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Help improve the equipment, signal, and reach of 93.5 KNCE True Taos Radio, a new experiment in grassroots community media.
Help improve the equipment, signal, and reach of 93.5 KNCE True Taos Radio, a new experiment in grassroots community media.
343 backers pledged $33,229 to help bring this project to life.

About

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$33,229

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Hello, we're KNiCE.

93.5 KNCE True Taos Radio is an independent, locally-owned, community-supported radio station bringing the diverse community voices of Taos, New Mexico to the airwaves and the world.

We're an FM radio station operating out of a 1978 Airstream Excella behind Taos Mesa Brewing. We went on the air in October 2014, and we're currently staffed with over 65 (amazing!) volunteer DJs -- some seasoned radio vets, some newcomers to the airwaves, and everything in between.

The response we're receiving, both from Taos and around the world, is effusive. Actual feedback so far has included this gem: "You folks are putting a great variety of sounds on the air, most of it intelligent, some of it deep. I'm sure I speak for a lot of listeners who are sick of hearing dumbed-down middle of the road bullshit." (We couldn't have put it better ourselves.)

Now, you may be thinking:

"That's awesome, but I don't live in Taos."

That's ok! KNCE is not only about our local listeners. We believe KNCE serves as proof that people can still create and revel in the small-batch, grassroots media they crave, even in the face of the ever-more-powerful winds of mass commercial media. 

Plus, you can stream us online from anywhere in the world at truetaosradio.com! We're spinning fantastic shows with real live human DJs at the controls, every day from 7am - midnight with more programming being added all the time. Whether you're into blues, gospel, K-Pop, electronica, jazz, Americana, punk, new music, old music, or The Grateful Dead, we've got a show for you -- plus great talk, drama, and more. 

Check out our schedule here and start tuning in right now!

So, how can you help us?

We got the station up and running back in October, but there are some major upgrades we need to make to ensure that we can stay on the air and improve our local reach.

First and foremost, we're moving to a new radio tower. This will improve our signal and boost our reach, critical for offering reliable transmission. This is a project which, with all the manpower and equipment and legal fees involved, clocks in at about $28,000 (the extra $4,000 in our baseline goal is reserved to pay fees, and as a "just in case" buffer).

Here is an estimated breakdown of our immediate project costs: 

  • $20,000 -  Tower equipment & move
  • $5,000   -  Legal fees
  • $1,500   -  Engineering study
  • $1,500   -  FCC filing fees

Beyond that, there are many other things we'd love to be able to do to make KNCE the greatest little Airstream-radio-station in the world. 

From upgrading all of our equipment, to going completely solar, to purchasing a delay button that will allow us to take your calls on air, the projects large-and-small which you can help us realize with just a few of your dollars are, well, virtually limitless. 

We've been dreaming of stretch goals since we started this project, so please, help us test the limits of our creativity!

Shipping Questions?

To keep things simple for our local buyers, we're asking you to add on any shipping costs manually when you check out. They're all listed underneath each incentive, but if you have any questions, don't hesitate to email info@truetaosradio.com.

Taoseños, we're happy to arrange for pickup or dropoff of your incentives to save on shipping costs.

What do your perks look like?

Stickers & Beverage Coozies
Keep your stuff sticky and your beers cold while you enjoy the sweet sounds of True Taos Radio.

T-Shirts
We like nice, well-fitting shirts, so you'll receive a shirt equivalent to an American Apparel, a Canvas, or an Alternative Apparel shirt, featuring the KNCE logo designed by Sarah Hart of Hart Print Shop.

KNCE T-Shirts
KNCE T-Shirts


Pint Glasses

A two-color (black and blue) print of the logo on a standard 16oz pint glass. 

KNCE Pint Glasses
KNCE Pint Glasses

JUST ADDED: Custom Clay Mugs by Mandy Stapleford
Taos artist Mandy Stapleford has generously offered to create these custom KNCE mugs, exclusively available during our fundraiser. These gorgeous hand-thrown clay pieces are a True Taos pledge incentive! Check out this cool video from Mandy explaining why she loves KNCE!

Front: KNCE logo. Back: "Why don't you come on up and see me sometime, when I've got nothin' on but the radio," -- Mae West.

The taller 16 ounce beer/coffee mug measures 6 1/4 x 3 1/8". The shorter 8 ounce wine/juice cup measures 4 1/8 x 3".

Custom handmade KNCE mugs and cups by Mandy Stapleford
Custom handmade KNCE mugs and cups by Mandy Stapleford

JUST ADDED: Music on the Mesa 3-day VIP Festival Pass!

