Funded! This project was successfully funded on April 14, 2012.

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An immersive gaming experience played online and in real life involving a Time Switch machine. Produced by Transmedia LA members.

Rexford Higgs, in the video above, is just one of many characters with which you will be able to interact as if they were real people in The Miracle Mile Paradox, an alternate reality game (ARG) set in a historic neighborhood of Los Angeles. The game will run for 14 weeks this summer and will be playable both online and in real life for free!

It's simple! All the "in game" characters like Rex will have websites, Facebook pages, Twitter accounts, even phone numbers, which you can read, follow and call as you discover pieces of the story. Think of it as an alternate world that overlaps with the real one that's a bit, shall we say, more dangerous & dramatic? Often times, there will be puzzles and things to figure out in order to reveal a new piece of the story.

Beginning in May (we hope!) follow Rex's blog posts as he gets into a whole lot of trouble when he builds the Time Switch. It will be up to you to help him solve the Miracle Mile Paradox and save the world from the up-to-no-good Agent Intellect Corp.!

But know that you don't have to play alone. We plan to set-up message boards on his blog where you can meet other players and discuss game events.

Anyone with a taste for adventure! The game consists of two main components:

  • The online world: Rex's blog, websites, Twitter accounts, Facebook pages, Linkedin profiles, Pinterest boards, email accounts and much, much more. There might even be some hacking in to AIC employee accounts, if you get our drift.
  • The live experience: An exploratory expedition through the Miracle Mile area, home to world-class museums, art deco architecture and the La Brea Tar Pits. Players will follow Rex's prompts and uncover clues that will reveal the secret location of the Time Switch machine. But caution must be advised because AIC has the entire Mile under surveillance.

The plan is to have the online gamers from all over the world interact with the players participating in the live experience in Los Angeles. Only by working together will both groups be able to unlock the mystery regarding the Miracle Mile Paradox before it is too late.

ARGs have been around for a few years, but they are not quite mainstream (yet). ARGs are designed to be participatory, exploratory, interactive and engaging. Games are usually not this immersive, though we think they should be! We think the more immersive the more fun!

All of the money is going towards the expenses needed to run both the online and live experience components such as:

  • registering & hosting multiple websites
  • paying for twenty different characters' phone numbers, text messages and voice mails - we expect there to be thousands sent & received
  • purchasing supplies including the business cards that are the 'rabbit hole' needed to play the LA experience
  • and, of course, building an actual working (but not time traveling!) Time Switch machine for Rex.

However, our biggest expense is actually the lease of an office space in Miracle Mile in which we plan to locate Rex's Time Switch for 14 weeks this summer.

There is no catch! We want to create an open, fun, immersive experience that people will talk about. By contributing you not only get to participate in a unique story world and help solve a paradoxical mystery with other players, you will also be a hero in our transmedia cause by funding an innovative entertainment project.

We are part of Transmedia LA, a group of people in the Los Angeles area looking to create better entertainment. Entertainment that is unique, cool and unexpected. Our group meets together once a month to learn, discuss, conspire, and make sure that the future of entertainment is awesome!

Our group is made out of people with many different entertainment backgrounds (film, gaming, technology, etc) and we want to learn how to work together to tell an interactive story across multiple platforms. We figured that the best way to go about that was by producing an ARG.

So we came up with a plan to develop this project through a series of workshops designed to break down the production process step by step. We are planning to have an account of the project's progress on our main site so that this can be an educational experience not only for our local group, but also for the transmedia community around the world.

April Arrglington: is a Transmedia enthusiast with a background in film and print entertainment. April is passionate about intellectual properties, fandom phenomena, and technology convergence. The Miracle Mile Paradox is her first ARG. www.thearrglingtonjump.com

Celina Beach: Celina is a Software Test Engineer, and ARG Afficianado dating back to the Cloudmaker days. She is also a staff writer for the Alternate Reality Gaming Network.

