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Playing cards inspired by propaganda art and dystopian novels.
Playing cards inspired by propaganda art and dystopian novels.
650 backers pledged €47,383 to help bring this project to life.

About

€47,383

650


Order is a series of playing cards by Thirdway Industries, inspired by dystopian novels and propaganda posters. Designed by the italian designer Giovanni Meroni.

"The Order is the perfect democracy, where everyone is equal and free."

Brick Box and Uncut sheets unlocked!

Utopian Brick Box and Uncut Sheets Unlocked!
Utopian Brick Box and Uncut Sheets Unlocked!

Utopian Brick Box is a free gift: every 12 decks you'll get from this campaign, you'll get 1 free box. Propaganda Box includes 2 Utopian Brick Boxes and Leader Monsterbox 3 Brick Boxes.

Uncut sheets are for display the Glory of the Unique Party (or the Revolutio) on your wall.  For Imperium or Revolutio uncut sheet add +30€ USA or 45€ world, For an Elecus uncut sheet, add +40€ USA or +55€ world, For ALL THREE uncut sheets  add just +85€ USA or +100€ world 

Secret gift, Utopian Coin and Red Book of Revolutio Unlocked!

Utopian coin and Red Book Unlocked!
Utopian coin and Red Book Unlocked!

The Utopian Coin is an high-valued token made for Upper Party members. It's a 2", heavy coin with a Ancient Gold Finish. 

The Red Book of the Revolutio is a forbidden booklet that reveals a lot of secrets about the Order, from the Rebels point of view. It's an A5 size booklet, offset CYMK printed. Red Book is a Kickstarter Limited item.

The Secret Gift is an extra to all Order Backers. Revealed when the campaign will end.

  • If you wish to add one coin add +€14 to your pledge (free shipping worldwide). 
  • If you wish to add one Booklet add +€7 to your pledge (free shipping worldwide).
  • If you wish to add the Red Book AND the Coin, you should add just +€20 (you can do this multiple times if you wish many coins/booklets).

+++Every Hexagon or Nonagon include 1 free booklet - Every brick include 2 booklets - Every Propaganda/Leader Box include 3 booklets and 2 coins. +++

Check the addon section for more details.

There are THREE decks in the Order series: Order Imperium, Order Revolutio and Order Electus. Electus is a limited edition, 1777 decks made.

All decks are fully custom and completely different. Here are the card backs:

Order Backs
Order Backs

The courts are completely redesigned in each deck:

Order King of Spades
Order King of Spades

Superb Metallic Inks

Order will be printed with superior metallic inks on all cards, front and backs. I have used those incredible inks on my previous projects and the results were stunning. Here is an example of the gold ink I've used on Odissea Mythica :

"This deck represents the MAGNIFICENCE of our People and the glory of our Unique Party."

Order Imperium will be printed with superb metallic inks and beautiful artwork authorized by the Ministry of Information.

The suits of Order Imperium are based on our four Ministries: Strength, Wealth, Protection and Information.

+++ Play with Order Imperium deck is restricted to work breaks only. Citizens engaged in play during designated labor hours will receive 17 years imprisonment. +++

Spades - Ministry of Strength

Imperium JoS - The Soldier
Imperium JoS - The Soldier

Our enemies have many faces: they hide everywhere, like sewer rats. They are ugly. They are weak. They HATE us. But the immense Strength of our General will crush them all!

The Ministry of Strength manages the immense might of the Unique Army of the Order. Soldiers of the Order, recruited from the youth of the People, fight our enemies with incredible courage.

Hearts - Ministry of Wealth

Imperium KoH - The Worker
Imperium KoH - The Worker

Blessed be our Tireless Men – stalwart HEARTS of our Nation. Thanks to our Graceful Women, Mothers of our Noble Children. Your labour and sacrifice will make our country beautiful and wealthy.

The Ministry of Wealth blesses our Nation with an increase in population, and gives freedom to the People through work.

Clubs - Ministry of Protection

Imperium QoC - The Huntress
Imperium QoC - The Huntress

The Order is always watching. We protect our Good People, and we DESTROY our enemies without mercy.

The Ministry of Protection is charged with the safety of the People. Their hand is over all the Nation; their all-seeing eye cannot be blinded or obscured. Terrorists and rebels will not escape their fierce punishment.

Diamonds - Ministry of Information

Imperium KoD - The Broadcaster
Imperium KoD - The Broadcaster

Information is Freedom! The Order tells only the Truth, promptly and always. Remember: staying informed is a Duty of all Good Men.

The Ministry of Information provides entertainment and news. They oversee education, communication, and all products of the Order, including the Imperium Deck. 

Advertising Cards

Red Moon Cigarettes
Red Moon Cigarettes

All Order decks include aesthetically pleasing advertising campaigns by our Ministry of Information. 

Support the Army!
Support the Army!

Encouraging a virtuous lifestyle and buying the right products is very important for every good citizen.

+++ Citizens are required to carry at least one Order Imperium deck at all times. Those caught in defiance of this law will be prosecuted accordingly. +++

This deck is illegally printed by revolutionary terrorists and its possession constitutes a criminal offence. Citizens are required to report sightings of this deck to an officer of the Ministry of Protection immediately.

Good Citizens must be informed, however, of the tactics of our enemies in order to recognize their deceptions. The Ministry of Information has therefore provided the following reproductions of this deck in order to educate our People and expose the lies of the rebels.

Spades - Terrorists

Revolutio QoS - The Fighter
Revolutio QoS - The Fighter

Terrorists who dare to oppose us directly. They are extremely dangerous and violent, especially towards innocents. 

The Rebels call them heroes, but they are Cowards. They attempt to challenge the Order with suicidal frontal attacks which always fail spectacularly. They are foolish, disorganized, and reckless.

Hearts - Anarchists

Revolutio QoH - The Paesant
Revolutio QoH - The Paesant

They accuse our perfect organization of oppression, and refuse to accept the Truth: that our people are happy to work for the Magnificence of our Nation!

These dissenters  were once our People, but have chosen to betray the Nation. Glorified by the Rebels, hated by their own People, these Anarchists are outlaws without rights or Citizenship.

Clubs - Snakes

Revolutio KoC - King Cobra
Revolutio KoC - King Cobra

These poisonous snakes hide in the shadows, waiting to attack our Valiant officers. Weak but numerous, they are a constant annoyance to the Ministry of Protection and a  serious menace to our Nation.

All stealthy spies who attempt to destabilize the Order are officially designated "Snakes”. They are  cowardly saboteurs, but the Ministry of Protection will soon eradicate them forever. 

Diamonds - Liars

Revolutio KoD - The Professor
Revolutio KoD - The Professor

Posters, radio broadcasts, hidden messages: Revolutionary Propaganda is a combination of clever misdirection and outright lies. Do not be deceived! Only the Order will give you the Truth.

With their education and their ideas they think they're smarter and better than you.

Propaganda Cards

Revolutio Propaganda
Revolutio Propaganda

Be wary of these attractive but disingenuous campaigns included in the subversive Revolutio decks.

Order Electus is strictly limited to Members of the Upper Party. Possession of this deck by Citizens is prohibited and will be severely punished. 

Order Electus features

  • [New] Embossing on tuckbox
  • [New] +2 Ad Cards
  •  Limited Edition, only 1777 units
  • Sealed and numbered
  • Premium Card Stock for tuckbox and cards
  • Red Cards and metallic inks
  • Additional features may be unlocked during the campaign
  • This deck reveals carefully guarded secrets of the Order.
  • Order Electus includes partial nudity and strong themes. Suggested for adult audience. 

For many Citizens, this deck does not exist. How many secrets are hidden in it?

+++ Forbidden Information - reading below this point is a criminal offence +++

Order Electus is designed for us, the Noble Members of the High Party.

It is crafted with only the finest of luxury materials imported from exotic foreign Nations. 

The information included in Electus is classified and not suitable to be revealed to commoners. Keep this deck in a safe place!

Ministry of Power

Electus JoS - Enemy Soldier
Electus JoS - Enemy Soldier

We hold the real power of the Order; we are Gods among Men. Our Powers are limited only by our Desires.

Ministry of Slavery

Electus QoH - The Black Bride
Electus QoH - The Black Bride

The people are our servants, the cattle of the Nation. We must keep them healthy, numerous, and ignorant in order to ensure a willing and industrious labor population.

Ministry of Violence

Electus QoC - ?
Electus QoC - ?

Any subversive subject needs to be educated. With chains, fists and batons. And when they finally love us, we get rid of them forever.

Ministry of Lies

Electus JoD - The Star
Electus JoD - The Star

We are the ones who give the people something to believe in. Heroes, games, ideas, enemies, products. As long as they believe in something, they won’t ask questions. And that’s good.

Electus Advertising cards

Electus includes exquisite Advertising Cards too. 

Electus Ad Card - Black Magic Elixir
Electus Ad Card - Black Magic Elixir

Those are reserved to the upper party members, so they include the most exclusive products of our Nation, not available for commoners. 

Order pips

 Order pips are stunning in their simplicity. Printed in metallic ink with fully custom design. 

Order Pips
Order Pips

 Order Electus special features may be unlocked during and after the campaign. 

"Reserved to Upper Party members, Propaganda Boxes includes several decks of the Order, even the ones forbidden to the lower classes."

The box includes:

  •  6x Order Imperium (retail $102)
  •  6x Order Revolutio (retail $102)
  •  6x Order Electus (retail $330)

More items can be unlocked during the campaign. Propaganda Box does NOT include Uncut Sheets. Retail value of the Propaganda Box is $534.

Leader MonsterBox

"Reserved for our Illustrious Leaders, this box includes treasures from distant worlds."

Some pictures of the decks inlcuded in the Leader MonsterBox. See more on Thirdway Website >>
Some pictures of the decks inlcuded in the Leader MonsterBox. See more on Thirdway Website >>

This reward includes a Propaganda Box (including all the items that will be unlocked during and post campaign) plus 12 Thirdway Industries decks. Those decks are:

The total retail value of these decks is over $500. With the value of the Propaganda's Box, the value of this big package is over $1000.

United we prevail! Good Citizens know it is their duty to support the Order In every way. The Ministry of Information will use your contributions to improve products and production as much as possible.

  •  17.000€ - The Order. The Magnificent Order will be democratically elected as the unique Party of our Glorious Nation! // REACHED! 
  •  25.000€ - Embossing on Order Electus + 2 Ad Cards per deck // REACHED! 
  •  [Classified Stretch Goal] - Utopian Coin Unlocked! // REACHED! 
  •  [Classified Stretch Goal] - Secret Gift for every backer unlocked! // REACHED! 
  •  38.000€ - Red Book of the Revolutio Unlocked! // REACHED! 
  •  44.000€ - Brick Box (anticipated) //REACHED!

Prizes unlocked so far

  •  Everyone - Secret gift
  •  At least 6 decks - Free booklet
  •  At least 12 decks - 2 Free booklets, 1 Free Utopian Brick Box
  •  Propaganda Box - 3 Free booklets, 2 Free Utopian Brick Boxes, 2 Free Utopian Coins
  •  Leader Monsterbox - 3 Free booklets, 3 Free Utopian Brick Boxes, 2 Free Utopian Coins

Utopian Brick Box

Utopian Brick Box!
Utopian Brick Box!

How to have the Utopian Brick Box. 

  • Every Brick (12 decks) includes a FREE Utopian Brick Box. Yes, it's cumulative, so if you add-on decks and you'll reach 12 decks, I'll add the box. Of course if you add more bricks, you'll get more boxes (1 for 12, 2 for 24 and so on). Check add-ons sections, there are awesome brick deals.
  • Propaganda Boxes will recieve 2 Brick Boxes for free. I am of course aware that, at the moment, Propaganda boxes does include only 18 decks and not 24 ;-) You might have an idea about what is happening here...
  • Leader Monsterboxes will recieve 3 Brick Boxes for free. Again, I am aware that there aren't enough decks to fill them all. For now, at least.

This was supposed to be the 50k stretch goal. However, I designed it few days ago, and was too happy about the result for wait. I hope you'll love it too!

/// Utopian Brick Box is designed for Kickstarter, it might be not available after the campaign. It's not possible add the Utopian Box as add-on without the decks. /// 

Here is the list of items you can add to your pledge. If want to add something, just edit your pledge and add the amount of the extra items you want indicated in the table below. 

Uncut Sheets

An authentic uncut sheet of Order playing cards pulled straight off the factory press prior to being cut and boxed. Thirdway Industries uncut sheets are very rare: they are produced just for Kickstarter Backers and only few will be available after the campaign.  

Imperium Uncut Sheet
Imperium Uncut Sheet

 Uncuts are not posters: are printed on card stock, on both sides.  Images of uncut sheets are just renders - the final product will be different. 

Utopian Coin

Utopian Coin front and back
Utopian Coin front and back

The Utopian Coin is an high-valued token made for Upper Party members. It's a 2", heavy coin with a Ancient Gold Finish. If you wish to add one coin add +€14 to your pledge (free shipping worldwide). 

The coin will be made by Coins for Anything - they made all my coins so far with awesome results. You can see some examples here:   

Thirdway Industries Coins
Thirdway Industries Coins

The Utopian Coin is not just a coin: Made by high quality materials from far away lands, it’s often used as an identification badge for the noble members of the Upper Party.

This coin is considered a legend by commoners. Everyone speak about it, but just few had the chance to see one in person.

It’s said that own this coin can save your life: Protectors won’t dare attack a Citizen who have it - however, own one illegally is very dangerous.

The value of Utopian Coin is incredibly high - it worth several years of work of a normal citizen.

