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Cyber Safety and Ethics and Stuff (For Kids & Teens & Parents & Teachers). Second Edition.

Cyber Safety and Ethics and Stuff (for Kids, Teens, Parents and Teachers) is is a super high quality, full color, glossy easy to read and share book, designed to help kids, families and schools, churches and youth groups, learn about the challenges of online security, safety and privacy.

The first edition of this book was a success, (125,000 copies) but did not reach the millions of kids I had hoped for. It may have been too early for that. (2001)

With your backing, we hope to well exceed our published Pledge total, so we can give away, for Free, 50,000 - 1,000,000 copies in the next several months. All you need to do is:

1. Pick the Reward(s) you want to receive in exchange for your Pledge.

2. Your credit card will not be charged until we are full funded in January 2013.

Why is this book so important to you and your family? As a security expert, I had focused on corporate information security, and then I had kids. When Ashley, at twelve, found the ‘nasty’ places on the internet, it was a wake up call to my wife and me.

Then at eleven, my son, Adam, demonstrated wifi hacking on national television, we realized, more than ever, that most kids know more about technology than their parents – and the parents needed help. So I wrote the first edition more than a decade ago.

Cyber Safety and Ethics and Stuff is not about telling you how to behave. It’s not about telling you what is right and what is wrong. It is about asking you a lot of questions that you might not have thought of. It's about letting parents and teachers, youth and spiritual leaders encourage an open dialogue so everyone can learn from everyone else.

It is about giving you, your family and teachers the technical and not-so-technical pointers you need to make the right decisions for you. Tim, Tess and CatFive, and I will guide you through the good and the bad of the internet.

Cyber Safety and Ethics and Stuff is an easy to read, colorful and visually appealing book, written for the entire family and K-12 schools. The goal is for families to talk; for teachers to use these ideas in classrooms and discuss the important safety, privacy and security challenges everyone from 8 to 80 faces online today:

  • Hacking, 
  • Internet Scams
  • Facebook Privacy
  • Cyber Bullying
  • Plagiarism
  • PC Security Basics for Home
  • iPhone, iPad and Mobile safety
  • Phishing attacks
  • Adult materials
  • Stealing
  • Personal online responsibility
  • … and more.

Our team is dedicated to making this Kickstarter Project a huge success.

Friends and family: I ask for your backing.

Schools and Youth Groups: we have rewards tailored specifically for you, too.

Corporate folks and security vendors: Please get involved. We ask for your help in sponsoring this important project. The more you help you back us, the more books we can give away - even tens of thousands of them!

For $2000, get a spot on one of our Rear sponsor pages (48 available). For $2500, get a spot on one of our Front sponsor page (24 available). 6 sponsors per page.
For $2000, get a spot on one of our Rear sponsor pages (48 available). For $2500, get a spot on one of our Front sponsor page (24 available). 6 sponsors per page.
Inside book flap sponsor options
Inside book flap sponsor options
Sample Inside Flap Sponsors. Put your logo, website, and any text you want! Use the spot to write whatever you want about your company. How do you get one? Look at the rewards!
Sample Inside Flap Sponsors. Put your logo, website, and any text you want! Use the spot to write whatever you want about your company. How do you get one? Look at the rewards!

With our initial goal, we will fulfill all rewards and get copies to every member of Congress, every State education director, leaders in Washington, key media and online groups that support kid and family cyber safety.

If we exceed our initial goals, we will supply even more books to groups that either we choose, or you suggest. If we raise $500,000, we will be able to give away more than 50,000 books for FREE! (Shipping is a huge cost!) And the numbers go up from there!

That’s my pitch.

I hope you can help us reach my personal goal of getting 1Million physical copies of Cyber Safety and Ethics and Stuff into the hands of kids, families and schools by the end of 2013.

We need to raise about $4M to achieve that goal. We could actually get a quantity of these books into every single school district in the U.S. - for Free!


