About this project
Modarri empowers you to build the ultimate toy car. The craftsman-like quality of Modarri cars ensures that they stand up to years of experimentation and collisions! While teaching our young collectors and engineers to test the limits of their imaginations with each new interchangeable part, creating a tradition of fewer, more high-quality, adaptable toys over the long run. Every kid also deeply benefits from the STEM exercise that customizing and designing their own cars offers - there are literally millions of possible designs.
Now, ThoughtFull Toys presents the Quarter Car Club (QCC). Choose the Modarri cars you want in our rewards, and join our club to receive new Modarri parts delivered to your door on a monthly basis. These parts are used to further customize your Modarri cars. As your collection of parts grows, the amount of possible car designs exponentially grow! There are literally thousands of possible car designs when you own a small set of Modarri cars. You can choose to try out a QCC membership for a single month, or purchase an annual membership to receive 12 unique shipments of parts. The Quarter Car Club gets it's title from the idea that you are getting a quarter of a Modarri car delivered to you on a monthly basis for less than a quarter per day.
Deliveries will be randomized and contain unique parts that non-members will not typically have access to. Monthly packages can include the following "quarter" pieces:
1) Metal Frame
2) Hood and Fender
3) Chassis and Seat
4) Wheels and Suspension
The QCC is greener and more economical than replacing toys, and it's an entry into the growing Modarri community. Modarri fans can join this community by registering their cars with their unique license plates to enter our safe, child-friendly online community where they will get access to exclusive content, tips, and events to take their play even further. It also provides inspiring families to spend heart-to-heart time playing together: each exciting new addition multiplies the creative possibilities. For some families, the Quarter Car Club will ensure they are dedicating time to engaging with their children in creative play on a regular basis.
Our first level of membership begins at $5, an amount that's accessible to most kids. We're excited to launch the QCC, and we want as many families as possible to participate, so we're creating a special Kickstarter hood and fender to kick things off for our backers. In your first month as a QCC founding member, we're also going to give you a big, loud welcome to the Modarri community with a shoutout on social media, along with a special delivery including awesome Modarri stickers. Keep in mind that this reward doesn't come with a car, so make sure you have one before you get your first delivery!
A pledge of $19 will get you off to a racing start! In addition to all of the benefits of pledging $5, we're driving our famous T1 Track Car your way so that you have a car to customize with your new parts.
Modarri cars are unique because of their high level of customization, top-quality materials, and quick assembly times; which means they will stand up to generations of play and personalization.
A child can fully express themselves with our Paint-it-Yourself Car, where every detail is their own decision. A pledge of $39 includes our beloved Paint-it-Yourself model, along with a 2015 car of your choice, a chrome body pack, wheel pack, and a single month QCC subscription with a Kickstarter hood and fender as your month's delivery.
Dedicating $59 gets your family a membership to the QCC for a whole year—along with a limited edition Kickstarter car, you'll receive monthly shipments of either a chassis, metal car frame, hood and fender, or wheels and suspension every month for an entire year. We will also give you a warm welcome, thank you, and recognition on social media and in our community newsletter.
At the $79 level, you'll be receiving everything at the $59 level, in addition to your choice of one of 4 exciting Packs: S1 Delux Stinger Car, T1 Delux Track Car, X1 Delux Dirt Car, or S2 Delux Muscle Car. Each option comes fully equipped with both a Body and Wheel Pack. Buckle up!
We saved the release of our highly coveted 2016 Delux 3-pack Combo for our members who join us at $129. The set comes with your very own Collectors Carrying Case, as well as 2 sets of Body and Wheel Packs. This pledge includes the annual QCC membership with the Kickstarter car, stickers, recognition, and a very special certificate of our appreciation, made out to you.
We've gathered all of our retail products for our $289 pledge. 17 Modarri cars, our new Modarri Transporter Truck, our new Collectors' Carrying Case, 3 sets of Body and Wheel Packs, and everything from the previous levels' perks- including a limited edition Kickstarter car and an annual QCC membership. Make the entire catalog of Modarri cars yours! There are over a billion possible car designs with this amount of cars- can you imagine the limitless amounts of creative play that this could provide for your family?
To our retailers, we want to especially thank you for believing in Modarri, and for continually supporting ThoughtFull toys - you are the wheels of our business. You have brought our designs straight to the children and families in your area. This has been the first step in building a true community around Modarri. To show you our appreciation, we've created a special offer with you in mind. If you buy our new Build-Your-Car in-store display, we will stock it with $2400 worth of Modarri products.
Partner with us to create your very own Modarri car for your company or brand, from the very first sketch, down to the last detail. This offer is for companies looking to brand their own fleet of Delux Modarri cars. Let each car express your brand's values, style, and sense of adventure. Modarri cars are a fantastic desk accessory and can bring a common interest to the workplace.
About ThoughtFull Toys
We are a small toy company based in Santa Cruz, California. Started in early 2013 by David Silverglate, we are dedicated to creating and selling beautiful, functional, durable toys.
David Silverglate has invented, patented and licensed numerous toys including the Oball, Woosh Ring, SkyBlaster, and Hoopla. After working 25 years in design, engineering, toy inventing & licensing, patent & trademark preparation, and other related businesses, David decided to start his own company, Rhino Toys, in January of 2001.
Although he could have drifted off into retirement, David wasn't done playing and wasn't done inventing. In 2013 he assembled the team that is now ThoughtFull Toys and started creating innovative products with a focus on open-ended play. David likes cool cars and wanted to create toys that he would enjoy, which birthed the idea of Modarri.
Throughout his 25-years as a product designer, Brian has demonstrated great skill in designing toys that reflect art, fine craftsmanship, excellent detail and above all, playability; the magic ingredient that fires the imagination and keeps kids (and adults up) past bedtime.
Brian has designed over 200 toys including entire toy lines that have been successfully marketed and sold. He has designed for and consulted with over 50 toy companies, including Mattel, Cranium, Fisher Price and Sega. In addition to toy design, Brian has been an Adjunct Professor for the Industrial Design Department at California College of the Arts in San Francisco for over 20 years.
“This has been an incredible opportunity to design exactly the kind of toys I wanted as a kid”
Trevor is an operations specialist with 20 years of experience in managing lean profitable companies. He has worked with companies in multiple fields including Toys, Amusement Rides, Bikes, Tools, Health Care, and Education. Trevor was operations manager for Rhino Toys when David sold the company, he continued to work with David and the new owners as the project engineer for 2 years. Trevor joined ThoughtFull Toys upon its creation in early 2013 as Chief Operations Officer.
Your support is truly inspiring. Thank you for putting your trust in us and believing in our product as much as we do. It really means a lot to us.
The ThoughtFull Toys Team
Risks and challenges
Fortunately, there isn't much risk with this project- thanks to our original Kickstarter supporters and awesome customers. We are now an established company with the freedom to try new things, this subscription service is one of our newest ideas that we were really excited to bring to life. Nearly everything is ready to go, our new Delux Modarri cars and accessories are nearly finished with production and we should have them by Mid July. We have all of the inventory and manpower to make this dream a reality, we just need 200 people to join our new club!
The biggest challenge with this whole project is the logistics of shipping new pieces on a monthly basis and trying to avoid sending people what they might already have. We need to build out a system that ensures we are always fulfilling our monthly orders and keeping our subscribers happy. More than anything, we want this service to continually bring joy to our customers.Learn about accountability on Kickstarter
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