Red Book of the Revolutio

Red Book of the Revolutio
Red Book of the Revolutio

The Red Book of the Revolutio is a forbidden booklet that reveals a lot of secrets about the Order, from the Rebels point of view. It's an A5 size booklet, offset CYMK printed. Red Book is a Kickstarter Limited item.

Illegally printed by rebels, this little book is a real problem for the Order. It includes a lot of detailed secret informations, and it reveals some of the Order lies.

Own it is, of course, very dangerous: it would identificate you as a Revolutio member instantly.

Red Book of the Revolutio will be improved with the funding of the project automatically. I will increase the number of pages and the quality of the paper based on the interest on it. It includes the description of the cards from the Revolutio point of view, and high quality printing of most cards of the three decks (a5 format).

Notes on the add-ons

  • On Kickstarter campaign, coins and booklets are free shipping worldwide.  
  • You can add as many coins/booklet as you wish
  • Please send me a message with the number of coins/booklets you've pledged for, so I can keep track.
  • I can offer bulk discounts if you wish many of those addons. Contact me via PM
  • Booklet design is provisional - It might change.
  • "Early birds" are exactly like normal rewards in term of gifts (for example, EB Brick recieve 2 booklets like the Brick)
  • Propaganda/Leader Boxes will include more stuff, I am not done ;-)

+++ If you need assistance on add-ons, send me a pm or mail (giovanni-at-thirdway.it) +++

The Order was democratically elected countless years ago and since then we've always done great things. Now it's the Unique Party, the only logical choice.

Our Army is valiant and strong. But our enemies are many and insidious. We’re winning, but we need your support to win the Last Great War.

The Order grants freedom, safety and wealth to all people of our glorious Nation. 

+++ Forbidden Information - reading below this point is a criminal offence +++

Hello, friend. I am a Rebel, but not a terrorist. I had the chance to infiltrate a message into this campaign. If you’re reading this, I’m almost sure you’re one of ours.

As you probably already know, the Order is a lie.

The war against other Nations is pointless. A way to keep us scared and weak, like everything else. There are no enemies apart from the Order itself.

We printed some decks, Revolutio. They're similar to the ones made by the Order, but they reveal the truth. Get them and share them.

I’ll be honest with you: we’re losing. They’re organized, and they outnumber us.

However, we have courage - and nothing more to lose. 

Freedom is all that matters. May the luck favour us, my friend.

Order is a Thirdway Industries deck, and will be available on Thirdway Store when the campaign will be over.

Who will print Order Playing Cards?

My plan is to print Order Imperium and Revolutio with USPCC and Order Electus with Cartamundi

Since recently Cartamundi bought USPCC, those plans might change a little - for example I might decide to print everything in Cartamundi Belgium. I already have some quotes, but as you can imagine at the moment both companies are very busy, so I don't have all the details.

This is also the reason I haven't revealed all the features of Order Electus yet.  Some features are available only at USPCC or Cartamundi's factories, and I prefer revealing only the features I am certain of. 

However, I guarantee that all the decks will be printed in USPCC factory in the USA or in Cartamundi factory in Belgium with the best quality possible. I've worked with both in my previous projects and I was very happy with the result. 

About the Order Campaign - Author’s Note:

The Order is inspired by several dystopian novels and propaganda posters of the nineteenth century. It’s probably obvious, but I want to make it clear anyways: I don’t endorse nor support any totalitarianism - in fact, totally the opposite. The whole Order project was born to raise awareness against any totalitarian ideology.

If you followed the previous Thirdway Industries project, you might have noticed that the most important value for me is freedom. This is the central theme in this project.

The Order is a totalitarian party who already own "the Nation". They’re practically almighty, like an evil, all-seeing God with unlimited power. 

Taken individually, they’re just men - but as a whole, with the power granted by the masses, they’re a gargantuan monster that destroyed and ate everything in his way.

The few crazy men and women who dare to challenge it are almost sure they’ll fail spectacularly. But they’ll fight anyways. 

Luckily, we don’t have an Order in the real World. At least, not yet. 

However, several things that happened in recent years have made me scared that history may repeat itself. The Internet probably made us a little less careful. Or we've just forgotten.

I am not very interested in politics, and it’s not the point of this project - Anything is acceptable, as long as freedom of choice for everyone is granted. 

The Order time and place isn’t specified, purposely. It can take place in the past, present or future. Anywhere. 

But the good news is that we can prevent it, now.