MUSIC ON THE MESA FESTIVAL: Pledge now to receive your three-day VIP pass to the first-annual Music on the Mesa Festival, presented by KNCE partner Walking Rain Productions and sponsored by KNCE! You'll receive a 3-day MOM pass, a MOM t-shirt, VIP backstage access, and complimentary beverage tickets for use at TMB during the weekend. Learn more about MOM here: taosmusiconthemesa.com

That One Incentive For Bands

Many of us are musicians, and we love to support local music. Have you ever wanted to record a few songs and have them broadcast live on air? What about experiencing the glory of recording while packed tightly into an Airstream trailer? One of our partners has a professional & portable recording studio plus plenty of fancy mics, and would love to host and record a live session with your band. We can adjust this package to your needs; email us at info@truetaosradio.com if you want more information! Or just buy it. It'll be fun! We're not kidding. Even if you have a 12-piece band, we'll make it work. 


What is this thing I hear about taking photos with dogs?

If you follow Walking Rain Productions' Americana show on Saturdays or Roots of Country show on Wednesdays, you may already be familiar with some of Stephen's twelve rescue dogs. Stephen has graciously offered to host a photo shoot with you and his dogs, which we'll post to LiveTaos.com to raise awareness about the importance of adopting rescue animals. Plus, we'll give you professional-grade prints of the shoot to use however you please.

Dog Lovers' Special!
Dog Lovers' Special!

We think the rest of the incentives are pretty well-explained in the right-hand column, but don't hesitate to email info@truetaosradio.com with any questions!

And finally, THANK YOU.

Seriously. We love you. And whether you're listening to KNCE, pledging to this campaign, or both, we can't do it without you. So thank you for being a part of our project; we look forward to continuing to build this great station together.

Risks and challenges

As a community radio station operating with over 65 volunteer DJs out of an Airstream trailer on the Taos Mesa, we've been facing risks and challenges left and right since we dove into this project early last year. We've been doing our level best to tackle the risks and challenges as they arise, and look at each one as an opportunity to hold true to our vision for the station.

Currently, our greatest challenges arise from the financial and time constraints that come with trying to maintain a truly community-oriented media project of this nature. We've been operating off of a lot of volunteer hours and a bare-bones budget, and much hangs on the success of this particular arm of the venture to help everyone in the KNCE community feel confident that we're moving forward.

We're not exactly sure how long this tower move will take, as we've never done anything like it before and, honestly, you just can't accurately predict timelines when dealing with this amount of paperwork and bureaucracy. But we're extremely excited about the move, and the potential it will open up for KNCE's growth. And we feel confident that with your support, we can ensure that KNCE will be a staple voice in grassroots community media for years to come.

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Support

  1. Select this reward

    Pledge $5 or more About $5

    HOW KNiCE OF YOU!: Hey, thanks! We'll immortalize you at the speed of light when we say your name on the air.

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    Pledge $10 or more About $10

    WE'RE STUCK ON YOU: You'll receive a KNCE sticker, plus an on-air thanks!

    (Free shipping in US, international backers please add $2.00)

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    29 backers
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    Pledge $25 or more About $25

    HAVE A COLD ONE: A KNCE beverage coozie! Plus on-air thanks and a KNCE sticker.

    (Want it shipped to you? Please add $1 US shipping, $4 international to your pledge, thanks!)

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    37 backers
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    Pledge $35 or more About $35

    KNCE PRIDE: A KNCE t-shirt, designed by Hart Print Shop! Plus on-air thanks and a KNCE sticker.

    (Add $3 US shipping, $15 international)

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    53 backers
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    Pledge $50 or more About $50

    HAVE ANOTHER COLD ONE: One KNCE pint glass and one KNCE t-shirt! Plus the sticker and on-air thanks.

    (Add $6 US shipping, $25 international)

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    58 backers
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  6. Select this reward

    Pledge $69 or more About $69

    LOVE IS IN THE AIRSTREAM: A personalized love song dedication. You pick the song and write the dedication, and we'll air it during the show of your choice!

    Plus the t-shirt, sticker, and on-air thanks.

    (Add $3 US shipping, $15 international)

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    2 backers
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    Pledge $75 or more About $75

    HAVE TWO COLD ONES: A set of 2 KNCE pint glasses, plus the t-shirt, sticker and on-air thanks!

    (Add $6 US shipping, $25 international)

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    14 backers
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    Pledge $75 or more About $75

    DOUBLE PRIDE: TWO KNCE t-shirts designed by Hart Print Shop! Plus on-air thanks and a KNCE sticker.

    (Add $5 US shipping, $15 international)

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    7 backers
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    Pledge $80 or more About $80

    KNCE QUOTED CUP (KICKSTARTER EXCLUSIVE!): One KNCE Quoted Cup (choose 16oz mug or 8oz cup), hand-thrown and custom-designed for KNCE by Taos artist Mandy Stapleford. Features the KNCE logo and the Mae West quote "Why don't you come up and see me sometime, when I've got nothin' on but the radio."