Susan Bell: Susan is an interactive storyteller & filmmaker. She’s directed multiple short films and has been a producer on the Emmy-winning animated show 'Robot Chicken.' Currently she is working on a film/transmedia project involving the LA Ghost Patrol, including the ARG Carol's Haunting.  www.charonpictures.com

Nina Craft: Nina Craft, Ph.D., M.B.A., aka Dr. Neen, the Think it, Do it!® Queen is an award-winning social entrepreneur and international author with a background in media psychology. She empowers women to share their stories using social networking technologies.

Hadi Nicholas Deeb: is earning a PhD in linguistic anthropology, which he combines with his previous experience practicing law to investigate how authorship and ownership are changing in a new media age. He is looking into learning as much about Transmedia as possible.

Nick DeMartino: Nick is passionate about analyzing media and technology developments in order to build programs that leverage the next big thing in media markets as diverse as independent film, cable television, portable video, digital video production, interactive television, the Internet, web video, and social media. Follow his blog at: http://www.nickdemartino.net

Randy Finch: Randy is an associate professor at University of Central Florida. He is a transmedia enthusiast and also a producer of films and plays. Last year he produced the Plant City Stories ARG.  

Gary Gacula Gabisan: Gary is a digital and interactive media manager. He specializes in extending and developing the TV/film viewing experience on alternative screens. In addition, he is interested in creating new kinds of media experiences with mobile applications and online games. http://garygabisan.com

John Greg Gomez: John is an indie producer, filmmaker, media professional and transmedia-ARG aficionado. He is also experienced in media development, production strategy, and marketing & promotions. John is eager to learn about game and puzzle creation.

Sean Hood: Sean is an American screenwriter, director and teacher best known for horror (Halloween: Resurrection, Fear Itself, Masters of Horror), and more recently, action/thrillers (Conan the Barbarian 3D). He currently teaches screenwriting at USC’s School of Cinematic Arts. He is interested in learning more about the gamification components developed in an ARG.

Chad Kukahiko: Chad is a co-funder of Superfreako Productions, and an e-pro artist for WoongDoody. Additionally, he is currently producing his first feature film, Ms. Young. He previously produced the Linian Society ARG and the live LA experience 'time/trip.' 

Michelle Melton: Michelle is a Sr. Financial Analyst for Paramount Pictures. She is also actively pursuing both the CFA and CAIA Certifications with the intent of gaining a PhD in Finance in the areas of corporate finance and venture capital. She is intrigued and enthusiastic about all things transmedia.

Noah Nelson: Noah is the tech and entertainment reporter for public media's Turnstyle. Thanks to the Miracle Mile ARG he's finally getting some real use out of that BA in theatre arts.

Art Nomura: is a veteran experimental video maker and installation artist. He is looking to learn about ARGs and the people who make them and play them. www.artnomura.com

Amanda Price: Amanda is a video producer from Joliet, IL. Since moving to Los Angeles last September, she has developed a love for transmedia and ARGs. Her goal for this project is to help take transmedia from being a marketing tool to being its own sustainable form of entertainment.

Lauren Scime: Lauren is a creative producer, social media expert, and visual artist. She is also a lover of both online and live action games, and passionate about non-linear TV, and interactive social media. Lauren is a founding member of Witchfactory Productions LLC.

Bret Shefter: Bret is a game writer and designer and devoted aficionado of games and puzzles for over twenty years, specializing in ARGs since their inception. He has also earned the title of cloudmaker extraordinaire.

Nancy Steinman: Nancy is an award-winning art director and designer with experience in brand building for consumer advertising and entertainment. Her current focus is on using social media, integrated marketing and transmedia to build worlds – both for marketing and for the sheer love of storytelling. Also an avid photographer, she recently shot for The League of S.T.E.A.M. on the sets of two of their Webisodes. http://www.nancysteinman.com

Angelique Toschi: Angelique specializes in social media and promotions. She is also passionate about transmedia storytelling. Currently she finds herself busy doing marketing for WyrdCon

Aaron Vanek: Aaron is the Los Angeles cocktails examiner, a writer, game designer, and movie maker. Aaron has been larping for nearly 25 years.  He is strongly interested in the fringes of larp such as ARGs, pervasive games, edu-larps, etc. He has also worked in the video game industry. He is the co-founder of Live Game Labs.

