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Twinkly is a Christmas tree light string, controlled via smartphone: "internet of things" meets extraordinary light effects!
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297 backers pledged €52,744 to help bring this project to life.
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About

Twinkly - Smart Decoration... for your Christmas project video thumbnail
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    • English
    • Italiano

€52,744

297

What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

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Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

In this video our real Christmas tree (height 210 cm - 6,8 feet) with 1 twinkly (100 LEDs).

Twinkly, the smart lights to make your Christmas unforgettable.

It is the evolution of the classic Christmas lights and a true innovation in how you light up your tree. It features a smart design that gives you the ability to personalize your lighting effects for an even greater experience. Designed for intuitive use, just connect over Wi-Fi and you will be playing with your lights in a matter of seconds. But under the skin, a lot of cool technology, from computer object recognition to effect scripting, to thrill your visionary side.

We are raising funds to make it happen this Christmas and to keep squeezing into Twinkly all the fantastic features we have imagined!

 

HELP MAKE THIS CHRISTMAS MORE MAGICAL

We’ve gone through numerous prototypes to realize the best Twinkly, with a great attention to the details (LEDs, hw, sw, app...) and now we are ready to increase production. Your contributions will help us with manufacturing expenses and the more contributions we will get, the more Twinkly we will produce for this Christmas! In any case, you’ll be the first one, this Christmas, with an awesome and magical Christmas tree.

Jump start your Christmas

PLACE THE LIGHTS: To fully enjoy the animations, we recommend placing Twinkly on the most visible side of your tree.

GET THE APP: Follow the sync process in app and you will soon be able to control your new Christmas lights from the smartphone.

EXPLORE & CREATE: Browse the effects in the gallery, download new ones or create your own.

SPREAD YOUR LOVE: Show your friends the new designs you made for your tree and share your Christmas!

Features

- Designed to fit your tree as normal lights would, but equipped with the newest RGB diffused lens addressable LEDs.

- Wi-Fi connection dual mode: you can connect directly from your smart device or, if desired, connect Twinkly to your home Wi-Fi network.

- Control the lights from the app.

- Smart lights recognition for precise animations: we use our patent-pending computer vision tech to understand how the lights are placed on your tree.

- Draw & customize your own effects.

- Download new and updated animations.

- Share your effects as animated GIF images.

- Physical button functionalities: press to change pattern, hold while powering up to reset.

- Upgradable firmware.

Twinkly recognizes the position of each single LED on your tree.

With Twinkly you can customize your effects starting from your own original ideas. To power this feature our app connects with the camera in your smart phone and begins a programmed sequence of illuminations to create a map of the positions of each LED on your tree.

 

Once the app knows where your LEDs are placed you can begin to create more complex lighting patterns and effects never before seen on any Xmas tree!

And we’ve just patented this unique technology.

A project Made in Italy with an international team. (100 LEDs with flag effect - tree's height 170 cm / 5,5 feet).

Dev zone

Most of our effects are coded in a pseudo-JavaScript language, with the aim of allowing our tech-savvy users to personalize Twinkly even more. With your help we plan to release a Twinkly simulator and an effects repository to draw inspiration from.

Technical Specifications

  • Power supply: 100-240V 0.5A 50/60Hz 24W.
  • IP protection rating: IP20.
  • Total lenght: 13m.
  • String with LEDs length: 10m.
  • Number of LEDs: 100.
  • Cable voltage: 24V DC.
  • Single LED luminous flux: red 600 mcd, green 1500 mcd, blue 500 mcd.
  • Class of protection: II - Double insulated.

PLUG

you can choose between 3 differents types of electrical outlet plugs

  • A: which is ok for USA, Can, Mex & Jpn
  • C: which is ok for Europe, South America & Asia
  • G: which is ok for GBR, Irl Mlt, Mas & Sin

In this GIF image a real christmas tree with 1 twinkly (100 LEDs) and a custom flag effect. Tree's height 170 cm / 5,5 feet

The soft side of Twinkly, the one really making it unique and smart, will keep evolving. Thanks to your help and your insights, our team will work hard to make your Christmas tree experience even more magical, with new effect, new features, new connections.

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Real effects of 1 twinkly (100 LEDs). Tree's height 170 cm / 5,5 feet

Use up to 3 Twinkly as a single one!

Our software engineers are committed to make it happen for December! As we received lots of requests on this feature, we are already at work on "soft chainability": just like having one virtual device with the sum of the number of LEDs of each physical Twinkly, so that you can have 3 x 100 = 300 LEDs virtual Twinkly. The functionality will be easily released through a simple app update, no changes required.

Demo: this is how we imagine use 3 twinkly (300 LEDs) as one

Timeline

From the idea to your Christmas tree... thanks to you.

From idea to real product 

Thanks to your support we have quickened and improved our production process. The first products will be ready to be shipped by mid November and then immediately distributed worldwide.

Here is one of the first packs from the production line.

in each pack:

• Your Twinkly kit with: 

100 Twinkly LEDs 

Twinkly Controller with wifi module 

and your country electrical outlet plug

• QR code direct link to the Twinkly FREE app (for iOS and Android)

• Instructions leaflet

 

 

 

 

 

Risks and challenges

Twinkly is intrinsically multifaceted, with many hardware, software, design, production and logistic tasks, to name a few, each of them interrelated. Strong specialized skills and good overall project management are both needed. It helps that the founders all come from previous successful entrepreneurial experiences and have built a core team in-sourcing or out-sourcing all the perceived key requirements.

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Support

  1. Select this reward

    Pledge €1 or more About US$ 2

    Supporter

    Support with a free donation and help make this Christmas more magical

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    51 backers

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  2. Select this reward

    Pledge €52 or more About US$ 62

    Early Bird Adopter

    A special offer for our first 200 Twinkly Early Bird Adopter

    1 Twinkly Standard Pack (100 LEDs)
    + FREE app for iOS & Android

    Retail Value $79

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    Ships to Only certain countries
    Limited 50 backers

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  3. Select this reward

    Pledge €98 or more About US$ 116

    Twinkly x 2 - Early Bird Adopter

    An extra special offer for 98 Twinkly adopters

    2 Twinkly Standard Pack (2 x 100 LEDs)
    + FREE app for iOS & Android

    Retail Value $158

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    Estimated delivery
    Ships to Only certain countries
    Limited 53 backers

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  4. Select this reward

    Pledge €145 or more About US$ 171

    Twinkly x 3 - WORLD WIDE LAST MINUTE

    3 Twinkly Standard Pack (3 x 100 LEDs)
    + FREE app for iOS & Android

    Retail Value $237

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    Ships to Anywhere in the world
    4 backers

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  5. Select this reward

    Pledge €259 or more About US$ 306

    Big Family Twinkly

    5 x Twinkly Standard Pack (5 x 100 LEDs)
    FREE app iOS & Android

    Retail Value $395

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    Ships to Only certain countries
    3 backers

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  6. Select this reward

    Pledge €549 or more About US$ 647

    10 Pack + Your Personal Animation Effect

    Your personal Twinkly for your BRAND.

    10 x Twinkly Standard Pack (10 x 100 LEDs)
    FREE app iOS & Android

    Retail Value $790

    + your personal animation:
    our developers will create with you a custom animated effect, with your favorites colors or any other cool idea.

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    Ships to Only certain countries
    Limited 2 backers

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  7. Select this reward

    Pledge €1,399 or more About US$ 1,648

    Twinkly Reseller

    40 x Twinkly Standard Pack
    with unique shelf-ready packaging
    FREE app iOS & Android

    and FREE shipping

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    Limited 5 backers

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  8. Select this reward

    Pledge €2,299 or more About US$ 2,708

    Twinkly Reseller Level

    50 x Twinkly Standard Pack (100 LEDs)
    with unique shelf-ready packaging
    FREE app iOS & Android

    and FREE shipping

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    1 backer

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  9. Select this reward

    Pledge €2,799 or more About US$ 3,297

    Twinkly SUPER Reseller

    80 x Twinkly Standard Pack
    with unique shelf-ready packaging
    FREE app iOS & Android

    and FREE shipping

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    Estimated delivery
    8 backers

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  10. Reward no longer available

    Pledge €49 or more About US$ 58

    Super Early Bird Adopter

    An extra special offer for our first 100 Twinkly adopters

    1 Twinkly Standard Pack (100 LEDs)
    + FREE app for iOS & Android

    Retail Value $79

    Less
    Estimated delivery
    Ships to Only certain countries
    Reward no longer available 100 backers

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  11. Reward no longer available

    Pledge €145 or more About US$ 171

    Twinkly x 3 - Early Bird Adopter

    3 Twinkly Standard Pack (3 x 100 LEDs)
    + FREE app for iOS & Android

    Retail Value $237

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 20 backers

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Funding period

- (29 days)

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