Hey Gustin Fans!
Last week was another crazy one for us here in San Francisco. In the midst of everything, we forgot to send an update last Friday - hopefully you'll forgive us! Every piece of the production process has been touched on here. May fabrics are already being sewn and we’re really pleased with progress and quality. Japan Standards are starting to look almost like completed pants! We still check in on your denim multiple times per day to make sure it’s perfect.
Our efforts are heavily focused on shipping right now. We've become friends with the Postmasters at a couple local post offices, and they are wide-eyed each time we roll up with hundreds of pairs of jeans. Our backs are sore and our arms tired, but the emails we've been getting as people receive them make it worthwhile. Check out this one:
Got mine yesterday. Wow, so good! Makes me hate myself for paying $250 for (company name removed) back in September. Never agan, you guys have nailed it. BTW, the fit was perfect. Also, on some of my other jeans the hardware has rough edges and is raised in the center. I can't tell you how many times I've scratched my phone putting it in my pockets. It's a crazy small detail but I'm happy to see yours are flat and smooth.
On the second front, the full business of Gustin is going great! We have the fortunate problem that everything we put up sells out (rather quickly). Josh and I were hanging out Saturday night, and we realized that everything except for the Black2 (which has since sold out) was gone! We're continuing to push our mills to find more fabric - and we have some really cool releases in the coming weeks.
Right now we've got new items up at weargustin.com:
The Simple Wallet - This was definitely born out of our own needs. We hate bulky wallets, and didn't want to pay the $75+ that other brands charge for veg tanned full grain cardholder. Very simple, very high quality. $20.
The Green Weft - People loved The Greenback so much, that we went to Cone Mills to see if they had anything similar. This is a little heavier, and the indigo warp is a little deeper, but it still has that amazing green weft. Can't wait to see how it fades.
The Classic Belt - The best all-american belt we could come up with. Available for 60% less than most brands charge, just like our jeans.
Everyone - we're so thankful for all of your support through this.
Josh & Stephen,
The Gustin Team