We're launching Thx (Thanks) Spring 2017 and we can't do it without you.
For the past two years my brother and I have worked with the most incredible team to bring you a new social good brand and ecommerce marketplace that is designed to help every cause, in every city in America.
With each purchase you make, we let you donate any amount you’d like, to any registered nonprofit in the United States.
We price all of our products at cost, free of any profit markups, so you can donate the savings (or any amount you want) straight to your favorite cause.
Watch How it Works:
We started Thx so that everyone could afford to give back. Many people are not aware that their favorite social good products have significant markups attached to their actual cost of goods. Often times, these products are priced out of reach of the majority of people who want to make an impact with their spending dollar. Thx solves this problem with a transparent pricing model based on affordability and customizable giving.
We sell all our products at "cost." This means we still cover all the normal costs of operating a company, like lights, payroll, etc. What we don't do is add any traditional profit markups to our prices, meaning our prices fall well below traditional retail values. You only pay the cost, plus whatever you choose to donate. Our products are purposely priced like this so you can always give without spending more than you have to. With each purchase, you can donate your savings or choose to give any amount you want.
Our products are uniquely curated with quality and sustainability in mind, making sure they're impactful for those involved each step of the way.
Materials matter: Whenever we can find a small business supplier to work with we get really excited. The guys we make these shirts with produce the softest, most beautiful apparel we could find.
Quality manufacturing: Our friends outside Atlanta strive to make apparel you'll wear every day. The fabrics are incredibly soft and by using water-based inks you don't even feel the prints are there.
Refreshing Origins: We set out to create a refreshing collection of social good scents. Designed to uplift, make an impact, and make you smell really good all at the same time.
Sustainable Sourcing: Our world-class fragrance partners create our essences in ways that safeguard the environment and help develop the communities where the ingredients come from.
Local Origins: Our hand-made, all-natural soaps are vegan friendly and produced in small batches to preserve artisanal quality.
Quality Ingredients: Created using 100% pure essential oils and fresh, subtle scents so you can cleanse and gently moisturize your skin without ever drying it out.
Impactful Origins: This inspiring organization is changing the lives of young adults living with developmental disabilities by providing them with one of the most important things: jobs.
Quality Touch: We work with great suppliers, but none more inspirational than our candle makers. Each candle is hand-poured by a young adult with special needs. Hand-poured, 100% soy wax, naturally scented, and with a wood wick.
Made in Portland: There's something special about working with folks from Oregon. The Northwest is known for setting standards, but their people surpass all expectations.
Quality craftsmanship: A journal should always be crafted with the user in mind. From paper count, to size, to feel and texture, our journals are made to fit perfectly into your life.
Made locally: From the mountains of Colorado, our mugs support local business and quality folks that make them beautiful.
Daily inspiration: Our mugs are designed to remind you to stay thankful and be positive no matter what. It's good to stay thankful on the daily.
Responsible Origins: Empowered farmers and skilled roasters sustainably source our beans in a way that safeguards the environment and supports the communities where it's produced.
Quality Roasting: Roasted fresh in small batch quantities by our local roasters in Miami, our coffee is as impactful as it is delicious.
Local Origins: Wynwood is home to creative entrepreneurs, up-and-coming artists, and most recently - premium artisanal teas.
Quality Ingredients: Our teas are mixed with a unique blend of international and locally inspired ingredients as fresh, crisp and vibrant as the city they’re blended in.
We didn't want to just create products, we wanted to create opportunities. In addition to your giving, know that the people behind the making of our products, as well as the environment, is most important to us.
Empowering people: If we can make our products in a way that people benefit more than corporate executives, why wouldn't we all do it. We focus on creating supply chains that significantly benefit people.
Safeguarding the environment: Whether it's financially incentivizing coffee farmers to protect their local environment or world class fragrance creators who practice sustainable sourcing, we strive to safeguard the environment.
Clearly good quality: Seeing as how competitive our world is, we knew since day one that whatever product we decided to create, it had to be phenomenal in every aspect.
1. Choose a cause
Choose one of our awesome featured nonprofits to support with your purchase or find your favorite one from our database of over 1.8 million registered organizations.
2. Shop our marketplace
We focus on imagining, designing and sourcing the best daily products, all so that you can do a little more good without sacrificing the quality you value.
3. Give what you want
The purpose is to help, so with each purchase you make, we let you decide how much you'd like to donate. You can donate your savings by matching the traditional retail value or add any amount you'd like.
Over the last two years we have met some of the most amazing people in our community. From small nonprofits who do huge things for our societies most vulnerable, to middle and high school students excited about building water wells, to homeless veterans who simply cannot make it on their own.
Through our initial sales and outreach, together with our awesome local retail partners and event curators, we've donated almost $20,000 in the past year to both local and national organizations.
Now, we want to share Thx with you.
My brother and I were always taught that helping others is the most important thing a person can contribute in their life. Our dad is an immigrant, a retired Navy veteran and a very patriotic man. As a first generation American family, we were raised with a deep appreciation for America and all that it has to offer. Our dad's life ambition has always been to help people and now with Thx.co, we get to accomplish this together.
The South Florida community, where Thx.co is based, is home to many social issues. From an ever-growing population of homeless veterans, to abandoned children in the foster care system, to countless victims of human trafficking: these heart-breaking realities sparked an idea that would help our community develop more sustainable lifestyles. We created a company that would cultivate the concept of giving back, a company our father had dreamt of starting. We called it, “Thx" (Thanks).
So that we can launch this coming Spring of 2017, we've set out to raise the necessary funds to place orders and build up our inventory. As a social start-up focused on giving back, not so much on the profits, we weren't able to get a loan, so it's really up to you.
Our final calculations have brought us to $55,000 as the magic number. This will add more features to our platform (making it even cooler) and help us make the initial purchase from our suppliers. Together with your help, we believe we can go far beyond that! Thanks for your help!
We're grateful for your support, so we're sending you one digital hug and a thankful high five! Even $5.00 can go a long way at Thx. So Thanks for your help!
We shop for thousands of reasons. Why isn't your nonprofit one? Engage your supporters to be everyday advocates for your cause in ways traditional donations simply can’t.
Register your nonprofit to receive an email notification every time you receive a donation from a purchase.
*Disclaimer: None of the funds raised from this Kickstarter campaign will be donated to charity. All funds will go toward supporting the launch of The Thx Co.
Risks and challenges
Three areas that pose the greatest risks for the The Thx Co.'s success are technology, supply chain sustainability, and impact pricing.
Nevertheless, these three risk areas are ones that we have clearly identified and focused on minimizing since we first started working on Thx. While we are aware of their existence, we are more than confident that none of these will stifle our social good movement.
1. Technology: Since Thx.co is a social good brand and an ecommerce marketplace, our operation heavily relies on the digital platform. Our customer's are able to choose a cause, shop our marketplace, and give their donation solely on the platform. We have worked closely with our creative and development teams to ensure that our database and overall functionality is tested and ready for use day one.
2. Supply chain sustainability: One of the most important attributes of our products is that we strive to ensure that their production benefits small business and the local economy. We have spent the past two years ensuring that our suppliers will have the correct bandwidth to scale with our brand and fulfill our product needs.
3. Impact pricing: Since our products are marked way below their traditional retail value, this leaves our company with small margins to work with and a need to increase volume quickly. We depend on economies of scale to make our impact pricing model viable and sustainable.
With your help, we will succeed.Learn about accountability on Kickstarter
- (44 days)