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Premium running apparel designed in Chicago, crowd-sourced and delivered to you at wholesale.

Amazing team of women wearing their Swirlgear for the 178 mile Reno to Tahoe Odyssey!
Amazing team of women wearing their Swirlgear for the 178 mile Reno to Tahoe Odyssey!

Who are we?

We are a team of women that are incredibly passionate about running and designing the best technical apparel possible. In doing so, we have built a community of amazing women that are positive, dynamic and inspirational in their fitness journey as well as life that love to run in our gear! Check out our Swirlgear Facebook page to see photos of our Brand Ambassadors as well as daily motivational quotes that our 4,000+ followers look forward to seeing daily. As a company, we have 4 employees that are counting on us to keep the ball rolling. They go above and beyond what's required of them every single day and you will be making a difference in their lives as well.

A collage of women runners wearing Swirlgear from around the country.
A collage of women runners wearing Swirlgear from around the country.
Anna at the Race for the Cure in Austin, TX in her Swirlgear.
Anna at the Race for the Cure in Austin, TX in her Swirlgear.
Swirlgear worn by Nadia Ruiz in Quito, Equador.
Swirlgear worn by Nadia Ruiz in Quito, Equador.

What is our next project?

We are very excited to have our fall/winter 2013 line completed and ready for production. The proceeds from this campaign will produce our next line, which will consist of racerback tanks, (3 color offerings) capped sleeve technical running shirts (3 color offerings), tank singlet (3 color offerings), running capris (2 color offerings), yoga/running pant and a long-sleeve technical shirt (3 color offerings).  Our current line (shown in the photos above), which is being sold at our 30 retailers and on-line, is selling well and we have people asking daily when the next line is coming out. 

A sneak peak of one of our tanks.....can't show too much, but fun designs are in store!
A sneak peak of one of our tanks.....can't show too much, but fun designs are in store!

So, why does Swirlgear need your help?

Our challenge as a new brand that launched February 1st of this year is that after incurring initial start up costs, we don't have the revenue to support the expense of producing additional apparel to keep the company and brand moving forward, as all production expenses are required up-front. 

As an emerging brand, we need to ask for financial assistance at this stage to keep our momentum going and continue to produce product for our faithful followers and retailers. Please help us get the word out and to get new Swirlgear in the hands of our amazing women runners!

Thanks so much for your support.

Maria, our talented Technical Designer, putting the finishing touches on our next line.
Maria, our talented Technical Designer, putting the finishing touches on our next line.

Risks and challenges Learn about accountability on Kickstarter

We have worked many times with this manufacturer and already have a great relationship. Our normal turn-around for production and shipping via sea container is approx. 90-110 days. From time to time there is a week delay, but all in all it is consistent for the most part, as we have a solid relationship already built.

FAQ

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  • Pledge $1 or more
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    2 backers

    Woohoo! You have reached Swirlgear cheerleader status! You'll get a shout-out on our website!

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    0 backers

    Oh yeah.....for your support will will send you a virtual HIGH-5 email from the Swirlgear family to the email of your choice! And, get a shout-out on our website!

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    1 backer

    A personal thank you letter from us.... and get FREE SHIPPING on the next line.

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    Ships within the US only
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    27 backers

    Pick the Swirlgear capped sleeve of your choice and get a big virtual hug from our Swirlgear family via email! Also, a shout-out on our website.

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    Add $15 USD to ship outside the US
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    12 backers Limited (18 left of 30)

    Excited about our new racer back tanks for our upcoming line? Be the first to own one! Pick the color of your choice. We will also give you a shout-out on our website.

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    Add $20 USD to ship outside the US
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    14 backers

    Want gear?? You got it! Long sleeve Swirlgear of your choice for yourself or a gift. Also, a shout out on our website and a thank you from us!

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    Add $18 USD to ship outside the US
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    41 backers

    Pick 3 pieces of Swirlgear apparel for yourself or to send as a gift, It's up to you! We will also give you props on our website as a thank you.

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    1 backer

    Want Swirlgear before the general public? Back this award and get 5 pieces of your choice! Along with that, a displayed thank you on our website and all social media outlets.

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    0 backers Limited (15 left of 15)

    Wait, what?! Yes, that's right....you will be the first to receive our new line in its entirety before anyone else! Call it a sneak peek or a debut, you get first dibs! And, a dedicated post on all social media outlets about you and our thanks for your support!

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    0 backers Limited (5 left of 5)

    Not only will you receive the entire line, but the opportunity for a dinner party in your honor with Team Swirlgear. And, if you're a runner....a pre-run too!!

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  • Pledge $10,000 or more
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    0 backers Limited (5 left of 5)

    Hang with Swirlgear! Want to be a designer for a day? Help us design a piece for our 2014 line and hang out in our offices for a day! Not only that, we are going to name the piece after you! Also, a big shout-out on our website and all social media with a photo.

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Funding period

- (35 days)