Jeff Watson: Jeff is passionate about how game mechanics work. He is also into pervasive computing, social media, transmedia storytelling, and immersive and participatory entertainment. http://remotedevice.net

Nedra Weinreich: Nedra is a social marketing gal working with nonprofits and government agencies for positive health and social change using social media, transmedia storytelling & new technologies. Nedra is also a program manager at Entertainment Industries Council and lecturer at UCLA School of Public Health. http://social-marketing.com/

Zach Wilson: Zach is a freelance transmedia writer working in Los Angeles. Since graduating from Emerson College in 2009, he's written for a diverse set of projects including the iStory for NBC's 'Heroes' and GameRevolution.com's new webseries 'The Grind'.

Jeff Woodruff: After five years in the US NAVY, Jeff is following a career in filmmaking. Since earning an AFA in screenwriting in 2011, he is currently writing several projects, including a graphic novel debuting at the end of the year. Jeff wants to learn about the process of creating an ARG. http://www.daylightsavingsofthedead.com

We certainly hope so! Please consider funding our project and/or spreading the word. We're so looking forward to having you play the game this summer.

The Miracle Mile Paradox logo t-shirt.

Khaki/Natural, 100% pre-shrunk cotton, medium weight, 5.3oz, silkscreened
Unisex sizing: S, M, L, XL, XXL, 2XL, 3XL / Youth S, M, L, XL

The Kickstarter Backer EXCLUSIVE Time Switch Glyph t-shirt.

Available at GAMER pledge level & above ONLY!
Black, 100% pre-shrunk cotton, lightweight, 5.6 oz - very soft, silkscreened
Unisex: S, M, L, XL, XXL, 2XL, 3XL, 4XL / Youth S, M, L, XL

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    29 backers

    IN GAME $5 or more: You are curious about this project and how it’s going to work out. For your support, you will get a PERSONAL TWEET “in game” from one of the characters! Plus your name listed as a project backer on the Thank You page of our main game site. In addition you will have access to the exclusive updates available only to backers, with insights on the project’s progress.

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    64 backers

    THE RABBIT HOLE $25 or more: You totally get what we are about. You will be among the first to receive a physical copy of REX'S BUSINESS CARD that acts as the entrance point or “rabbit hole” for the live experience AND a Miracle Mile Paradox vinyl STICKER. Plus the personal tweet, site thank you & access to the exclusive Kickstarter backer updates. ..................................................................... INTERNATIONAL: Add $2 for shipping without t-shirt option below. ..................................................................... Want a Miracle Mile Paradox logo t-shirt? US/CANADA: Add $15 to this pledge. INTERNATIONAL: Add $25 to this pledge.

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    LURKER $40 or more: Want to follow along but maybe not take the full plunge into character interaction yet? Well then, you’re a “lurker” and will be thrilled to receive a LIMITED EDITION AUTOGRAPHED HEADSHOT of Jane Winthrop, the mysterious silent film era starlet who features in the game. Plus Rex’s business card, the Miracle Mile Paradox sticker, personal tweet, site thank you & access to the exclusive Kickstarter backer updates. ..................................................................... INTERNATIONAL: Add $3 for shipping without t-shirt below. ..................................................................... Want a Miracle Mile Paradox logo t-shirt? US/CANADA: Add $15 to this pledge. INTERNATIONAL: Add $25 to this pledge.

