The fact that we are releasing under a free license direct to the Web may seem to preclude making money on the production, but it doesn't!
Obviously we intend to start with crowd-funding. Getting past the pilot (and maybe the first few episodes) will be the hardest part, because we have to get support based on the potential of the project rather than being able to show completed episodes. But as we progress, we'll have finished episodes to show you, starting with this pilot.
After release, for those who weren't in on the crowd-funding, we will be offering "creator endorsed" merchandise, including DVD and HD editions of the episodes. We expect this to be no less profitable than offering DVDs for sale without the free-license, and perhaps much better. We get some "free riders", but also the potential for a much larger audience and fan base.
Read more about these ideas in our 4th update: