color Purity with WOW Polarized Lens
Color Purity with WOW Polarized Lens

Cameo Optic

Capturing an alluring photo enhancement is simple using the Cameo Optic from WOW’S carousel arsenal. With your own creative touch, unique shadowing and colorful vignettes will appear while composing your shot.  Additionally, on-demand compliments your camera’s view field with constructive peripheral shadows and rich chromic halo’s with astonishing results.

Creative Vignettes & Shadowing
Creative Vignettes & Shadowing

 Wide Angle

The Wide Angle lens provides an increase in the camera’s view field for that impossible to fully capture social group opportunity, especially in close confines such as a hallway or small room (see examples).

Before and After with the Wide Angle Lens with +30 degree view field
Before and After with the Wide Angle Lens with +30 degree view field

 

 WOW is Unique

In addition to the four lenses integrated into the phone case, the WOW carousel functional concepts render the WOW for iPhone 7 unique from other optic accessories as they are:

  • Designed and engineered around the iPhone's microphone and flash
  • Designed with exchangeable carousels allowing the accommodation of future novel optics coming soon.

Specifications

• Weight case with lens carousel: 1.2 Oz
• Current iPhone Platform Compatibility: iPhone 6,/6s & 7
• Carousel Lenses: Integrated optics wheel with multi-lens array featuring macro, wide angle, polarized neutral density, and an artistic cameo diffraction aperture
• Carousel Description: Integrated optics wheel with multi-lens array featuring macro, wide angle, polarized neutral density, and an artistic cameo diffraction aperture
• Case: Rugged interactive shock resistant with poly-carbonate substrate, chemical & UV resistant polyurethane margins
• Provision for Lanyard

WOW Side View and WOW7 Case Tooling
WOW Side View and WOW7 Case Tooling

 

 

 

eZoom App (in the App store)

eZoom App uses surveillance technology
eZoom App uses surveillance technology

 

eZoom is AppBanc’s solution as a surrogate to replace the awkward geometry and size of an auxiliary telephoto lens for compliance with the Apple’s ergonomic and wearable theme.  eZoom offers up to 15x zooms, subject to skill, adequate lighting and phone stability.  eZoom enables high magnifications and high pixel content without the annoyance of pixelated images through a pixel morphing process that enables user to select output magnification resolutions and content reduction in resolutions without sacrificing the geometric dimensions of the image. These high magnifications and variable output contents are accomplished with a methodology that applies a process of filtering and mathematical transform algorithms to swiftly recompose the image zone of interest.

eZoom in the App Store: https://itunes.apple.com/us/app/ezoompro/id968986863?mt=8e

Our Companion eZoom App

eZoom has the following attributes:
1. Allows the user to increase or reduce a photos or photo segment’s output measured in megapixels 
2. Allows the user to choose a segment from either the camera’s view field or a photo selected from the iPhone’s camera roll libraries
3.  Can achieve up or down image pixel-content 
4.  For comparison of a zoomed photo, one can select a side-by-side comparison of the original and zoomed image  
5.  Allows access to the camera roll without exiting the eZoom app to scan/search the camera roll for a photo of interest
6.  eZoom has a funky frame library offering the user frame selections in the live shot mode to frame the view field with a creative touch.

eZoom's Select Square Tool

With eZoom’s select square, one may:
1. measure the pixel content of any zone in a photo selected from iPhone’s camera roll
2. measure in pixels, the X and Y coordinate features in the view-field
3. Determine from any zoomed or camera roll photo the content of the photo by manipulating the measuring square and reading the output metrics attached to the square.
4. See the example below of a photo selected from the iPhone’s Camera Roll with the eZoomed magnification equal to the original photos 8-megapixel content.   

eZoom Examples

eZoom square selects image and measures pixel content inside of square

 

  More eZoom....

 The left photo below has an 8 megapixel content.  Using eZoom, the right photo is up-scaled to a full 8-megapixel content.

 

Without WOW Lens, With WOW Lens Macro and With the eZoom
Without WOW Lens, With WOW Lens Macro and With the eZoom

  

Native Lens, Macro Lens and iPhone slider zoom
Native Lens, Macro Lens and iPhone slider zoom

  

Timeline:  WOW's Lens Case for the iPhone7 

1.  July 2009: Founded AppBanc (app development)
2.  2012:  Streaming Media Patents filed, granted 2016
3.  2012:  First WOW Lens Case iPhone 4
4.  2014:  WOW Lens Case for the iPhone 5 and 6
5.  2015: WOW Patent granted
6.  October 2016: iPhone 7 design
7.  January 2017: Prototype design
8.  December 2016: Prototype fabrication & tooling released
9.  February 2017 Test validation
10.  April 2017 Kickstarter
11. August 2017: Scheduled Production Fulfillment 

 Patented Technology

AppBanc, LLC has several patents in our IP portfolio relating to the WOW product, cloud streaming media and design, includes carousel case & mechanism concept.    

 

Technology Partners

GEO Semiconductor, has teamed up with Appbanc to provide intellectual property for current and future advanced photography.

WOW's Funding Goals

With your support, we will improve our WOW lenses, our patented carousel to accommodate the larger iPhone 7 aperture, and case tooling.

The WOW Team

Gib Springer, Elton Spzaller, Jeff Warda and Allison

   

 

 


Web:  www.wow-lens.com

Facebook: https://www.facebook.com/WoWLens/

Twitter: https://twitter.com/goappbanc

Instagram: https://www.instagram.com/wowoptics/

Youtube: 

eZoom in the App Store: https://itunes.apple.com/us/app/ezoompro/id968986863?mt=8e

By Alexandra B.

 

 

 

 

 

 

 

 

Risks and challenges

Backers: We are in need of funds to create the WOW Lens Case for the iPhone 7. Upon successful release of the WOW Lens for the iPhone 6/6s, the WOW 7 requires modifications to the carousel to align with the 7's aperture and sensors, glass lenses to replace a plastic doublet and also case tooling. With 30 years of engineering and two WOW products behind us, we are confident to roll out the WOW Lens for the iPhone 7. With several patents to our name, this project has three specific patents. We are excited for production and product release of the WOW 7.

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Funding period

- (28 days)