300 million tons of plastic go into landfills and the ocean every year. Sea animals eat this plastic as food and suffer greatly because of us ☹.
Plastic has been found in 60% of all seabirds and all sea turtles. This plastic would pile up to be taller than Portland's tallest building!
But this huge problem cannot be solved all at once. Instead, I want to focus on a smaller problem with all of you that will have a noticeable impact.
While working on a project, I found that the ink markings on the back of transparent rulers fade away every few months and the rulers would be thrown away into a landfill. After noticing that several others at my school are having this problem as well, I concluded that this problem was much bigger. Thousands of potential tons of plastic could be saved by keeping these rulers from the landfills! But don't take my word for it! See the existing ruler reviews down below where other people online are complaining about this problem as well.
So I took this problem and created a solution to ensure the markings did not fade away. By adding a transparent coating on the back of the ruler, there is a new layer between the markings and the surface, so the markings never come into contact with the surface.
I call this "Artifex Ruler." Artifex, in Latin, means craftsman, artist, or anybody creating anything extraordinary!
The ink markings will now never rub off, so you won't have to throw it away every few months! If this was put in widespread use in the United States, 1,300 tons of plastic can be saved from going into landfills every year!
Now those poor animals in oceans won't have to suffer because of excessive plastic going into the ocean. Please back my project now and help save the environment!
Please check out my website to see your name on the Backer Hall of Fame when you back with at least $5 or more at artifexforall.appspot.com.
Demo of Artifex Coated Ruler vs Other Ruler
I have created a prototype with the Artifex coating and tested it against the same ruler without the coating.
This acts as a simulation of ruler usage over a period of a few months. You can clearly see the benefits of the new ruler in the video below, since the markings don't rub off due to the Artifex coating.
I didn't want to add unnecessary accessories just to make larger reward tiers, so the reward structure is quite simple. I offer you the rulers for $5 each (a complete steal, if you ask me...), plus we all get satisfaction from saving our wildlife and the environment.
Existing Ruler Marking Complaints
Risks and challenges
Some risks that are out of our hands may be:
Even though we have accounted for delays from the manufacturer, there may be unforeseen delays that are out of our hands on the manufacturing side. We will do our best to prevent any delays from happening.
Environmental commitmentsVisit our Environmental Resources Center to learn how Kickstarter encourages sustainable practices.
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