UPDATE: We did it! We met our initial funding goal! THANK YOU!
On another note, we have convinced our manufacturer to make the size 3 band as part of our first manufacturing run. SO... SIZE 3 (women's size 14/16 -20) is now available when you select a reward including an ActivEmbrace Post-Natal Support!
THE SCIENTIFIC WAY moms get their form and function back after pregnancy.
Every pregnant woman will have stretched abdominal muscles after delivery. A majority of women also develop diastasis recti (a separation of your abdominal muscles along the midline of your abdomen). Both are best corrected after delivery with the use of a post-natal support and targeted exercises.
If you don't want to look 3 months pregnant in perpetuity, you need to address your abdominal muscles with exercise to help restore their form and function. It is also important to support and rehabilitate your abdominal wall to create the intra-abdominal pressure necessary to support your spine while lifting (your baby, groceries, etc.) and needed when going to the bathroom. It is important no matter how you deliver (c-section or vaginal delivery) and no matter how many children you have delivered (baby #1 or #5). You can use the support from just after delivery until your body has recovered (usually 8-12 weeks).
Developed by physical therapist, mom & entrepreneur, Dr. Gia Fruscione, PT, DPT, the ActivEmbrace™ post-natal support system is a complete solution for recovery of form and function of your abdominal region following delivery. The system includes both a patent-pending, post-natal abdominal support, designed with your anatomy and physiology in mind, and an exercise program for rehabilitating your abdominal wall after delivery.
Gia has worked with postpartum women in her practice and is a mom herself, so she fully understands the recovery process after baby. She is also well versed in the other products in this category. For these reasons, the ActivEmbrace™ post-natal support system was developed, using science to better address a Mom's needs after delivery. The support is low-profile and built of soft apparel fabrics that breathe and move with you. The included exercises are selected based upon clinical experience and evidence.
The ActivEmbrace™ support has a soft, four-way stretch sleeve as its base. There are elastic straps and velcro to help adjust it and provide support on the outside. Here's a little bit about how it works:
Elastic straps pull from opposite sides, crossing over in front to draw the abdomen together and mimic the function of your deep abdominal muscles.
The back section does not stretch, mimicking the support of your spine. The elastic straps are anchored here.
Each ActivEmbrace™ post-natal support system purchased through this Kickstarter campaign will include our patent-pending designed support and the exercise program.
In addition to Gia's clinical experience as an orthopedic and women's health physical therapist, she has also successfully developed and manufactured a pre-natal support. The domestic manufacturers and material sources are the same or direct referrals from her pre-natal support companies.
Here is where we need your help:
We have already filed our patents and trademarks, sourced our materials and manufacturers (in the USA), and tested our pre-production samples with many women. We are looking for $6000 to help us with our production costs. We will manufacture Size 1 & Size 2 in a nude/natural color (size chart below).
First Stretch Goal:
If we are able to raise $8000, we can expand our size offerings to Size 3 (fits pre-pregnancy pant sizes 14-20). This will help us cover the cost of additional materials and manufacturing.
Second Stretch Goal:
If we are able to raise $10,000, we will add a second color option. If we reach this goal, you will be able to choose the color for your ActivEmbrace™ post-natal support (black or nude) at the end of the campaign.
Third SURPRISE Stretch Goal:
If we are able to raise $15,000, we'll be able to take a very exciting next step with the ActivEmbrace™ Post-natal Support System! Help us get to $15,000 and we'll let you in on our secret!
If successful with our Kickstarter campaign, we will have product ready for delivery to you by mid-October.
We hope to offer three sizes in our ActivEmbrace™ postnatal support. Size 1 & 2 will be available as long as we are funded and Size 3 will be added if we meet our first stretch goal ($8000). A majority of our materials stretch and accommodate multiple sizes and your body’s changes over time.
You can think of your reward as a “pre-order” for ActivEmbrace™ and/or a contribution to a company that is here to support women through pregnancy with science-backed products and information. We are extremely grateful for any level of participation!
Here are the rewards in a nutshell:
We cannot thank you enough for believing in ActivEmbrace™ and DLVR®! No matter your level of contribution, know your support of us will help us SUPPORT YOU, and all women in pregnancy and beyond!
Risks and challenges
We are sympathetic to the fact that our product is time sensitive… you want your ActivEmbrace™ postnatal support system in time for your little one’s arrival! Be assured, we are familiar with our manufacturers and have already started sourcing our materials, but there is always a chance of interruptions due to manufacturing delays and material sourcing issues. We have very supportive, domestic vendors who all promise to do their best to deliver on our timeline.
We are an open book, so our Kickstarter supporters and our regular followers will be kept in the loop as the project progresses. If we are off schedule (ahead or behind) or if there is another snag in the process, you’ll be one of the first informed.
We are extremely thankful for your support and belief in DLVR®. We’re here to SUPPORT YOU in pregnancy and beyond!Learn about accountability on Kickstarter
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