Suga manufactures premium quality yoga mats in the USA from 100% recycled wetsuits. The name Suga evokes the two worlds it straddles: surfing and yoga.
Suga was born out of necessity by a lifelong surfer and yoga practitioner who was seeking a solution to an enduring problem. While surfers enjoy a bond with the environment, we struggle to reduce our impact. Non-biodegradable neoprene wetsuits present a unique challenge. Suga worked extensively with engineering experts to recycle these petrochemical based landfill clogging neoprene monsters into highly functional instruments of yogic bliss.
Suga reengineered the traditional yoga mat to feel better and perform better, while solving a pressing environmental problem. Because Suga mats are manufactured from neoprene, they’re uniquely closed-cell foam, which means they don’t sponge up bacteria, sweat, dust, and dirt from yoga studio floors like other mats. Suga mats maintain their grippiness whether dry or wet. They also give non-biodegradable wetsuits a second life by keeping them out of landfills.
OUR VALUESSuga is grounded in a culture of environmental stewardship. We seek to set an example of corporate sustainability and social responsibility. We engender these values by reducing the impact of neoprene wetsuits on our natural environment, creating a long-lasting product, and maintaining responsibility for the lifecycle of our products.
Suga has created a product using recycled materials that can and will be recycled at the end of its useful life. We have implemented two programs for our products, both of which allow our customers to return our used mats to us for recycling. We are also a proud member of 1% for the Planet.
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Risks and challenges
Thanks to the support provided by our surf and yoga industry partners and advisors, we believe we've done everything we can to mitigate the remaining risks and challenges for this project. We've taken our production setup and prototypes as far as feasibly possible, and we're reaching out to the Kickstarter community to fund our first major production run.
As with any recycling project, a consistent supply of materials is a minimum requirement. We have collected several tons of wetsuits, which is now ready to go at our recycling/manufacturing facility here in the U.S. for our first large-scale production run.
We've completed the fabrication of one production mold and two cutting dies for production. We've manufactured and tested many prototypes for performance. We acknowledge that achieving consistent performance between recycled products is a challenge and risks remain in any manufacturing operation. However, we consider these low risks given the extensive testing we've completed.
To achieve our proposed Kickstarter schedule, we're reliant on the timely shipping and processing of our product from our factory to our company headquarters in Encinitas, California. We have secured trusted partners to handle this process, and we'll be doing everything possible to meet our proposed timeline. We're excited about delivering our first products to our Kickstarter backers, and will be completely engaged with our supporters during this process. Any updates will be relayed in a timely manner, and we're open to any feedback or questions that arise along the way.Learn about accountability on Kickstarter
- (40 days)