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Too good only for bed, beautifully tailored, effortlessly chic, cotton pyjamas. Designed & Made in London. Free Shipping Worldwide.
Too good only for bed, beautifully tailored, effortlessly chic, cotton pyjamas. Designed & Made in London. Free Shipping Worldwide.
Too good only for bed, beautifully tailored, effortlessly chic, cotton pyjamas. Designed & Made in London. Free Shipping Worldwide.
54 backers pledged £8,617 to help bring this project to life.

About this project

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Luxury Pyjamas Worth Getting Out Of Bed For

£8,617

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Introducing Our New Pyjama Collection

Failing to find stylish cotton pyjamas that match silk ones for quality and design, but without the high price tag and expensive dry cleaning bills, we decided to create our own luxury cotton pyjama collection.

Why Our Cotton Pyjamas Are Special

  • FREE SHIPPING to all parts of the world in time for Xmas
  • Same British manufacturer as top luxury brands
  • Pyjama shirts and trousers can be purchased either as a set or as individual pieces
  • Massive Discount offered on Kickstarter

Featured In

Manufacturer

Our pyjamas will be produced by the most experienced British manufacturer, a small London factory who supplies some of the world's leading luxury brands including Gieves & Hawkes, Paul Smith, Burberry and Victoria Beckham. 

The quality of craftsmanship will clearly be evident in our pyjamas with their French seams, piped trims and hand tailoring. 

We have sourced the finest and most luxurious cottons; Pima Cotton Lawn so smooth it feels almost like silk; Tana Cotton Lawn, a delightfully fine, luxuriously soft fabric from Liberty London; and the most high-end cotton twill, as supplied to London’s finest shirt makers on Jermyn Street. 

All our pyjamas are finished with ethically sourced mother-of-pearl buttons.

Although our pyjama collection has all the attributes of a top luxury brand, they are still practical in that they are all machine washable.

Style Notes

Designed to feel both classic and contemporary and cut for a relaxed yet tailored fit, our pyjamas are sufficiently stylish to be seen both in and outside the bedroom and who doesn't want an excuse to stay in their pyjamas all day! 

And to tap into the trend of pyjama-chic, our women's pyjama shirts are designed to also be paired with jeans. The gorgeous prints we have chosen further complement this look. 

Women's Limited Edition Liberty London Floral Pyjama Shirt
Women's Limited Edition Liberty London Floral Pyjama Shirt

 Unique Size Combinations

We have learnt all we can about what makes a pyjama great, road testing our designs, adjusting and homing the fit. 

A UNIQUE feature of our women's pyjama collection is that because some of us may be one size on top and a different size from the waist down, when purchasing our pyjama set, a different size pyjama shirt to the size of the trouser can be selected to make up the set.

Some women will also prefer to wear the pyjama trouser with their own choice of top, or to wear the pyjama shirt with jeans or as a nightshirt, so we are also offering the shirt and trouser as individual pieces.

The men's pyjama trouser are also available in two leg lengths to cater for those men who are over 6ft tall.  

Special Discount During Kickstarter!

The GREAT NEWS is that we are offering you a very SPECIAL DISCOUNT on our new pyjama collection during Kickstarter (ends 1st October) PLUS FREE SHIPPING TO ANYWHERE IN THE WORLD!

Men’s Luxury Cotton Pyjama Trousers 

Our Men's luxury pyjama trouser are generously cut for a relaxed fit. With inset side pockets for a slouchy look and with an adjustable drawstring waist to enable them to be worn on the hips or waist, they bring the men’s pyjama trouser right up to date! 

Details 

  •  100% Luxury Cotton 
  •  Elastic and drawstring waist with fabric self-tie 
  • Two deep inset side pockets 
  • Concealed button fly with mother of pearl button 
  • Two leg lengths - Regular & Long
  • Machine washable.
Men's Grey Pyjama Trouser
Men's Grey Pyjama Trouser

 

Men's Grey Pyjama Trouser
Men's Grey Pyjama Trouser

Our model is 6'/182cm tall with waist size 31inch/80cm. He wears a size Small (S) Pyjama Trouser with Regular Inside Leg.

 

Men's Grey Pyjama Trouser
Men's Grey Pyjama Trouser

 

 

Men's Blue & White Stripe Pyjama Trouser
Men's Blue & White Stripe Pyjama Trouser

 Men's Size Guide

Women’s Luxury Cotton Pyjama Shirts and Trousers  

With an adjustable drawstring waist, tops designed to double up as shirts, gorgeous prints and contrasting piped trims.

Details  

  • 100% Luxury Cotton 
  • Contrasting piped trims throughout 
  • Shirt: delicate notched collar, long cuffed sleeves and single pocket 
  • Mother of pearl button fastenings 
  • Trousers: Elastic and drawstring waist with fabric self-tie, rear pocket 
  • Inside leg length 30''/76cm 
  • Machine washable

 

Women's Classic Blue & White Stripe Pyjama Shirt and Trouser
Women's Classic Blue & White Stripe Pyjama Shirt and Trouser

 

Women's Classic Blue & White Stripe Pyjama Trouser
Women's Classic Blue & White Stripe Pyjama Trouser

Our model is 5'8" / 173 cm tall with waist size 25 inch/64cm and bust size 32inch/81cm. She wears a size Extra-Small (XS).

