TabletHookz - Create your own seatback entertainment
TabletHookz - Create your own seatback entertainment
Enjoy hands-free seatback entertainment while you travel with this all-in-one pocket sized tablet & smartphone mount.
Enjoy hands-free seatback entertainment while you travel with this all-in-one pocket sized tablet & smartphone mount. Read more
About this project
TabletHookz™ is a simple, robust, secure, hands-free device to mount tablets or smartphones to the back of an airline seat when travelling, or for use as a traditional stand.
- small enough to fit in your pocket and can be attached to an edge, such as the back of a meal tray on an aircraft, train or coach/bus.
- also works as a traditional stand around the home, office, or even when you're on the move.
- feature a securing mechanism to secure it and your device in place, variable viewing angles and fits a wide range of devices, without the need to remove your device from its case.
- see our selection of photos below to show different styles of seats with the TabletHookz™ attached.
As airline passengers travelling with young children, we found the need for a device to mount the kids’ tablets securely, so they could watch their favourite programmes, hands-free, leaving them able to hold their favourite teddy or comforter and perhaps even fall asleep.
Over a year later, with patents and designs filed we now have the product ready for manufacture, but to do that we need your help.
In the last five years annual global airline passenger numbers have increased from 2.5 billion passengers to 3.5 billion. The number of owners of tablets and smartphones continues to grow, whilst the number of airlines who offer inflight entertainment has reduced in order to remain competitively price. Many passengers now bring their own ‘inflight entertainment’.
Travelling with children
Travelling with young children can be stressful and TabletHookz™ can help reduce this stress. Simply place your device in the TabletHookz™, either with it free standing or mounted to the tray table in the latched/closed position. You or the children can watch their favourite programmes hands-free.
This means that from the moment you board an aircraft, you can settle them in, as they can be entertained and you can be more relaxed.
Smartphones and tablets are expensive, so another great feature of TabletHookz™ is the securing feature that can easily be adjusted to the size of different devices. This keeps the tablet or smartphone fastened in position during turbulence, or as the passenger in front adjusts their seat position. Suction cups are also provided to secure TabletHookz™ when used on the tray table in conventional mode.
Different viewing angles
With your device mounted in the TabletHookz™ the screen is directly in front of you and the angle can be adjusted to cater for:
users of all different heights various cabin/environment lighting the seat in front being reclined
Naturally TabletHookz™ are for everyone, mount your device, put your headphones on and watch a film, or listen to music without the need for the tray to be down reducing personal space.
Tablets, smartphones, cases and seats of all sizes
TabletHookz™ has been tested on a range of aircraft, with various airlines and seats types. We’ve also tested them with various makes and sizes of smartphones and tablets, both in and out of different protective cases.
Not having your tray down creates more personal space, reducing that feeling of being “trapped” in your seat. If you need the tray down you can mount the TabletHookz™ in the pockets above the tray that many aircraft feature. Alternatively, if there’s no pocket you can use your TabletHookz™ as a conventional tablet or smartphone stand on your tray.
TabletHookz™ are strong enough to withstand knocks and bumps. They have been tested for many hours, with loads over 10 times the average tablet weight, without any resultant distortion or damage to TabletHookz™ or the devices held in them.
Safer From Spillage
Devices mounted in TabletHookz™ are distanced from any drink that might be on the tray table. Even when the TabletHookz™ mounting is used as a conventional stand, your device is elevated off the tray surface, reducing the risk of any accidental spillages damaging your device.
TabletHookz™ as a conventional stand
TabletHookz™ also works as a traditional stand for example around the home office or on the move.
Development of TabletHookz™ has involved numerous designs and prototypes to create the final product. We thought long and hard about which features it should incorporate and what to avoid. Exhaustive testing established the final angles needed to cater for all different variations, seat types and to suit people of all different ages and heights.
The intellectual property
TabletHookz™ is a Registered Trademark and we have patents pending and international registered designs for our product.
