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Premium menswear handcrafted in San Francisco, crowd-sourced and delivered to you at wholesale.
Premium menswear made in America, crowdsourced and delivered to you at wholesale.
Premium menswear made in America, crowdsourced and delivered to you at wholesale.
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4,010 backers pledged $449,654 to help bring this project to life.

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  1. Select this reward

    Pledge $15 or more About $15

    THE SUPPORTER. A handwritten thank you note from the founders, and a GUSTIN leather patch, handcrafted in San Francisco.

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    Pledge $50 or more About $50

    THE EARLY BIRD. One limited edition pair of selvage GUSTIN jeans, handcrafted in San Francisco. The first 100 pair we produce will be hand numbered, signed by both of the founders and will ship first.

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    Reward no longer available 98 backers
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    Pledge $81 or more About $81

    THE REGULAR. One pair of selvage GUSTIN jeans, handcrafted in San Francisco.

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    Reward no longer available 449 backers
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    Pledge $81 or more About $81

    THE HEAVY. Japanese Raw Dark Indigo denim, 13.75 oz weight. Its dense, heavy and crispy when raw. A beige tinted weft gives it a slightly dusty-metallic look. It holds its color well and develops a unique leathery hand when broken in. Hand-numbered and signed. Same cut, same sizes, same uncompromising quality.

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    Reward no longer available 29 backers
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    Pledge $81 or more About $81

    THE STANDARD. One pair of GUSTIN jeans, handcrafted in San Francisco. Made of Cone Mills White Oak 12.5oz 100% organic selvage denim.

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    Reward no longer available 842 backers
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    Pledge $81 or more About $81

    THE JAPAN STANDARD. One pair of GUSTIN jeans, handcrafted in San Francisco. Made of Japanese 12.5oz dark indigo selvage denim.

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    Reward no longer available 415 backers
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    Pledge $81 or more About $81

    THE DARK. Description in Kickstarter

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    Pledge $81 or more About $81

    THE AMERICAN. One pair of GUSTIN jeans, handcrafted in San Francisco. Made of 14.75oz dark indigo selvage denim from Cone Mills White Oak in North Carolina.

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    Reward no longer available 198 backers
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    Pledge $81 or more About $81

    THE HEAVY JAPAN. One pair of GUSTIN jeans, handcrafted in San Francisco. Made of 15.0oz dark indigo selvage denim from one of the finest mills in Japan.

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    Limited 122 backers
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    Pledge $81 or more About $81

    THE CLASSIC. One pair of GUSTIN jeans, handcrafted in San Francisco. Made of Japanese 13.5oz dark indigo selvage denim.

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    Limited 100 backers
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    Pledge $99 or more About $99

    THE NATURAL INDIGO. Sanforized Japanese selvage denim, natural indigo plant dye, 13 oz weight. This unique denim comes from one of the most highly regarded mills in Japan and is no longer being run in production. Natural indigo plant dye is rarely used today and is quite pricey. The shade of this fabric is a lighter blue. We’ve used this denim before and it’s pretty sweet. Hand-numbered and signed. Same cut, same sizes, same uncompromising quality. Here's a pic http://bit.ly/naturalindigo

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    Pledge $99 or more About $99

    THE GREY. Sanforized Japanese selvage denim, 11.2oz weight. Black warp and white weft creates a grey finish. Limited run from a top Japanese mill. Hand-numbered and signed. Same cut, same sizes, same uncompromising quality. bit.ly/THEGREY

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    Reward no longer available 5 backers
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    Pledge $99 or more About $99

    THE ORGANIC. Description in Kickstarter.

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    Reward no longer available 364 backers
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    Pledge $99 or more About $99

    THE SLUB. Description in Kickstarter.

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    Pledge $99 or more About $99

    THE CHARCOAL. Description in Kickstarter.

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    Reward no longer available 20 backers
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    Pledge $99 or more About $99

    THE BLACK. Description in Kickstarter.

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    Limited 50 backers
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    Pledge $99 or more About $99

    THE WHITE LINE. Description in Kickstarter.

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    Reward no longer available 10 backers
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    Pledge $99 or more About $99

    SUPER HEAVY. 18oz beastly Japanese selvage. Description in Kickstarter.

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    Limited 222 backers
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    Pledge $99 or more About $99

    THE ITALIAN. Description in Kickstarter

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    Reward no longer available 10 backers
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    Pledge $99 or more About $99

    THE OVERDYE. Description on our denims page.

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    Limited 39 backers
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    Pledge $99 or more About $99

    THE BLACK2. Description on our denims page.

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    Limited 52 backers
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    Pledge $150 or more About $150

    THE DOUBLE. Two limited edition pair of selvage GUSTIN jeans, handcrafted in San Francisco. Any two sizes. One for you, and one for a friend. And by that we mean two for you.

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    Reward no longer available 221 backers
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    Pledge $150 or more About $150

    THE DOUBLE STANDARD. Two of THE STANDARD.

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    Pledge $150 or more About $150

    THE JAPAN DOUBLE. Two of THE JAPAN STANDARD.

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    Pledge $150 or more About $150

    THE DOUBLE AMERICAN. Two of THE AMERICAN.

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    Pledge $150 or more About $150

    THE INTERNATIONAL. One pair of the AMERICAN, one pair of the HEAVY JAPAN. Two great heavyweights from two denim loving nations.

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    Reward no longer available 104 backers
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    Pledge $174 or more About $174

    THE MIX. One pair of the HEAVY JAPAN, one pair of the BLACK2.

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    Limited 23 backers
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    Pledge $200 or more About $200

    THE LOCAL. One pair of GUSTIN jeans hand-delivered over drinks with the founders in San Francisco at our favorite haunt. The first two Old Fashioneds are on us.

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    Reward no longer available 5 backers
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    Pledge $249 or more About $249

    THE SET: BLACK2 + HEAVY JAPAN + CLASSIC

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    Limited 24 backers
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    Pledge $300 or more About $300

    THE QUAD. Four pair of selvage GUSTIN jeans, handcrafted in San Francisco. Any four sizes. Why do you want four pair of jeans - actually we don't need to know.

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    Reward no longer available 6 backers
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