 

Pyjama Shirt Piped Trim
Pyjama Shirt Piped Trim

 

Women's Liberty London Blue Floral Pyjama Shirt and Trouser
Women's Liberty London Blue Floral Pyjama Shirt and Trouser

 

 **UPDATE** Women's Liberty London Floral Pyjama Set, Pyjama Shirt and Trouser is now also available in PINK!

 

Women's Blue Berry Pyjama Shirt and Trouser
Women's Blue Berry Pyjama Shirt and Trouser

 

 

Women's Blue & White Stripe Pyjama Shirt and Trouser
Women's Blue & White Stripe Pyjama Shirt and Trouser

 

Women's Paisley Pyjama Shirt and Trouser
Women's Paisley Pyjama Shirt and Trouser

 

Women's Purple Pyjama Shirt and Trouser
Women's Purple Pyjama Shirt and Trouser

 

Women's Floral Swirl Pyjama Shirt and Trouser
Women's Floral Swirl Pyjama Shirt and Trouser

 

Women's Pink Twiglet Pyjama Shirt and Trouser
Women's Pink Twiglet Pyjama Shirt and Trouser

 Women's Size Guide

Ladies Cashmere Bed Socks

These luxurious cashmere bed socks are woven for us in Scotland by a mill with two hundred years of tradition.

 A blend of 85% cashmere and 15% nylon so as to make them longer wearing, these exquisitely soft socks are perfect not only for those chillier months but for wearing all year round. They will also make a wonderful gift and come tissue wrapped.

One Size (UK 4-7 US 7-10 Euro 38-41)

 

Colours

 A) Jean B) Black C) Berry D) White E) Bluespray F) Driftwood G) Light Grey  

Rewards

Super Early Bird Reward
Super Early Bird Reward

 

Early Bird and Pre-order Rewards
Early Bird and Pre-order Rewards

Stretch Goals

If our backers generously help us exceed our initial fundraising goal this will allow us to introduce three new stretch goals

STRETCH GOAL #1 (LOCKED) - £10,500/$13,700/€12,200

  • Women's Tea Print Pyjama Shirt and Trouser will become available.

 

Women's Tea Print Pyjama Shirt and Trouser
Women's Tea Print Pyjama Shirt and Trouser

STRETCH GOAL #2 (LOCKED) - £14,500/$19,000/€17,000

  • Women's Geometric Pyjama Shirt and Trouser will become available.
  • Men's Blue Pyjama Trouser will become available.

 

Women's Geometric Pyjama Shirt and Trouser
Women's Geometric Pyjama Shirt and Trouser

 

Men's Blue Pyjama Trouser
Men's Blue Pyjama Trouser

STRETCH GOAL # 3 (LOCKED) - £30,000 /$39,000/€34,000

  • Women's Luxury 100% Cotton Pyjama Shorts will become available. Featuring contrasting piped trims, elastic and drawstring waist with fabric self-tie and pockets. Designed to be worn either with our Pyjama Shirt or with your own top. 
  • Men's 100% Luxury Cotton T-shirt will become available. Featuring round neck and short sleeves, designed to be worn with our Men's Pyjama Trouser.  

Project Timeline

Delivery  

We are offering FREE SHIPPING WORLDWIDE during Kickstarter. Delivery in time for Xmas!

Who We Are      

We are Olivia, Helen and Will, the team behind The Reach London. We come from diverse backgrounds, Olivia in Finance, Helen in Commercial Law and Will in Tech Startups, but in this era of mass production we are united by an unwavering approach to quality, an obsession with detail and a passion for our products.  

Since November 2015 we have been successfully importing and selling luxury Turkish cotton bathrobes, designed and manufactured under our own brand label. Our new pyjama collection is a natural extension to our brand.   

 If you have any questions, or if you would like to pledge for a different combination of items than provided for in our Rewards, please email us at; kickstarter@thereachlondon.com

We would love to hear from you! 

How you can help

Production is set up and we are ready to go but we need your help to kick it off. 

YOU are the key to the success of our campaign so please share our campaign with your friends and family. 

By pledging your money to us, and we assure you that even the smallest pledge will help, you will be helping us launch our first pyjama collection. 

There is so much more we would like to do and we would love it if you could support us to let this happen and accompany us on our journey. 

We thank you so much for your support and time. 

Olivia, Helen & Will 

The team at The Reach London 

Follow The Reach London on Instagram, Facebook and Twitter

Vision  

Our vision is to build a nightwear and loungewear brand that champions the value of craftsmanship and the use of the finest materials. The Pyjama Collection we are bringing to Kickstarter is no exception to this vision. And by buying authentic British goods, manufactured by skilled craftsman, you are investing in and supporting a great manufacturing heritage.