+++ Special thanks to Jacob, Matt and Liz for the awesome help +++

Follow Thirdway Industries on the socials: 

Risks and challenges

I have already completed numerous Kickstarter campaigns and printed the Evil Deck, Delirium, Omnia, Dedalo, Pantheon, SINS, Eva, Odissea, Betrayers and Lunatica which totalled 50,000+ decks in all, so I expect everything to go smoothly.

I am located in Italy, and I can't do the fulfillment directly, so I'm using a professional fulfillment center, Gamblers Warehouse. They have fulfilled dozens of Kickstarter projects and have a lot of experience in this field.

Of course problems might happen. I can't control other people's actions, but I'll follow every step of the process to avoid problems and I will keep everyone updated.

All the elements shown could be modified and improved. Printed colors could be different from the ones you see on your screen.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge €14 or more About $16

    IMPERIUM

    Include 1 Order Imperium deck, retail value 17 USD - Free shipping within United States

    Includes:
    • Order Imperium
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    39 backers
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  2. Select this reward

    Pledge €14 or more About US$ 16

    REVOLUTIO

    Include 1 Order Revolutio deck, retail value 17 USD - Free shipping within United States

    Includes:
    • Order Revolutio
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    13 backers
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  3. Select this reward

    Pledge €24 or more About $27

    IMPERIUM + REVOLUTIO

    Include 1 Order Imperium and 1 Order Revolutio deck, retail value 34 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
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    43 backers
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  4. Reward no longer available

    Pledge €43 or more About $48

    [EARLY BIRD] ORDER TRIDENT

    Order Imperium, Order Revoultio and Order Electus, retail value 89 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Ships to Anywhere in the world
    Reward no longer available 25 backers
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  5. Reward no longer available

    Pledge €46 or more About $51

    ORDER TRIDENT

    Order Imperium, Order Revoultio and Order Electus, retail value 89 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Ships to Anywhere in the world
    Reward no longer available 250 backers
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  6. Select this reward

    Pledge €49 or more About $55

    [LATE] ORDER TRIDENT

    Order Imperium, Order Revoultio and Order Electus, retail value 89 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Ships to Anywhere in the world
    Limited 117 backers
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  7. Reward no longer available

    Pledge €82 or more About $91

    [EARLY BIRD] ORDER HEXAGON

    2x Order Imperium, 2x Order Revoultio and 2x Order Electus, retail value 178 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Ships to Anywhere in the world
    Reward no longer available 25 backers
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  8. Select this reward

    Pledge €85 or more About $95

    ORDER HEXAGON

    2x Order Imperium, 2x Order Revoultio and 2x Order Electus, retail value 178 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Limited 51 backers
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  9. Select this reward

    Pledge €119 or more About $133

    [EARLY BIRD] ORDER NONAGON

    3x Order Imperium, 3x Order Revoultio and 3x Order Electus, retail value 267 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Limited 22 backers
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  10. Select this reward

    Pledge €124 or more About US$ 139

    ORDER NONAGON

    3x Order Imperium, 3x Order Revoultio and 3x Order Electus, retail value 267 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Limited 1 backer
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  11. Select this reward

    Pledge €149 or more About $166

    [EARLY BIRD] ORDER BRICK

    4x Order Imperium, 4x Order Revoultio and 4x Order Electus, retail value 356 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Limited 23 backers
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  12. Select this reward

    Pledge €157 or more About US$ 176

    ORDER BRICK

    4x Order Imperium, 4x Order Revoultio and 4x Order Electus, retail value 356 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Limited 4 backers
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  13. Select this reward

    Pledge €235 or more About $262

    [EARLY BIRD] PROPAGANDA BOX

    6x Order Imperium, 6x Order Revoultio and 6x Order Electus plus some extras, see the description for details.
    retail value 534 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Ships to Anywhere in the world
    Limited 19 backers
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  14. Select this reward

    Pledge €245 or more About US$ 274

    PROPAGANDA BOX

    6x Order Imperium, 6x Order Revoultio and 6x Order Electus plus some extras, see the description for details.
    retail value 534 USD - Free shipping within United States

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
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    Limited 6 backers
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  15. Reward no longer available

    Pledge €469 or more About US$ 525

    [EARLY BIRD] LEADER MONSTERBOX

    Include a Propaganda Box + 12 Thirdway Industries decks. Read the description for details.
    Retail value over $1000.

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
    • Thirdway Brick
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    Reward no longer available 7 backers
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  16. Select this reward

    Pledge €479 or more About US$ 536

    LEADER MONSTERBOX

    Include a Propaganda Box + 12 Thirdway Industries decks. Read the description for details.
    Retail value over $1000.

    Includes:
    • Order Imperium
    • Order Revolutio
    • Order Electus
    • Thirdway Brick
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    Limited 0 backers
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Funding period

- (18 days)