A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:
Proof of Concept
Explorations that test ideas and functionality.
Demonstrates the functionality of the final product, but looks different.
Looks like the final product, but is not functional.
Appearance and function match the final product, but is made with different manufacturing methods.
Appearance, function, and manufacturing methods match the final product.
Toastilla™ is being introduced as the first product in a line of potential products for DI Works LLC. By utilizing your existing toaster to create healthy snacks and meals with Toastilla’s extended accessory, the possibilities now go beyond just toasting bread and have become endless. While the toaster has been around since 1893, it has not done much more than toast bread. The toaster has been a household staple for many years, yet the percentage of time that it is used is extremely low. With Toastilla we intend to change that. Our mission is to bring Toastilla to the mainstream market.
Differentiating Factors – Toastilla strives to promote healthier eating on the go. By allowing you to cook corn tortillas, in your toaster, for taco night, you are left with perfectly heated tortillas with no need for excess fat from cooking in oil and done quicker than it would take you to heat up the pan. With Toastilla your tortillas stand upright in your toaster, keeping their shape, not bending or breaking and Toastilla makes it easy to pull your tortillas out of the toaster without burning your fingers. But, it doesn’t stop there. You can wrap anything in a flour tortilla, execute the classic “Toastilla” fold, lay it on the Toastilla, clamp it shut and pop it in your toaster. Out pops a creation that’s perfectly taught and slightly crispy on the outside with warm, fresh ingredients on the inside. We have compiled a cookbook of some of our favorite recipes so far, ranging from the classic Cheese Toastilla Pocket to a Pizza Toastilla Pocket, Margharita Toastilla Pocket or even a Toastilla Pocket made with Brie Cheese. The possibilities are endless.
Experience – With our team initially consisting of business development and growth experience, as Toastilla’s been put in motion, we have been able to establish a wonderful team across the board for marketing, designing and manufacturing as well. We feel blessed with the team we have established and know that they are a dynamic team that can accomplish great things.
Who Is Toastilla™ Designed For...
The Original “Toastilla”: Designed with consumers in mind, to be used as a multipurpose cooking device that utilizes your own toaster to create endless possibilities, Toastilla is what every consumer needs. With its hinged bottom, interlocking handles and sleek design, Toastilla can cook anything from corn tortillas to quesadillas (or as we like to refer to them…Toastilla Pockets), from frozen foods to fresh from the garden peppers and veggies, right in your toaster. When you’re finished, Toastilla stores beautifully on your counter, right in your toaster. Toastilla is made of food grade stainless steel with high temp plastic handles designed to stay cool to the touch, so there’s no need to worry about burning your fingers. Toastilla can also be placed in the dishwasher as needed. Toastilla is light weight and can easily be packed in a bag or suitcase when traveling. Everyone needs a Toastilla.
Household Use – So many uses: quick snack, on-the-go morning breakfast, re-purpose leftovers, teach kids independence and good eating habits, give kids responsibility at dinner time
College Students – No access to a kitchen? With a few on hand or easily accessible ingredients you can create healthy quick snacks during study hour, a quick breakfast as you run out to your first class or a delicious midnight snack.
Travelers (Work or Pleasure) – Traveling and the constant eating out can get expensive, pack Toastilla and use the hotels toaster in the lobby or in your room to take some of the burden off your food budget while traveling. Be in control of your food, never go hungry when running late for a meeting.
Employers – What’s one staple in the break room? A toaster. Now that toaster can be used for more than just the morning toast, allowing employees to easily access a healthy on-the-go snack or meal without having to leave the office.
How Toastilla™ Came About...
The recession forced the 2011 closing of my once thriving landscaping company. We lived on the little savings we had hoping things would turn around. In survival mode things go by the way side, like repairing broken appliances such as a stovetop with only 2 working burners, the small ones at that. Needless to say, each night presented a challenge to cook dinner. One night we were preparing tacos with meat on one burner, beans on another, trying to find room to cook rice while trying to figuring out how to cook the tortillas. I looked over and there was our toaster. So, I plopped in a couple tortillas and they turned out great. Only problem was they fell to the bottom, curling up. Getting them out was difficult and they took on a rather awkward shape for tacos, but I knew I was onto something. That’s when Toastilla was born.
Who We Are...
We are an ordinary family, ready to do extraordinary things. With having built and run a landscaping business as a husband and wife team for over 12 years, while raising 4 kids, we decided with the change in economy and nature of landscaping, we were ready for a change too. Having always been a thinker, creator and designer, I decided it was time for some of my ideas to come to life. In 2016 I am starting DI Works LLC and launching my first product Toastilla. While this has been a whole new world for me, the whirlwind of knowledge I have gained over this past year of planning for our launch has been truly amazing. As our family begins this new journey, we want to always make sure of the following:
Mission – DI Works LLC’s mission is to take everyday concerns, from our own ideas to concerns prompted by our consumers and turn them into solutions. We strive to build a network from consumers to manufacturers, marketing agents and beyond to turn solutions into reality.
Vision – Our overall vision for DI Works LLC is to become a household name. From the start of our original product, Toastilla, to our tenth product and beyond. We want to provide simple, affordable solutions to everyday problems.
Values – We promise to:
Never compromise quality in our products
Never underestimate the power of the consumer’s idea
Never take ourselves too seriously, dream, design and make reality fun
Always keep focus on our humble beginnings
A Special Thanks To..
Risks and challenges
While every company has a certain amount of risks, we feel that with our dedication to growing with minimal debt, we minimize the risk of a company that is set-up to fail from the start. Other factors that pose a risk for us, include:
• No previous personal manufacturing experience
• Moving from experience in localized marketing to mass marketing
• Low start-up capital to initiate high volumes of products and large scale productions
Although these are all risk factors, we feel that we have done much of the leg work ahead of time in order to minimize these risks and feel confident that we can take them on. Through the advice of our mentor and our securing of a manufacturer, we feel that with Toastilla’s design complete we are ready to take on whatever comes our way.
After designing, studying, reworking, working with designers, working with manufacturers and working with numerous other professionals, we'd like to think everything will run smoothly from this point out and and from our first deign to our current, our entire team has been working to make sure by the time we hit Kickstarter, we have lined up full-scale manufacturing and fulfillment, but here are what we see as other possible risks at this point:
The pre-production stage includes tooling to manufacture a product of these specifications. Tooling is expensive and requires expert knowledge to get it right. There is typically a 60 day lead time to create the molds, which are where some delays could occur.
As we gear up for production, there will likely be some minor adjustments to improve the final product. We will always be making product improvements to make it better, and we'll let you know exactly how and why any are made.
We are working with manufacturers who have years of experience delivering excellent products in tremendous quantities. There will probably be some surprises along the way, but any obstacle will be addressed by combining our internal knowledge with external expertise, and an overall goal of making the best possible product for you.