Credits

Couture Sample Maker - Angela Gladwin

Photographer - Nikola Zelmanovic

Make-up Artist- Kristina Pavlov

Female Model/Actress - Priya Blackburn

Male Model/Actor - Ruben De Monte

Film Crew

Laura Steward

Darragh Carey

Bertrand Desrochers

Music - Little Oak - Breathe

 

Risks and challenges

Delivery time: In manufacturing, there is always a risk that suppliers do not fulfill orders on time. We are working with an extremely professional British factory that has decades of manufacturing experience. We are confident that we have set ourselves achievable targets and delivery dates. One of the advantages of using a British manufacturer is that we can visit the factory regularly to check on progress with our order. Our fabric suppliers are also based in England. We know how important it is to keep you our backers continually updated on progress and we will email you on a regular basis. If there are any unexpected hold ups along the way we will immediately inform you.

Duty/VAT charges: If you live outside the EU, you will be responsible for any applicable duty/VAT charges.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

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  1. Select this reward

    Pledge £1 or more About $1.31

    Thank You

    You will receive a personalised thank you message from our team. Thank you so much for helping us get closer to producing our first pyjama collection.

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    Bloggers Reward

    If you have written a review about our Pyjama Collection. Please pledge here.

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    Pledge £5 or more About $7

    Thank You + VIP Email List

    You will receive a personalised thank you from our team. Thank you for helping us get closer to launching our first pyjama collection.

    Entry to our VIP Founders Email List (exclusive offers and discounts)

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    Pledge £23 or more About $30

    1 x Women's Cashmere Bed Socks

    Equivalent -$30/€27

    SAVE on RRP- £12/$16/€14

    + VIP Email List Reward

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    Pledge £45 or more About $59

    **EARLY BIRD** - 1 x Women's PJ Trouser

    Equivalent - $59/€53

    SAVE on suggested RRP- £30/$39/€35

    (Excludes Liberty London Floral fabric)

    + VIP Email List Reward

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    **EARLY BIRD** - 1 x Men's PJ Trouser

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    Pledge £49 or more About $64

    **EARLY BIRD** - 1 X Women's PJ Shirt

    Equivalent - $64/€57

    SAVE on suggested RRP - £41/$54/€48

    (Excludes Liberty London Floral fabric)

    + VIP Email List Reward

    SAVE APPROX - £41/$53/€48
    RRP - £75/$39/€88

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    Pledge £49 or more About $64

    **EARLY BIRD**-1 x Liberty PJ Trouser

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    SAVE on suggested RRP - £31/$41/€36

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    Pledge £49 or more About $64

    1 x Women's PJ Trouser

    Equivalent - $64/€57

    SAVE on suggested RRP - £26/$34/€30

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    1 x Men's PJ Trouser

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    Pledge £52 or more About $68

    **EARLY BIRD** - 1 X Liberty PJ Shirt

    Equivalent - $68/€61

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    Pledge £53 or more About $69

    1 x Women's Liberty PJ Trouser

    Equivalent - $69/€62

    SAVE on suggested RRP - £27/$35/€32

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    Pledge £55 or more About $72

    1 X Women's PJ Shirt

    Equivalent - $72/€64

    SAVE on suggested RRP - £35/$46/€41

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    Pledge £58 or more About $76

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    Pledge £78 or more About $102

    **SUPER EARLY BIRD**-1 x Women's PJ Set

    Equivalent - $102/€91

    SAVE on suggested RRP - £72/$94/€84

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    Pledge £85 or more About $111

    **EARLY BIRD** - 1 x Women's PJ Set

    Equivalent - $111/€99

    SAVE on suggested RRP - £65/$85/€76

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    Pledge £88 or more About $115

    **SUPER EARLY BIRD**- 1 x Liberty PJ Set

    Equivalent - $115/€103

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  18. Select this reward

    Pledge £89 or more About $116

    2 x Women's PJ Trouser

    Equivalent - $117/€104

    SAVE on suggested RRP - £61/$80/€71

    If Liberty London Floral Fabric is one or more of your choices please pledge an additional £4/$5/€4 per trouser

    + VIP Email List Reward

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    Pledge £89 or more About $116

    2 x Men's PJ Trouser

    Equivalent - $117/€104

    SAVE on suggested RRP - £61/$80/€71

    + VIP Email List Reward

    FREE SHIPPING WORLDWIDE

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    Pledge £95 or more About $124

    **EARLY BIRD** - 1 x Liberty PJ Set

    Equivalent - $124/€111

    SAVE on suggested RRP - £65/$85/€76

    + VIP Email List Reward

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    Pledge £95 or more About $124

    1 x Women's PJ Set

    Equivalent - $124/€111

    SAVE on suggested RRP - £55/$72/€64

    (Excludes Liberty London Floral fabric)

    + VIP Email List Reward

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    Pledge £105 or more About $137

    1 x Liberty PJ Set

    Equivalent - $138/€123

    SAVE on suggested RRP - £55/$72/€64

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    Pledge £152 or more About $199

    2 x Women's PJ Set

    Equivalent - $199/€178

    SAVE on suggested RRP - £148/$194/€173

    If Liberty London Floral Fabric is one or more of your choices please pledge an additional £10/$13/€12 per set

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Funding period

- (31 days)