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Products inspired by travel: Bring a glimpse of the world home with you!
Products inspired by travel: Bring a glimpse of the world home with you!
104 backers pledged $5,078 to help bring this project to life.

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HONG KONG MARKETS: a poster series celebrates local culture

$5,078

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Thanks for visiting! 

This Kickstarter campaign is successfully funded! If you missed the Hong Kong Markets Poster project on Kickstarter, please visit www.wanderlabdesigns.com to order a Poster today! Browse other products and "bring designs from the world to your home".

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HELLO! 你好!

As a designer who is passionate about travel, I have been exploring ways to share these experiences. I am here to seek your help and pledges to launch an online storefront: WanderlabDesigns, from the world to your home.

I'd like to celebrate one of the things I enjoy most about Hong Kong with you: the local markets.

I love living in Hong Kong, the global city I now call home, especially to explore the local markets which are scattered throughout this international city. Each neighborhood has its own marketplace, often with its own local flavor or charm, and even specialty. Millions of tourists visit every year. Can you imagine the market stalls and street vendors that carry fresh fruits and vegetables, flowers, live seafood, daily necessities, and much, much more? However, these local communities are an old lifestyle, disappearing to make room for skyscrapers, high-rises, or more profitable land use. Inspired by the unique market culture and tradition, these posters are a simple way to present, celebrate, and pay tribute to the hustling and bustling markets of Hong Kong. 

No matter if you're a globetrotter or if you've never crossed the ocean, through these creations I'd like to share the market experience with you! Through graphic representations, design can help preserve and celebrate culture and lifestyle.

Please join me in celebrating Hong Kong's markets :)

This is where you come in, Kickstarter! I am seeking your support to raise funds needed for a production print-run. These production posters will be the first product to launch my online business: WanderlabDesigns. Through the web-storefront, I'm excited to share products inspired by travel, culture, and tradition!

First, I hope you will help fund this project. And take a piece of Hong Kong home with you too! Thank you so much for your time and pledge.

POSTERS

A set of 3 posters: each poster is 30 cm x 40 cm (11.81 in x 15.75 in) to fit in standard frames. 

  • HONG KONG STREET MARKET LANTERNS: Billboards and store signs line the crowded streets of Hong Kong shopping districts. Quintessential Hong Kong market lanterns are depicted in the foreground, with abstract signage in the background.
Hong Kong Street Market Lanterns: 30 cm x 40 cm (11.81 in x 15.75 in)
Hong Kong Street Market Lanterns: 30 cm x 40 cm (11.81 in x 15.75 in)
  • HONG KONG WET MARKET ICONS: Signage collection from wet markets in Hong Kong: Rice and Noodles, Roast Meat, Tofu and Beans, Fresh Flowers, Fresh Fruits and Vegetables, Raw Meat, Poultry, and Seafood.
Hong Kong Wet Market Icons: 30 cm x 40 cm (11.81 in x 15.75 in)
Hong Kong Wet Market Icons: 30 cm x 40 cm (11.81 in x 15.75 in)
  • HONG KONG MARKET STALLS: Green Market Stalls line many traditional street markets or wet markets of Hong Kong. Depicted here is a preserved meats and dried seafood stall.
Hong Kong Market Stalls: 30 cm x 40 cm (11.81 in x 15.75 in)
Hong Kong Market Stalls: 30 cm x 40 cm (11.81 in x 15.75 in)

INSPIRATION & ITERATIONS 

Market Inspiration
Market Inspiration
Disappearing markets: this street was once fully lined with street vendors
Disappearing markets: this street was once fully lined with street vendors
Computer Sketches
Computer Sketches
Digital Draft Print
Digital Draft Print
Digital Draft Print revision
Digital Draft Print revision

PRINTING

The poster rewards will be 4-color (CMYK), offset printed at a local print shop in Hong Kong. Although, I could share digital-printed posters with you, I'm raising funds to use the offset print method as it produces sharper, cleaner, crisper images and type. Offset printing typically requires larger production quantities than digital prints. Your pledges on Kickstarter will help with the initial production volume and cost.

After searching a number of local print shops, I'll be working with Freddie, who has been gradually taking over his father's print business for the past 8 years. Recommended by a friend, this particular print shop works with many artists and designers. They curate clients that focus on high-quality, aesthetically beautiful prints. I can't wait to see the results with you!

Freddie: Local printer at his shop in Hong Kong
Freddie: Local printer at his shop in Hong Kong
Industrial printer at Freddie's shop
Industrial printer at Freddie's shop

MATERIAL

    BFK Rives Sensation Gloss Artist paper
  • Thick poster paper: 250gsm bright white artist paper with slight surface texture.
  • FSC (Forest Stewardship Council) certified for responsible forestry. The paper product comes from responsible sources — environmentally appropriate, socially beneficial and economically viable.
  • Acid-free paper allows long-term preservation of artwork.
FSC certified, Acid-free, Elemental Chlorine Free paper
FSC certified, Acid-free, Elemental Chlorine Free paper
Bright White, 250 gsm paper
Bright White, 250 gsm paper

STRETCH GOAL REACHED!

THANK YOU BACKERS! You have helped to achieve a 30% additional funding. The Posters and Postcards will be printed on thicker, 300gsm paper. I'm excited to share higher quality products with you!

