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$4,000 pledged of $30,000 goal
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By DC Kitties
$4,000 pledged of $30,000 goal
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About

We've Gone Global

Back in September 2016, Citizens Advertising Takeover Service launched the first takeover at Clapham Station in London.

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So we are now taking it across the pond and launch the first one in the USA, starting with the nation's capital. 

We want to takeover a small DC metro station...something like Dupont Circle or even Cleveland Park (in honor of Ollie, the National Zoo's bobcat). 

The posters could look like this...
The posters could look like this...

Whoa...How?

If we raise enough funds, we can probably takeover half of a small station. But if we raise more than our goal...we could take over the whole station or maybe a station domination (wishful thinking). 

ALSO...we are working Animal Welfare League of Montgomery County to provide us with photos of their kitties.

Take me home?
Take me home?

But...Why?

Because...why not? It may be a silly project, but it's a distraction from the chaotic lives we live. It's a way to step out of the norm of ads on the Metro...away from convincing us to buy a brand new car, or looking mighty fine in a brand new pair of jeans...or politics. 

Even if cats won't make you happy, admit it...you will smile once you walk past one of these. 

This is just a mock-up. Credit to whoever created this Photoshop file, can't remember who you are.
This is just a mock-up. Credit to whoever created this Photoshop file, can't remember who you are.

Who knows, maybe it will make your day or even your whole month (because that's how long these ads will be up at a Metro station)!

Risks and challenges

1) Our starting goal is $30,000 because we think it's realistic, even if we only cover half a station. If we raise more than that, then we can take over 3/4 of a station...or the whole station!

2) Possible risk to people who are allergic to cats: Their dander does not transfer to print.

3) If the project isn't successful, your credit card will not be charged.

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Support

  1. Select this reward

    Pledge $5 or more About $5

    Kitty Keepsakes

    Submit a photo of your cat and we will place him on an official C.A.T.S. ad sent to you by e-mail. These files will be in high-resolution so you can print them up to 8" x 10"

    Don't own a cat? Choose from one of our featured cats or we can choose one for you.

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    Pledge $25 or more About $25

    Show-Off

    Choose from two t-shirt designs! You can play it safe with "I Can't Keep Calm. C.A.T.S. Are Taking Over Metro!" or be daring and choose "Show Me Your Kitties."

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    Pledge $45 or more About $45

    The Show-Off & Their Plus One

    We didn't think it would be fair if another cat lover you care about didn't get a t-shirt as well. So for an extra $20, you can receive another t-shirt. Of course, you can choose from the two different designs.

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    Pledge $50 or more About $50

    The Basic Cat Person Kit

    Receive an official C.A.T.S. sticker, a mug, a magnet, and a T-shirt of your choice.

    You can also choose which design you want. Options make the world go round, you know.

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  5. Select this reward

    Pledge $200 or more About $200

    Immediate Cat Fame

    Your cat will be featured on one of the ads. We'll reserve a 4" x 4" square for your cat, polaroid style, on a poster. Just send us a photo and BOOM! Your cat is famous. We will also email you the location of the poster.

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    Pledge $500 or more About $500

    The Bundle

    Your cat will be featured on a poster with the other cats. BFFs kitty style.

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  7. Select this reward

    Pledge $1,500 or more About $1,500

    Group Hug

    We will feature up to 4 cats on this poster, without any branding. This can be split between your 4 cats, or your cat and your friend's 3 cats, or your 3 cats and your friend's cat, or your cat and 3 other friend's cats...well, you get the idea.

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    Pledge $3,000 or more About $3,000

    Whoa, Kitty!

    Your cat gets an entire poster on the metro. We'll hire a professional photographer to make them look incredible and they'll appear on a pure background with no logo, and no distractions. Thousands will stop, stare, and love.

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Funding period

- (45 days)