We need YOUR help! This campaign will allow us to officially launch StyleLab, our strategic marketing plan, complete development of our app and bring the luxury of personal styling into the palm of your hands. This app truly is the first of its kind and we need your help to bring it to life!
Too many options, too little time.
How many times have you found yourself looking through your closet, full of clothes, yet finding nothing to wear? Or desperately in need of help shopping for a special event? In the past, personal stylists have been a luxury for the rich and famous, but styling doesn’t need to break the bank.
Meet Your Personal Stylist!
We’ve made it easy: Your Place, Your Time, Your Look. Pick a service and hire a stylist directly through the app. We’ve handpicked a dynamic community of stylists with some of the most impressive backgrounds in the fashion industry. SL stylists have experience prescribing looks for all ages, shapes and sizes. We'll work together to create styles that will fit your personality, lifestyle and budget. We believe that no matter what your style is, feeling good in your clothes is a must.
1. Nothing To Wear! We’ll come into your existing closet and work with what you have (anything goes, from Target to Neiman Marcus) and create a whole new wardrobe.
2. Tips & Tricks. And we’ve got many. Learn how to wear your denim jacket, dress up your favorite sundress or get creative with your accessories.
3. Shop Smart. Learn what to buy for your body type and which key pieces are crucial to have in your closet.
4. Confidence! Feeling good in your clothes gives you confidence and confidence empowers.
5. and UH, who wouldn’t want a personal stylist?
We have completed research, branding and design. We have hired a dynamic team of stylists and have been successfully styling clients through our website. We are ready to take StyleLab to the next level.
Launch & Marketing: Some of the funds raised will go towards our official launch and our strategic marketing plan!
Development: We have a fully designed iOS app, an excellent team of developers and need your help to complete the process.
We know there are many amazing causes and companies to support. These incentives are just a simple way for us to express our gratitude for your support.
- Back Us - We would be forever grateful for any contribution to make this project happen!
- Promote Us - If you are as excited about StyleLab as we are, tell your people! We've made it easy for you here!
- Introduce Us - Interested in what we are doing or know someone who would be? We are always looking for new introductions! Email us!
Risks and challenges
While StyleLab has spent the past year laying the framework for a successful company there will always be risks and challenges involved. Here are a few we have identified.
Hiring The Right Stylists: We have acquired over 300 resumes of freelance stylists and have spent quality time, vetting and interviewing them to find the most dynamic, impressive backgrounds. It is clear there's interest, however it is extremely important for us to find the right team of stylists who believe in the SL mission, represent the brand and hold the same standard of client satisfaction.
Communication: Communication is key to the success of our company. We need clients to see that we have an easy to use, seamless styling system that delivers quality service. It’s also important for our stylists to feel connected to their clients. We have researched a range of platforms to streamline the communication process and have ultimately implemented an excellent system.
App Development: Finding the right development team is a challenge that we have faced from the beginning. We have spent countless hours researching, meeting with developers and learning the ropes of the development world. We are confident that we have found the right team to help us build and deliver a product that we are proud of.
Scalability: Fast growth can often bring complications, that can be detrimental to the business. This is something we are extremely proactive about. We have incredible advisers who have helped us create a system that is scalable and has allowed us to identify issues before they occur. Whether it’s within our communication, development or client service, we are ready to take on the styling world.
Mistakes: We understand that mistakes are going to be made, it’s part of starting a business. We are ready to make them early, learn from them quickly and keep pushing forward stronger than before.Learn about accountability on Kickstarter
- (45 days)