200% funded - Stretch goals - We need your help!
Ladies and gentlemen...
There are no words for how humbling this is.
Back in 2011, when we did our first Kickstarter campaign, we were looking for $25k, we hit our goal after a week, and ended up with $77k after a month of incredible support. Unsurprisingly, our expectation was that this Kickstarter campaign would follow roughly the same pattern.
With your help, we hit our £50,000 (approx $80k) goal under in twelve hours. Then it only took us a few days to hit 200%.
We had every intention to do our first backer update when we hit our funding goal, but by the time we pulled ourselves together and started writing it, we were already half-way to 200% funding. Can we just stop for a second and say 'Holy Woah!'? You guys are the best.
May your children be superheroes, may your custards never curdle, and may your photographs always be in focus. Thank you. Thank you. Thank you.
The upshot of this is that we only were a couple of days into the campaign, and we found ourselves trying to come up with a way to truly show how much we appreciate your help - and yes, that includes one of your frequent requests: Stretch goals!
INTRODUCING STRETCH GOALS
We weren't originally going to do stretch goals, but then... We didn't originally expect that we were going to hit our goal in twelve hours either, gave it some thought, and we're steaming right on ahead with some stretch goals!
For starters, we decided to set our first stretch goal at £100,000; After a rather good (and eminently sensible) suggestion by David Chuba in the backer comments, we've decided to make sure that all the Redsnap sensors are marked with huge, easy-to-spot markings, so it's a breeze to grab the right sensor when you need it. The eagle-eyed among you will have seen that we've already passed £100,000, so this stretch goal is happening!
We've also added a stretch goal at £150,000. The Triggertrap Redsnap already has a slit where you can attach a lanyard, but we so far, we hadn't planned to include one in the parcel. Well, if we hit £150k, we'll include a lanyard to make it easy to hang your Triggertrap Redsnap from your tripod (or, for that matter, anywhere else), for extra attaching flexibility.
More stretch goals - As mentioned, we have quite a few other stretch goals in the pipeline, so keep an eye out on these backer updates!
Do you have a great idea for what would make a good stretch goal? You're in luck...
HELP US SHAPE THE FUTURE OF REDSNAP
As we mentioned on our Kickstarter page, we have created a forum on our site especially for Triggertrap Redsnap. We've had a few brilliant suggestions, questions, and discussions motoring along already, and we'd love some more.
Pop along and share your wisdom; we're still in the development phase of the Redsnap, so there's still time to implement some of your best ideas. Who knows, maybe your brilliant stroke of genius will be our next stretch goal!
DON'T FORGET THE BACKER DISCOUNT
We realise our Kickstarter page is pretty long, and we had some feedback that not everybody caught that we've created a special 10% discount for Kickstarter backers.
If you can't wait to get your hands on some Triggertrap kit (or perhaps you have a friend or family member with a birthday coming up?), head over to the shop to pick what you want, and check out the backer-only update to get your discount code.
Allow us to skip back to the original point of this backer update: Thank you so much for believing in what we're doing, and for being as excited as we are about Triggertrap Redsnap.
We're crazy excited about bringing you along on this adventure, and we're even more excited to see the amazing photography you're all going to achieve using Redsnap.
Thank you again, and stay tuned for the next update!
PS: Want to see the Triggertrap Redsnap in action? Come visit us at Photo Plus in New York!