Production and Logistics
TabletHookz™ are now ready for production, suppliers are on standby and the logistics in place for assembly and distribution. To ensure a smooth transition from achieving our campaign target and getting your rewards to you, we will use the services of http://backerkit.com
Why are we here on Kickstarter?
We now want to transform this project into the commercial success we believe it can be and to launch our first production run. In order to do this we need backers and the initial financial target is without a doubt a big one. This will cover the costs of our setup which includes paying for the required materials, tooling, production, assembly, packaging, shipping and logistics, so we can bring TabletHookz™ to the market and get your rewards to you. We've already spent a significant amount on our patents,registered designs and trademarks.
Who are we, can you trust us ?
‘We’ are Mike and Katie and we live in Derby in the United Kingdom with our two children (who you can see in some of our product photos). As a young family, we know only too well that anything that makes travelling with the kids easier is welcome.
We have created a company called TabletHookz Limited for our business. Mike works as an airline pilot and also works as a business consultant helping firms to improve their processes. Katie previously worked as a flight attendant, but since having our children, has retrained and now works as a teaching assistant in our local school.
How can you help us ?
- Please back our campaign - We'd love it if you would consider backing us through one of our rewards (see below)
- Please share this campaign - We would also love it if you would share our campaign on social media with your friends and family so they might consider backing our campaign too. Facebook share Tweet
- Give us your feedback - We don't have the monopoly on good ideas, so if you think we have missed something that would enhance our product or rewards, then please let us know.
The way Kickstarter crowdfunding works is relatively simple. A campaign is created to try and find people who like your idea or product and will financially back your concept in return for a reward.
The aim is that enough people will back the campaign to reach the financial target. Only when/if we reach our target, do Kickstarter collect the pledged amount from backers.
Our rewards are designed to attract different categories of backers. Some may be small but very important contributors who like the idea and want to be involved and support the campaign. Then there are those who would like to back us in return for one (or more) of our TabletHookz™.
There is also a deluxe range of TabletHookz™ rewards, catering for the individual who may have everything in life but would like a Kickstarter-only Limited Edition version, made of (or plated) in precious metal.
Early bird rewards offer discount above our other rewards, although there are only a limited number of these. Once all these early bird rewards are gone, our other rewards are still discounted compared to proposed future retail prices.
We’re excited about this product and would love to have you join us in supporting the launch of TabletHookz™.
The Rewards available
*If reading this on a mobile device you may need to rotate your device into landscape mode and then you will also see the rewards over here ►►►
Prior to sending the rewards, we will contact each backer to confirm delivery address and any other specifics relating to their reward. We will also ask each backer if they would like their name to feature in our "Hall of Fame" page on our website, to publicly express our thanks to those people who helped to make our project a reality.
If you would like to contact us about our campaign or simply have any questions, we can be reached on info(AT)tablethookz.com
Website - Tablethookz.com is currently re-directing to this campaign page
• Hands-free viewing - tablet and smartphone mounting for use with the tray up or as a traditional stand.
• Multifunctional design - a mounting for all occasions - the ability to use as a traditional tablet or smartphone stand in other environments.
• Secure - securing feature to ensure your device is held safely (for example during turbulence or other passengers moving their seat) or when used as a conventional stand. An additional securing feature allows the mounting bracket to be secured to a surface when used as a conventional stand.
• Adjustable - variable viewing angles adjustable for users of all heights and/or the seat in front reclining.
• Universal – fits a wide range of airline seats and a wide range of tablet, smartphone and e-reading devices.
• Convenient - no requirement to remove devices from their protective cases.
• Enhanced Comfort - enhanced user comfort with a more natural viewing angle when mounted (reducing neck and shoulder tension compared to holding a device).
• Space Saving - increased comfort by creating more available space.
• Safer from liquids - reduced chance of damage to devices from liquid spillages.
• Personal - a mounting that doesn't interfere with the personal space of the passenger in front.
• Strong – strong and robust with no fragile moving parts.
• Small - lightweight and fits easily into your pocket or handbag / carry-on baggage.
• Simple – easy to use.
Thank-you for your interest
Risks and challenges
In developing TabletHookz™ we have considered risks in design, production, assembly, shipping & delivery. We have been pro-active in mitigating these risks.
Over a year has been invested in designing, testing and refining the TabletHookz™ product to ensure it incorporates all essential features, provides the best design from the first production run and avoids the need for re-engineering.
If successful in our campaign we will use http://backerkit.com, a helpful suite of tools for campaign-owners to assist in surveys, fulfilment & other logistical issues after the funding campaign ends.
We have been in touch with local, national and international manufacturers to be able to bring TabletHookz™ to market at the most cost effective price with a high standard of finish.
We are confident we will be able to deliver on our commitments before the time frames listed in the rewards, but to be safe, we have added in a time margin to mitigate any unforeseen eventualities.
Our commitment to you is that we will be both frequent and transparent in our communications from the day of launch to the day of delivery.Learn about accountability on Kickstarter
TabletHookz™ has been tested on a range of tablets and to date has fitted all.
Yes - if you click the "read more" description of TabletHookz™ you will see there are photos of devices both in and out of their protective cases mounted in the TabletHookz™
Absolutely, TabletHookz™ can be mounted on the hard pockets of the seat and if there are no pockets it can also be used as a conventional stand. The suction feet provided will help keep your TabletHookz™ secure when in this mode of use.
When TabletHookz™ is used on a table or tray as a conventional stand in a moving vehicle you can use the suction cups to avoid movement of the stand itself, for example during turbulence, during turns or under acceleration/deceleration, the suction cups are removable.
No, the Tablethookz™ can be used for various widths & thicknesses of trays. It has been tested in several different aircraft cabins on different styles of seats and trays.
Each set of TabletHookz™ will come in its own individual box with a small carry pouch.
The cheaper (Early bird) option is limited to a set number to encourage early backers, once these are gone the remaining reward is still at discount to what our future retail price will be.
Our prices per TabletHookz™ set are as low as we can go, the main saving is in the reduced postage when backing a reward of higher quantities.
I would like to back you but dont want to be in your "Hall of Fame" mentioned in the reard is this possible ?
Certainly, if successful in our campaign we will contact each backer at a later stage to ask them to select if they want to feature in our “Backer Hall of Fame” or not.
You will have seen that our reward delivery timetable says April 2017. however, that timing includes a contingency period for any issues arising in production and we shall endeavour to send you your reward earlier.
As the product has scope to be used worldwide, we have designated all worldwide designations for the patents and international designs.
There isn’t a mechanism to attach it to the back of the seat/headrest without a tray, however if we reach our target we could create a stretch target that is for the addition of an in-car adapter to make it even more universal.
Our extensive market research has not identified any product that delivers the same features as Tablethookz™ . Those features are listed in the features section on the main page description.
Yes, in the carry pouch they are neat and compact.
We are based in the United Kingdom (U.K.) and our shipping charges reflect the actual carriage costs to each country.
The amount is to cover the costs of tooling, production, materials, assembly & shipping.
It’s true, we are an unknown quantity, but we’ve tried our best to show you who we are, where our project has come from and all the steps we have taken in our journey. Hopefully in seeing that we have registered international designs & international patents you will also show you how serious we are about our business model and this campaign. We have a real drive and passion to deliver. Feel free to contact us and ask for more information if you’re still sat in the fence.
We are as ready as we can be, we’ve been sleeping, eating, breathing TabletHookz™ for the last year and a half - we understand fully that creating a campaign and securing backers is only the first step in a long journey. Therefore we have established a clear set of processes and a project management style approach for the way forward to understand where the associated dependencies and risks. Accordingly, following successful funding we shall engage the services of http://backerkit.com to help with the process.
This is to minimize the risk of any liquid damage to your tablet or smartphone device, for example turbulence or if another passenger moves their chair abruptly.
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