Thank you. 

- Winn

Risks and challenges Learn about accountability on Kickstarter

Ah, the risks. Several of Winn's books, most notably Information Warfare (3 Editions) and Cyber Shock (2 Editions) were published the traditional way - through a NYC publishing house.

But, Winn was disappointed that it took 14 months from manuscript to printing and distribution. So, he and Sherra set up Interpact Press ~1991 to publish "Terminal Compromise," "Time Based Security," and "Pearl Harbor Dot Com," (See Die Hard IV) among other projects. Everything they have ever published came to fruition on time.

In April 2001, Winn and Sherra published "Internet & Computer Ethics for Kids (and Teachers and Parents without a Clue)". With the initial help of corporate sponsors, more than 100,000 copies were distributed - and are still being sold across the US and Canada (although we are nearly out of stock and do not plan on a physical reprint. Gonna go eBook when we have a spare moment.)

Now, it's time to get these issues in front of millions of kids and parents. So, here we are again - and Kickstarter seemed the obvious Web 2.0 way to go.

Risks include:
- Printing. (Been there, done that.)
- Graphics. This is what the team (Ashley, Kayley and Sherra) does for our global clients.
- Writing. That's what Winn does. Hides out in a cave or on a distant mountain for a while to do the "Data Dump" - the real hard creative work, then it goes to Sherra for the editing, followed by the author-editor battles while the graphics team bobs and weaves in their creative vortex. About 40% is already complete.
- Marketing. Winn is pretty well known in the security world. He writes a lot of articles for all sorts of magazines, appears around the world speaking (and shall we say - ranting) and has thousands of media interviews under his belt. We've got that one covered... plus our Social Media team (read that: the young ones) is already hard at work getting Liked, Friended and Followed. :-)

Bottom Line: Winn and Team don't see much of a risk from our end. We've done this before - but this is the first time on KickStarter. Winn's biggest worry is, "What if we have tens of thousands of backers? How do we fulfill everything..." and the rest of the Team says, "Just write, Winn. We got that one sorted out."

Risky? You decide.
We DO appreciate your time, attention, support and hope you will help us apread the word.
The Team behind Cyber Safety and Ethics and Stuff.

FAQ

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    MANY KIND THANKS! We know times are tight and every dollar helps our project. THANK YOU!

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    SINGLES: We'll send you a hard copy version of the Cyber Safety & Ethics & Stuff anywhere in the U.S. ($25 Value)

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    SINGLES INTERNATIONAL: We'll send you a hard copy version of the Cyber Safety & Ethics & Stuff anywhere in the WORLD.

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    AUTOGRAPH-HOUND! One copy autographed by Winn, Ashley, Sherra and Kayley! We'll send you a hard copy version of the Cyber Safety & Ethics & Stuff anywhere in the U.S.

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    TWO-FERS: We'll send you TWO hard copy versions of Cyber Safety & Ethics & Stuff anywhere in the U.S. ($45 Value)

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    AUTOGRAPH-HOUND INTERNATIONAL! One copy autographed by Winn, Ashley, Sherra and Kayley! We'll send you a hard copy version of the Cyber Safety & Ethics & Stuff anywhere in the World

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    HOME RUN: We'll send you FOUR hard copy versions of Cyber Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom! ($90 Value)

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    TEN-PACK SPECIAL! deal for small schools, youth groups, churches, associations, large families and Gifts! We'll send you TEN hard copy versions of Cyber Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom! ($225 Value)

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    PERSONAL SPONSOR: All of the above ($100 Pledge) PLUS your name and (if you want) your email or URL listed in the "Personal Sponsors" section of the book! (And even more infinite thanks!)

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    ONE HOUR WEBINAR ON SAFETY AND ETHICS! Ideal for small groups, companies, associations, large families and Gifts! FIRST: We'll send you TEN hard copy versions of Computer Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom! PLUS: Winn Schwartau will host and put on a Private Webinar for your School, Church or Company. This exciting ONE HOUR interactive session is tailored specifically for your audience, age group and content YOU want. Must be scheduled 30 Days in advance.

