Onward with Thanks
Today is our last Kickstarter update. It’s been a long while since the last jeans were shipped. You made Gustin happen with your support and tremendous spirit. All we can... Read more
Twelfth Production Update
Hey Gustin Fans!
Production on Kickstarter orders is wrapping up. We have less than 400 of over 5000 pairs left to ship. We have 200 pairs done at the factory... Read more
Eleventh Production Update
Hey Gustin Fans!
Production is humming along at our factory here in San Francisco. It's now a very well oiled machine with our shipping center, and almost every pairs... Read more
Tenth Production update
Hey Gustin fans!
Sorry for the lack of update last week. Things are humming along very well, but there wasn't anything too exciting report on.
We get lots of emails... Read more
Ninth Production Update
Hey Gustin Fans!
Last week was another crazy one for us here in San Francisco. In the midst of everything, we forgot to send an update last Friday - hopefully... Read more
Eighth Production Update!
Hey Gustin Fans!
Even though it’s been raining, we have had an amazing week here in San Francisco. Keeping (or exceeding) the committment we made to get you top quality... Read more
The first pair is done!
Hey Gustin Fans!
I know it's only Wednesday, but we had to let you all know that our first pair rolled off the line today! Production is at 100%, and... Read more
Sixth Production Update
Hey Backers -
Hope everyone has had a splendid week! Production continues to move along at the expected pace. As we start each new step in the process, we’re especially... Read more
Fifth Production Update - Short and Sweet
Time for our weekly update.
Production is going very well and on schedule. Your denim is coming together piece-by-piece and we get to see it all and share... Read more
Fourth Production Update - Sewing has started, Announcement
These weeks are moving incredibly fast, and it’s great to see everything coming together.
Building on the momentum of last week’s first cut, sewing has now officially started!... Read more
Third Production Update
It’s now been almost three weeks since the campaign has closed, and we’re pretty excited with how things are progressing!
We are documenting process as much as possible... Read more
Second Production Update
Another busy week has gone by here. We’ve been bringing all the pieces together to get started, and it’s almost go-time.
745 rolls of the Super Heavy were... Read more
First Production Update
We’ve had our heads down getting production rolling and all is going well. Seeing thousands of yards of the best denim arriving from Japan never gets old!
- Markers... Read more
GUSTIN is officially the largest fashion Kickstarter project of all time!
You made it happen -- amazing job.
$449,654 total pledged
We are blown... Read more
Wow - we’ve finally made it to the last day of the campaign. When we woke up at 5am on January 7th and pressed the green launch button,... Read more
Another huge day yesterday - we’re just shy of $420,000 right now - only about a hundred and twenty pairs from breaking the $430,000 record!
We’re releasing one... Read more
You really responded to our request to help us hit $430,000 yesterday. Since that went out, we’ve done over $20,000 and are nipping on the heels of $400,000... Read more
Let's go big
We hope this email finds you well.
What You Did
As of now, you've pledged $374,294 - almost 20 times our original goal. Our aim was to put... Read more
Five more days
Unfortunately the 49’ers lost last night, but we’re unphased. We’re ready to have an amazing final five days on Kickstarter, and we hope you’re as excited as we... Read more
The train keeps on moving
It’s been a week now since we’ve gotten any major press coverage, but thanks to all your support GUSTIN has kept moving at a blistering pace!
Here’s what... Read more
We’ve kept an incredible run going the last couple days thanks to your support!
Stats since Monday:
187 new backers
$20,224 in new pledges
Fastest fashion Kickstarter to... Read more
In this campaign we’ve tried to take a breather over the weekends. Fortunately this weekend our hand was forced, and we had lots to do.
Stats since Saturday's... Read more
New biggest day, cool coverage, your reward
We don’t always do weekend updates, but we just couldn’t resist welcoming all the new backers and thanking all the existing. You are keeping GUSTIN rocketing forward.
You... Read more
Inspiration and a super heavy find
Since Wednesday, we have:
78 new backers
$8,429 new pledges
Here is another note from a backer that really inspired us:
Just wanted to drop you a quick... Read more
superfuture, THE BLACK recap, THE WHITE LINE
Thanks for creating another couple of exciting days. We were busy on Monday night and weren’t able to do an update, so we’ve got a couple days worth... Read more
Black denim and a challenge . . .
Stats since Friday’s update:
94 new backers
$9,839 in new pledges
Black denim -- you asked, we found
Before heading out on our LA roadtrip last week, we... Read more
GUSTIN in the wild
We bumped into a good friend the other day who has been wearing a pair of GUSTINs pretty hard for about a year (all day, every single day).... Read more
Some feedback from our backers
Stats since the last update:
191 new backers
$19,254 new pledges
If you’re a new backer, or you haven’t yet, send us a note at email@example.com and introduce... Read more
New video, more limited edition denim
Our stats today are simple:
141 new backers (please introduce yourselves - firstname.lastname@example.org)
Biggest 10th day ever for a fashion Kickstarter
This was a big day... Read more
Broke 100k, Live radio show, Big blog coverage, Epic road trip, NEW CORE FABRIC
This was the most cool, exhausting and exhilarating day our Kickstarter story!
With your help, we hit huge milestones today:
1000 backers total
$100,000 mark broken after a... Read more
The Roadtrip is Today
We took the weekend easy, but it seems that lots of new people found us!
Here are the crucial weekend stats:
119 new backers
$13,221 new pledges
For... Read more
The Kickstarter Roadtrip
We’re still rolling thanks to your continued support! Here are the stats from yesterday:
77 new backers
$7,890 new pledges
57% more pledged after day four than any... Read more
Day 3 Stats, Celebrities Wearing GUSTIN, Limited Edition Denim
Day three was amazing. Here’s the short story:
122 new backers
$11,716 in new pledges
Biggest 3rd day for a fashion project on Kickstarter ever
Fastest fashion project... Read more
Amazing Second Day. Production Update, New Rewards
Our first day was the craziest of our lives. Shockingly, yesterday was nearly as good. If you’re keeping a tally, we closed out 48 hours with 437 backers... Read more
EPIC First Day
We are absolutely blown away by your support. Thank you!
We officially hit our 20k funding goal in less than 24 hours, making GUSTIN the biggest first day... Read more