Project image
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CA$ 9,006
pledged of CA$ 15,000pledged of CA$ 15,000 goal
35
backers
Funding Canceled
Funding for this project was canceled by the project creator on Jun 16 2019
CA$ 9,006
pledged of CA$ 15,000pledged of CA$ 15,000 goal
35
backers
Funding Canceled
Funding for this project was canceled by the project creator on Jun 16 2019

About

 ETHICAL INDEX TRACKER 

Today, the quantity of goods and services provided far exceeds the demand for them by a large margin. Competition for customers is fierce. Therefore, quality advertising that reaches the largest number of people possible is absolutely critical to succeeding in business. 

Unfortunately, people's attention is not grabbed by positive things. Rather it is scandal, obscenity, filth, rudeness, and the like that tends to attract the most attention. 

This human weakness has been successfully exploited by public figures to raise their popularity, by ad men who entice people into buying goods and services, and also by bloggers to gain views and clicks on social media in the digital age. The Internet has democratized manipulation of the masses. 

The pursuit of easy money dulls people’s most basic sense of morality and dignity. It allows them to silence their inner Jiminy Cricket and ignore their conscience. 

Imagine a world in which ethics and morals were the driving forces behind our decisions. Instead of rubbernecking and whipping out their cell phones to film someone getting hurt people would run to help that person get out of harm’s way. Instead of cheering for the villain at the movies everyone would strive to be heroic in their own way and become a hero in the eyes of others. 



Modern politics all over the world is becoming increasingly dirty, corrupt and extremely immoral.


Celebrities don't care about morality at all.


MY FAMILY, MY FRIENDS AND I DO NOT WANT TO LIVE IN WORLD LIKE THAT.

For the past two years my friends and family and I have been working hard at creating a system that will allow us to evaluate the moral and ethical state of anyone from public personalities, business titans, Hollywood celebrities down to an ordinary person like your neighbors down the street or the people you work with. 

Anyone can be added to the Ethical Index database, and the EI Tracker will track and score their morality based on other people’s reviews and opinions about them. These reviews will contribute to running morality point tallies and limit the desire of people to gain profit in unethical and immoral ways. If people know that they are being reviewed or might be reviewed they will think twice about how they treat others. 

The goal is to help people see how their behavior affects others and give them the incentive to be better people. We are not here to judge anyone. But we do want people to be more aware of themselves and their connection others. 

OUR GOAL IS A BETTER WORLD, AND WITH YOUR HELP, WE CAN ACHIEVE THAT GOAL

To ensure objectivity and the safety of our users we provide complete anonymity to all contributors to our global ethical database.  We want all reviews to be a fair reflection of the person being reviewed and to give them constructive feedback.  


Ethical Index Platform

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What We Need

Right now, we are turning to you for help in raising the funds that we need to in order to expand the Ethical Index. While the platform is already online already, we know that there are more useful features that we can build into it. We also know that there are many more potential users out there that we can attract the Ethical Index.  As the audience for Ethical Index increases and gathers more data on more people its statistics will become an even more accurate representation of what people think about other people’s reputations and behavior.

We respectfully ask that you contribute any dollar amount you can to our cause.  Every dollar helps get us closer to our goal. In addition, we ask that you share our campaign with your circle of friends and family. Help spread the word!  Our goal is to make the world a better place by using a digital platform to shape people’s behavior in a positive. This is a radical change from the way social media has brought out the worst in people. We need your help to do this.

Rewards

All backers will receive coupons for future products & services from EI in the amount given.

All Backers will be allowed to use a signature under posts with hyperlink.

All Backers who are Bronze level or above will have opportunity to promote one of their own Kickstarter projects within the EI Backers community for FREE.

Personal Notification - Personal notification if you or the person you let us know that you are interested in has been added to EI Database.

Moderators – Can edit posts and users. They keep things fair and above board. 

DR - Dispute Resolution Team Membership. You can help moderate and settle disputes between members and claims of added persons. An excellent way to help ensure the success of the EI and to contribute to a more ethical and moral society. 



Other Ways You Can Help

Beyond making a monetary contribution, which always appreciated, you can help us by sharing a link to this campaign on any social media platforms you use. Spread the word far and wide! We appreciate all your support, both monetary and moral support, and we thank you for taking the time to read about Ethical Index.

Features and plans


If we raise $10,000 over the goal then we will begin the development and implementation of a multilingual version of the EI system.

If we raise $25,000 over the goal then we will begin the development and implementation of Ethical Index- Rate & Track of News providers, Businesses etc.

If we raise $40,000 over the goal then we will begin the development and implementation of Ethical Index- Countries of the World 

Suren Vaganyan & Friends

Risks and challenges

Ethical Index is up and running, and there are users taking part in our discussions every day. The biggest challenge we face, however, is growing our user base. We are confident that we can get this done with the right marketing campaign, and beyond that, we foresee no significant challenges to our continued growth.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge CA$ 1 or more About US$ 0.76

    You care about morality!

    (USD equivalent $.75)

    THANK YOU for Helping us Make the World Better Place.
    You’ll receive backer updates and content throughout the campaign.

    Please Become an active user.

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  2. Select this reward

    Pledge CA$ 5 or more About US$ 4

    Backer

    (USD equivalent $3.75)

    Everything above, plus: your name or business name will be on "They are Making the World Better" page in the appropriate list and position.
    Appropriate Backer Badge on your profile.

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    1 backer
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  3. Select this reward

    Pledge CA$ 15 or more About US$ 11

    Backer Plus

    (USD equivalent $11)

    Everything above, plus: Ethical Index Badge
    Appropriate Backer Badge on your profile.

    Includes:
    • Ethical Index Badge
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    2 backers
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  4. Select this reward

    Pledge CA$ 25 or more About US$ 19

    Bronze Backer

    (USD equivalent $18.60)

    Everything above, plus: exclusive access to a community that will co-create the platform and add improvements. Exclusive early access to the Ethical Index beta website during every stage of updates during development and testing.

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    10 backers
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  5. Select this reward

    Pledge CA$ 100 or more About US$ 76

    Silver Backer

    (USD equivalent $75)

    Everything above, plus: your name or business name as a hyperlink will be on "They are Making the World Better" page. Get personal notifications. Get exclusive EI Stickers.

    Includes:
    • Stickers
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    10 backers
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  6. Select this reward

    Pledge CA$ 250 or more About US$ 190

    Gold Backer

    (USD equivalent $187.50)

    Everything above, plus: get a banner promoting your business on any page of the EI website, except the front page, within 3 months. The banner is 200 x 200, 468 x 60. Get an exclusive EI t-shirt.

    Includes:
    • T-shirt
    • Stickers
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    Limited 10 backers
    CA$
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  7. Select this reward

    Pledge CA$ 1,000 or more About US$ 758

    Platinum Backer

    (USD equivalent $750)

    Everything above, plus: get a banner promoting your business on any page of the EI website, except the front page, within 6 months. The banner is 120 x 600, 300 x 250. Possibility to get a Moderators Team Membership.

    Includes:
    • T-shirt
    • Stickers
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    Limited 0 backers
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  8. Select this reward

    Pledge CA$ 5,000 or more About US$ 3,791

    PATRON

    (USD equivalent $3750)

    Everything above, plus: get a banner Promoting your business on any page of the EI website, except the front page, within 12 months. The banner is 160 x 600, 728 x 90. Get a DR Team Membership.

    Includes:
    • T-shirt
    • Stickers
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    Limited 1 backer
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Funding period

- (30 days)