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The REAL Brand NYC is launching its first two big projects, REAL Pictures & REAL Apparel.
The REAL Brand NYC is launching its first two big projects, REAL Pictures & REAL Apparel.
The REAL Brand NYC is launching its first two big projects, REAL Pictures & REAL Apparel.
57 backers pledged $8,500 to help bring this project to life.

About this project

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The REAL Brand NYC is a brand built on humanitarian, forward-thinking ideals. Our first company launch will be REAL Pictures, a production house helmed by #TheREALSisters that produces provocative, female-driven films. Its premier film will be ‘The Drive,’ written by Jacqueline Real & shot by Diana Matos. 

The second company launch will be The REAL Brand Apparel, a philanthropic apparel line where with each item you get, you give back. Every high-quality item directly donates to organizations that are fighting for the betterment of us all. For example, the 'REAL' tee will donate 10 percent to NYCLU, the New York Civil Liberties Union: an incredible organization fighting against social injustice. Also, #TheREALBrandNYC Kickstarter campaign will donate 10 percent to NYCLU and various organizations fighting for clean water in Flint, Michigan. The REAL Brand NYC is a company that makes sure in each decision it makes, it will help create a better future for everyone. 

The whole idea of The REAL Brand NYC is to get back to our true agenda: seeking “REAL” change in this world. Make sure you check out TheREALBrandNYC.com and follow Jacqueline on IG @JacquelineReal! 

Risks and challenges

#TheREALBrandNYC is ready to take on social injustice and to help spur the community into action. It will not be an easy road to travel, but #TheREALBrandNYC is ready!

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  1. Select this reward

    Pledge $15 or more About $15

    SHOUT OUT & #TheREALSisters Postcard

    Get a #TheREALBrandNYC #TheREALSisters post card! Thank you for the support!

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    Pledge $25 or more About $25

    #TheREALBrandNYC Bandana

    Don't let that sweat get in your way of how hard you slay! Thank you for the support!

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    6 backers
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    Pledge $35 or more About $35

    #TheREALBrandNYC Beanie

    Summer may be here, BUT WINTER IS COMING! Well, eventually. Make sure you're geared up for it! Let everyone know how 'REAL' you are! Thanks for the support!

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    Pledge $40 or more About $40

    #TheREALBrandNYC Blue 'REAL' Cap

    The 'REAL' Blue Baseball Cap is a great addition to your summer gear. AND get #TheREALSisters Hand Drawn Post Card! Let everyone know how REAL you are! Thank you for the support!

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    7 backers
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    Pledge $40 or more About $40

    #TheREALBrandNYC Black 'REAL' Cap

    The 'REAL' Black Baseball Cap is a great addition to your summer gear. AND get #TheREALSisters Hand Drawn Post Card! Let everyone know how REAL you are! Thank you for the support!

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    Pledge $40 or more About $40

    #TheREALBrandNYC 'REAL' Flat Brimmed Hat

    Be styling and profiling in our 'REAL' Flat Brimmed Hat. Let everyone know how REAL you are! Thank you for the support!

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    Pledge $45 or more About $45

    #TheREALBrandNYC 'REAL' Athletic Tee

    Get sweaty and REALLY work-out hard in our 'REAL' Athletic Tee. And get a one of a kind #TheREALSisters hand-drawn card. Let everyone know how REAL you are! Thank you for the support!

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    Pledge $100 or more About $100

    #TheREALBrandNYC Cap duo!

    Have one for every summer outing! Get the 'REAL' Blue Baseball Cap & the 'REAL' Black Baseball Cap. PLUS #TheREALSisters hand drawn postcard. Let everyone know how REAL you are! Thank you for the support!

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    5 backers
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    Pledge $100 or more About $100

    #TheREALBrandNYC Athletic duo!

    Get ready for working out this summer with 2 Athletic tees. PLUS #TheREALSisters hand drawn postcard. Thank you for the support!

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    3 backers
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    Pledge $200 or more About $200

    #TheREALBrandNYC Couple Package!

    Rock that couple swag! Get HIS/HERS Athletic tees & 2 Black 'REAL' Baseball Caps. Let everyone know how REAL you guys are as a couple! Thank you for the support!

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    4 backers
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    Pledge $350 or more About $350

    #TheREALBrandNYC FULL Gear Package

    Get #TheREALBrandNYC 'REAL' Bandana, Beanie, Blue Baseball cap, Black Baseball Cap, and HIS and HERS Athletic Tees. Let everyone know how REAL you are! Thank you for the support!

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    Pledge $500 or more About $500

    #TheREALBrandNYC 'REAL' Sponsor

    Become a 'REAL' Sponsor! Get a credit on our website AND have your name in the credits of 'The Drive' as a 'REAL' Sponsor. ALSO you get the FULL #TheREALBrandNYC Gear Package. Let everyone know how REAL you are! Thank you for the support!

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    Pledge $1,000 or more About $1,000

    #TheREALBrandNYC Executive Producer

    Join us on the set of 'The Drive' as an Executive Producer! 'The Drive,' directed by #TheREALSisters, will be the first REAL Pictures film. ALSO get the FULL #TheREALBrandNYC Package! Let everyone know how REAL you are! Thank you for the support!

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Funding period

- (45 days)