This concept began as a late night discussion with an advertising friend, and turned into my undergraduate thesis.
I wanted to "rebrand" the preconceptions about graphic design, I wanted friends, family, clients, and the general public to have a new found respect for the field, the legitimacy of which I think is too often minimized or entirely over looked.
Here is the general breakdown of how this project came to be:
All great design begins with one thing: a great idea. This idea is the root of every well produced, beautiful, or savvy execution.Whether it’s the representation of a brand by understanding the audience, the consideration of a books content when creating a cover design, or the basis of a political campaign that goes on to influence millions. As designers we have the ability to influence a world that is more aware of and impacted by design than it realizes.
Communicate the premise of graphic design and make it accessible to everyone,especially non-creatives. Create a product that helps us form a community, collaborate, and invent, exactly what I believe design intends to do.
Create the game of graphic design. A game that allows everyone, not just designers or creatives, but your younger brother, your grandma who can’t click a computer mouse or your best friend who’s an economics major, to better understand and engage in the creative process.
Want the in depth rules?
So there it is, The Game of Graphic Design. Maybe our mom's will finally get what we do :)
All funding will go towards production. The one off I created was a pricey endeavor, hopefully by producing larger quantities I can lower my production cost and get the game out to everyone who wants one at a fair price.
Feedback about the details you'd like to see on the game are encouraged in the comments section. i.e.: If you couldn't do without laser engraving at the bottom of the board, or which icon game pieces you like the most.