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    GAMER (EARLYBIRD) $65 or more: You're excited to play along because we know you've got Game! For your support, you will get an exclusive to Kickstarter limited edition TIME SWITCH GLYPH T-SHIRT and a PHONE CALL from a character containing an IMPORTANT CLUE sometime during the 14 weeks of the game. (We'll give you a heads up when to expect it.) Plus, Rex's business card, Jane's headshot, the Miracle Mile Paradox sticker, personal tweet, site thank you & access to the exclusive Kickstarter backer updates. ..................................................................... INTERNATIONAL: Add $10 for shipping. ..................................................................... Want a Miracle Mile Paradox t-shirt too? US/CANADA: Add $15 to this pledge. INTERNATIONAL: Add $20 to this pledge in additional to the $10 shipping above. (Total $30).

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    4 backers

    GAMER $75 or more: You're excited to play along because we know you've got Game! For your support, you will get an exclusive to Kickstarter limited edition TIME SWITCH GLYPH T-SHIRT and a PHONE CALL from a character containing an IMPORTANT CLUE sometime during the 14 weeks of the game. (We'll give you a heads up when to expect it.) Plus, Rex's business card, Jane's headshot, the Miracle Mile Paradox sticker, personal tweet, site thank you & access to the exclusive Kickstarter backer updates. ..................................................................... INTERNATIONAL: Add $10 for shipping. ..................................................................... Want a Miracle Mile Paradox t-shirt too? US/CANADA: Add $15 to this pledge. INTERNATIONAL: Add $20 to this pledge in addition to the $10 shipping above. (Total $30).

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    13 backers

    THE CURTAIN $100 or more: You can’t wait for this project to happen. And because you are extra special you will get a peek behind “the curtain” via the opportunity to become part of the story by providing YOUR LIKENESS AS AN IN GAME CHARACTER! This is your chance to be an ARG star and have your face show up under a fictional name. Plus, the exclusive Time Switch Glyph t-shirt, character phone call, Rex’s business card, Jane’s headshot, the Miracle Mile Paradox sticker, personal tweet, site thank you & access to the exclusive Kickstarter backer updates. ..................................................................... INTERNATIONAL: Add $10 for shipping. ..................................................................... Want a Miracle Mile Paradox t-shirt too? US/CANADA: Add $15 to this pledge. INTERNATIONAL: Add $20 to this pledge in additional to the $10 shipping above. (Total $30).

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    1 backer

    EVAN CHAN $250 or more: You know who “Evan Chan” is. You are dying for a head start at trying to figure out the paradox. And because of this, your enthusiasm will be rewarded. You will receive an exclusive HAND-AGED COPY of the TIME SWITCH PATENT, as originally signed by Julian Henry Winthrop. (Not guaranteed to work.) Plus, if you wish, your likeness will be included as an in game character under a fictional name, in addition to the exclusive Time Switch Glyph t-shirt & the Miracle Mile Paradox logo t-shirt, Rex’s business card, Jane’s headshot, the Miracle Mile Paradox sticker, personal tweet, site thank you & access to the exclusive Kickstarter backer updates. ..................................................................... INTERNATIONAL: Add $15 for shipping.

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    PUPPETMASTER $500 or more: You are a serious backer and you will be rewarded accordingly. In addition to the Evan Chan, lower perks and both t-shirts, you will be a BETA TESTER for the game alongside the “puppetmasters” and get to play the Los Angeles experience one week before it opens to other players OR we will create a SPECIAL ONE-TIME ONLY ADVENTURE for you online or in Los Angeles while the game is running. (Transportation to Los Angeles and accommodations are not included.) ..................................................................... INTERNATIONAL: Add $15 for shipping.

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    3 backers

    TINAG $1000 or more: You know very well what’s going on here and can’t pass up the opportunity to save the world. For your commitment to the cause and your amazing generosity, you will be able to prove to one and all that “this is not a game.” For your support, in addition to ALL of the above perks, you will receive a PERSONALIZED TIME SWITCH SESSION and the ability to transmit a special message to a special someone via mechanical TV. This may be done on location in Los Angeles or we will arrange to record & deliver the message. Either way, you (or your recipient) will take home a WORKING REPLICA of an early 20th century mechanical TV set.

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