    Plus the t-shirt, sticker, and on-air thanks!

    ONLY AVAILABLE DURING THIS CAMPAIGN

    (Add $6 US shipping, $25 international)

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    Pledge $100 or more About $100

    RADIO VOICE: Have a voice for radio? We'll record your voice for a station ID or a station announcement that will run for (at least) a year from initial broadcast date.

    Plus the t-shirt, sticker, and on-air thanks!

    (Add $3 US shipping, $15 international)

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    28 backers
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    Pledge $108 or more About $108

    ONDREA & STEPHEN LEVINE CD SET: The Levines would like you to support KNCE, and in return you can get you hands on a signed copy of their 7 CD audio collection on relationship, "To Love and Be Loved".

    Plus the, sticker, and on-air thanks!

    (Add $6 US shipping, $15 international)

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    Pledge $125 or more About $125

    KNCE QUOTED CUPS (KICKSTARTER EXCLUSIVE!): Two 16oz mugs or two 8oz Quoted Cups, hand-thrown and custom-designed for KNCE by Taos artist Mandy Stapleford. Features the KNCE logo and the Mae West quote "Why don't you come up and see me sometime, when I've got nothin' on but the radio."

    Plus the t-shirt, sticker, and on-air thanks!

    (Add $6 US shipping, $15 international)

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    20 backers
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  13. Select this reward

    Pledge $200 or more About $200

    MUSIC ON THE MESA FESTIVAL: Pledge now to receive your three-day VIP pass to the first-annual Music on the Mesa Festival, sponsored by KNCE!

    You'll receive a 3-day MOM pass, a MOM t-shirt, VIP backstage access, and complimentary beverage tickets for use at TMB during the weekend.

    Learn more about MOM here: taosmusiconthemesa.com

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    Limited 3 backers
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    Pledge $250 or more About $250

    RADIO HOST: Work with our team to design, curate, and host an hour of programming on KNCE. Plus the t-shirt, sticker, and on-air thanks!

    (Add $3 US shipping, $15 international)

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    6 backers
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    Pledge $250 or more About $250

    KNCE GREEN THUMB: Once a week for 5 weeks during the height of Taos growing season, receive a box of organic veggies curated by our own DJ Ram. Taosenos only.

    Plus the t-shirt, sticker, and on-air thanks!

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    Reward no longer available 5 backers
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    Pledge $500 or more About $500

    KNCE ALL-ACCESS PASS: For one calendar year (June 1 2015 - May 30 2016), receive one ticket to all shows produced by Roots and Wires Productions, Walking Rain Productions, and Taos Mesa Brewing.

    Plus the KNCE t-shirt, sticker, and on-air thanks.

    (Add $3 US shipping)

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    Pledge $750 or more About $750

    KNCE WALK OF FAME: We'll lay a brick or stone personalized to you in a new walkway leading to the Airstream.

    Plus the KNCE t-shirt, sticker, and on-air thanks.

    (Add $3 US shipping, $15 international)

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    Pledge $1,000 or more About $1,000

    BONEYARD PRIDE: We'll work with you to design a custom flag celebrating you, your business, your pet, your mom, or whatever makes you happy. Then we'll fly it in the front yard of the Airstream (fondly known as "The Boneyard.").

    Plus the KNCE t-shirt, sticker, and on-air thanks.

    (Add $3 US shipping, $15 international)

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  19. Select this reward

    Pledge $2,000 or more About $2,000

    DOG LOVERS: Visit Walking Rains Productions' Stephen Plyler's home and be featured in a photoshoot with his 12 dogs, all rescues, for publication on LiveTaos.com. You will also receive print quality versions of the photos.

    Plus the t-shirt, sticker, and on-air thanks.

    (Add $3 US shipping, $15 international)

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    Pledge $2,500 or more About $2,500

    FOR BANDS: Record a live 4-song EP inside the Airstream! We'll play the session live on the air, and our engineers will mix and master the EP for you.

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  21. Select this reward

    Pledge $7,000 or more About $7,000

    AIRSTREAM IMMORTALITY I: Bust portrait of you inside the Airstream, painted by a local artist, with an accompanying plaque expressing our gratitude.

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    Pledge $10,000 About $10,000

    AIRSTREAM IMMORTALITY II: Life-sized full-body portrait of you inside the Airstream in the pose of your choice*, painted by a local artist, with an accompanying plaque expressing our gratitude.

    *KNCE retains the right to help curate this choice. Together we can make good decisions.

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Funding period

- (30 days)