Visible Vinyl – Your records were meant to be seen (Canceled)
High-quality, solid-wood record displays. Designed to bring your album’s artwork into the vinyl listening experience.
Visible Vinyl is a family of incredibly high-quality record displays designed to showcase your album's iconic artwork.
Every record you’ve ever played was held in your hands before being enjoyed. You connected with that album’s artwork, even before the music. But if you’re like most of us, when that record goes on, the album’s artwork gets tucked away.
We hunted high and low for a record display that added value to our setup, but couldn’t find anything near the quality we craved.
So, we created Visible Vinyl.
Music is a shared experience, it has the power to take us back to an entire decade or to a single, memorable evening. It can help us cope, help us connect and help us make sense of our surroundings. Vinyl records seem to capture that energy by forcing us to be present – something we need now, more than ever.
Regardless of your thoughts on music, every record has one thing in common – the cover art is the gateway to the music.
Kickstarter is a platform that allows us to connect directly with consumers, with no middlemen in between. Our Early Bird reward tier offers 35% off the eventual retail price, because we are not dealing with retail stores or distributors that need to take a cut.
Well Made is committed to not only offering incredibly high-quality products, but being as transparent as possible. By backing this campaign, you are supporting the launch of one of the highest quality record displays on the market today and we want you to be rewarded for that.
Well Made is adamant that if you’re willing to invite our products into your home, we owe it to you to do an exceptional job. Visible Vinyl has been painstakingly refined to its most simple, functional form. Nothing more, nothing less.
Visible Vinyl was designed to display your albums with confidence, which is why we recommend using the included wall anchors and screws, but 3M Poster Strips work quite well, more info below and in the FAQ.
Wall anchors may be overkill for drywall, but will be needed for installation over concrete, brick or tile – so we’re including them with all wall-mounted rewards.
Don't want to use screws?
Though we recommend installing with screws, we have thoroughly tested mounting Visible Vinyl with 3M Poster Strips – and they work very well. If you have ANY questions, please just ask.
We've designed Visible Vinyl in both tabletop and wall-mounted versions that can hold up to three albums, with three records per album. We did this because vinyl enthusiasts come from all walks of life and have different needs, from the occasional listener to the obsessed.
Well Made has a soft spot for Kickstarter campaigns. Having launched our first product, STiiCKs magnetic picture frames, in 2013 and Rackless magnetic key rack in 2015, we hope to be creating a reputation for debuting products that have a timely fulfillment.
Our studio is set up to manufacture about 800 units per month. Depending on the success of the campaign, we will have a rolling shipment schedule beginning early August of this year. We are confident that the first rewards will be in the mail about two weeks from the time our campaign ends.
Though we’ve grown a lot since our start in 2013, properly launching a new product is expensive.
We have the tools we need to make Visible Vinyl, but not at scale and not affordably. $10,000 will be needed to cover several large, upfront expenses. Raw materials must be purchased at volume, our computers need dedicated software and our machines need dedicated tooling specific to Visible Vinyl.
Well Made is a small, but nimble design studio in Chicago, USA. We are industrial designers, photographers, ex-advertising veterans, woodworkers, day dreamers and believers in the idea that you deserve more from the things you buy.
As the world moves faster and faster, there are growing numbers of those like us who believe in slowing down. The place we feel most comfortable to do that is in the comfort of our own homes.
Inside that safe place, we all have habits, hobbies and rituals that make us who we are. Well Made exists to help you celebrate those moments.
Risks and challenges
Every project comes with curveballs, but this is our 3rd campaign here on Kickstarter and we’ve shipped every single reward ever placed – to over 60 countries.
Our wood shop is fully outfitted, functional and all aspects of this products have been thoroughly thought through and properly sourced. Our supply chain, our skillset and our commitment to creating heirloom-quality products have been proven and we look forward to another successful project.Learn about accountability on Kickstarter
- (33 days)