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    SPONSOR: REAR 1/6 PAGE : At the end of the book, we are including 8 pages (4 spreads) for sponsors. Each of the 6" X 9" pages will be broken up into 6 parts, roughly business card size, for your personal or company message, 4-color graphics or whatever you choose. (Subject to appropriate content approval of course!) PLUS: We'll send you TEN hard copy versions of Computer Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom! PLUS You will get your logo on the web site, on the coloring book until May 31, 2014

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    TWO HOUR WEBINAR ON SAFETY AND ETHICS! Super Ideal for small groups, associations, large families and Gifts! FIRST: We'll send you TEN hard copy versions of Computer Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom! PLUS: Winn Schwartau will host and put on a Private Webinar for your School, Church or Company. This exciting two hour interactive session is tailored specifically for your audience, age group and content YOU want. Must be scheduled 30 Days in advance.

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    SPONSOR: FRONT 1/6 PAGE: After the title page, we are including 4 pages (2 spreads) for sponsors. Each of the 6" X 9" pages will be broken up into 6 parts, roughly business card size, for your personal or company message, 4-color graphics or whatever you choose. (Subject to appropriate content approval of course!) PLUS: We'll send you TEN hard copy versions of Computer Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom! PLUS You will get your logo on the web site, on the coloring book until May 31, 2014

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    SAFETY AND ETHICS LIVE! Super Ideal for small groups, associations, large families and Gifts! FIRST: We'll send you TEN hard copy versions of Computer Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom! PLUS: Winn Schwartau will come to your U.S. location (Travel expenses extra) and host and put on a Private Session and Presentation for your School, Church or Company. This exciting full day event will include interactive presentations and discussions tailored specifically for your audience, age group and content YOU want. IT ALSO INCLUDES A LIVE VERSION OF "THE CYBER SAFETY AND ETHICS GAME" - suitable and tailored for any age group and audience. Must be scheduled 30 Days in advance.

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    SPONSOR: INSIDE FRONT COVER FLAP: You or your organization will get the entire Front Inside Cover Flap (9X3) to put your message, art and thoughts into gorgeous 4-Color splendor for the first printing (10K-500K copies) of Computer Safety & Ethics & Stuff. PLUS You will get your logo on the web site, on the coloring book until May 31, 2014. PLUS: We'll send you TEN hard copy versions of Computer Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom!

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    SPONSOR: INSIDE FRONT COVER: You or your organization will get 1/2 of the Front Inside Cover (9X3) to put your message, art and thoughts into gorgeous 4-Color splendor for the first printing (10K-500K copies) of Computer Safety & Ethics & Stuff. PLUS You will get your logo on the web site, on the coloring book until May 31, 2014 PLUS: We'll send you TEN hard copy versions of Computer Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom!

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    SPONSOR: INSIDE REAR COVER FLAP: You or your organization will get the entire Rear Inside Cover Flap (9X3) to put your message, art and thoughts into gorgeous 4-Color splendor for the first printing (10K-500K copies) of Computer Safety & Ethics & Stuff. PLUS You will get your logo on the web site, on the coloring book until May 31, 2014. PLUS: We'll send you TEN hard copy versions of Computer Safety & Ethics & Stuff anywhere in the U.S. PLUS An electronic version of the Cyber Safety & Ethics & Stuff coloring book to print as many as you want to use at home and in the classroom!

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    SPONSOR: INSIDE REAR COVER: You or your organization will get 1/2 of the Rear Inside Cover (9X3) to put your message, art and thoughts into gorgeous 4-Color splendor for the first printing (10K-500K copies) of Computer Safety & Ethics & Stuff. PLUS You will get your logo on the web site, on the coloring book until May 31, 2014.

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Funding period

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