UPDATE: upgraded to 300gsm paper for Postcards and Posters!
UPDATE: upgraded to 300gsm paper for Postcards and Posters!

REWARDS

Any pledge amount is greatly appreciated! 

Rewards start with a USD$5 pledge:
A digital-download Postcard of your choice. 

USD$8 pledge: A "mini-poster" Postcard (10 cm x 15.2 cm/ 4 in x 6 in) will be mailed to you!

Individual Postcard Size: 10 cm x 15.2 cm (4 in x 6in)
Individual Postcard Size: 10 cm x 15.2 cm (4 in x 6in)
Postcard Content
Postcard Content

USD$28 to $95 pledge: Your choice of Hong Kong Market Posters. Each poster will be 4-color (CMYK), offset print sized 30 cm x 40 cm (11.8 in x 15.75 in) on 250gsm bright white artist paper. Prints fit and look great in standard frames. 

  • $28: 1 poster (early bird pledge)
  • $38: 1 poster (for 2 posters pledge $76)
  • $95: 3 posters
Hong Kong Market Posters: 30 cm x 40 cm (11.8 in x 15.75 in) *Frames for reference only.
Hong Kong Market Posters: 30 cm x 40 cm (11.8 in x 15.75 in) *Frames for reference only.

USD$200 or more pledge: I'll speak with you or anyone else you choose on a 30-minute Skype call. I love getting to know different people from around the world and look forward to exchanging stories and experiences together. Plus, your choice of 1 Hong Kong Market Poster and a Postcard.

Let's chat on Skype!
Let's chat on Skype!

TIMELINE

The designs are complete and print-ready at Kickstarter launch! 

Once the Kickstarter project comes to an end, pledge confirmation along with complete print-production will take up to 3 weeks. Upon packaging, I aim to have all rewards ship within 5 weeks, and pledgers to receive rewards within 8 weeks after successful funding. The goal is for you to receive rewards just in time for the holidays ;)

SHIPPING

All shipping is included in your pledge amount. International shipping too! Please note: international shipments may take up to 4 weeks for delivery, or longer during the holiday season.

WHY KICKSTARTER?

This is my first project on Kickstarter and I will use the platform to 'kick-start' an online business: WanderlabDesigns. These production posters are my first product to launch on the web-storefront and share products inspired by travel: designs from the world to your home. Not only do I love to travel, and share these experiences with others, I have also enjoyed backing a number of projects on Kickstarter. I hope that the wonderful community will help support my endeavor too :) 

HOW WILL THE FUNDS BE USED?

With your backing and support, I will be able to place an order that meets minimum order quantities for offset print production on the 3 different posters. And cover administrative fees (ie. Kickstarter, Credit Cards), packaging, and shipping costs.

Reaching the minimum goal helps to produce the posters and ship rewards. Afterwards, the extra inventory of posters will be shared on WanderlabDesigns. Your support beyond the base goal helps me continue to make, create, and design products inspired by travel. I look forward to sharing more with you and others. Thank you in advance!

IN CONCLUSION

Please help fund this project, and take a piece of Hong Kong home with you!

Posters will be available for online purchase after all backers are supplied with rewards: www.wanderlabdesigns.com.

Risks and challenges

The designs are complete and print-ready at Kickstarter launch. As with many successful projects on Kickstarter, the main challenge is meeting demand for rewards. I will do my best to meet my delivery date to you!

Each project brings its own unique challenges and I look forward to working through any hurdles that come up during the process. Please be patient with me during any learning curves and join me on the journey!

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Support

  1. Select this reward

    Pledge US$ 5 or more About US$ 5

    ~ e-Postcard Download ~
    A Hong Kong Market "mini-poster" Postcard of your choice for download.

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    Estimated delivery
    2 backers
    $

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  2. Select this reward

    Pledge US$ 8 or more About US$ 8

    ~ Greetings from Hong Kong ~
    Receive a surprise in the mail! A Hong Kong Market "mini-poster" Postcard mailed directly to you.

    International shipping included.

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    Estimated delivery
    Ships to Anywhere in the world
    16 backers
    $

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  3. Select this reward

    Pledge US$ 38 or more About US$ 38

    ~ 1 Hong Kong Market Poster ~
    1 Hong Kong Market Poster of your choice

    For 2 posters, select this option and pledge $76 or more.

    International shipping included.

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    Estimated delivery
    Ships to Anywhere in the world
    15 backers
    $

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  4. Select this reward

    Pledge US$ 95 or more About US$ 95

    ~ 3 Hong Kong Market Posters ~
    3 Hong Kong Market Posters of your choice, or 1 of each in the series (3 total)!

    International shipping included.

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    Estimated delivery
    Ships to Anywhere in the world
    16 backers
    $

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  5. Select this reward

    Pledge US$ 200 or more About US$ 200

    ~ Let's chat on Skype! ~
    A 30-minute Skype call to you or anyone else you choose. Plus 1 Hong Kong Market Poster and 1 Postcard of your choice, international shipping included.

    I love getting to know different people from around the world, and look forward to chatting with you!

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    Ships to Anywhere in the world
    Limited 3 backers
    $

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    It's a way to bring creative projects to life.

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  6. Reward no longer available

    Pledge US$ 28 or more About US$ 28

    ~ Early Bird Reward ~
    1 Hong Kong Market Poster of your choice

    International shipping included.

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    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 50 backers
    $

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Funding period

- (33 days)