What if there was one number that could finally help people run BETTER?
Every day, millions of people run. We run to stay healthy. We run to compete. We run for the love of running.
Yet, run training can be frustrating. While runners have metrics to guide them – from pace, to heart rate, to perceived excursion – the variability and complexity of those metrics leads to inconsistent results. Runners over-train. They fail to see progress. And they get injured at a higher rate than any other sport.
So, we thought…. what if there was one number that could finally help people run better?
And, we found it. Power, the only consistent measure of workout intensity, has long been the standard for training in cycling. A bike’s drive train is consistent, though. A human body isn’t. So, while measuring run power has long been viewed as “the holy grail” for runners, it has been elusive.
Created by Princeton engineers, Stryd is the first wearable device to give runners an accurate measure of power. So, for the first time, runners can accurately measure workout intensity across any terrain. From that, the possibilities are endless.
To use Stryd, runners simply clip it to a pair of short and run. It's tiny, out of the way and it automatically syncs with BOTH the sports watches and mobile phones people use to train every day.
From the first run, you'll see new ways to improve your run. And, you'll quickly...
What People Are Saying:
At Stryd, we’ve been lucky enough to have support from some of the biggest names in endurance sports. It’s really exciting to us – and to them – that the triathlon and running community shape how this technology is used day-to-day in training and racing.
- "[Stryd] is an example of a product that appears more mature than most pre-launch products are. I put this very much in the same maturity level as when I tested the Backtracker system this past summer (who were just acquired by Garmin). Thus, based on the limited data I have, I wouldn’t hesitate to back them in their upcoming product launch next month." – DC Rainmaker
- "Using Stryd in this way seems like the perfect recipe for improvement—by increasing my power over longer periods of time while dialing back impact with attention to form, I could be running faster and with less wear-and-tear." – Wired Magazine
- "Until now, there has been no way to measure running power, except through sophisticated force-plate treadmills in a lab." – Competitor Magazine
- "The technology developed by Stryd engineers unlocks new opportunities in coaching and training that will help runners improve efficiency through better form." – Triathlete Magazine
- "[Stryd] looks real, and if this is actually real this could be a big game changer for everybody." – ZenTriathalon
- "To call these guys pioneers and innovators isn’t overstating it." – Octane Athletics
Stryd: The World’s First Wearable Power Meter
Stryd uses revolutionary sensing technologies to measure a runner’s movement through 3D space and track the environmental conditions of the run. From that, it gives runners an accurate, real-time power number.
Synced Up. Ready to Go.
Stryd is easy to use. Just clip it on – and go. There aren't any buttons to fiddle with. Instead, it's simply always working. Stryd automatically captures your run and syncs data with all the devices and applications you already use to train.
- Sports Watches (Stryd uses both Bluetooth Smart and ANT+. Stryd supports sports watches that support power, e.g., the Suunto Ambit series, Garmin XT series, and Megellan Switch series. For sports watches do not support power, Stryd can display the running power through other channels, e.g., heart rate or cadence, but is a little harder to use than watches that directly support power.)
- Mobile Devices (iOS, Android)
Set Goals. Get Guidance. Track Success.
Stryd connects you to the world's best coaches and training platforms and athlete communities, track your data, compare yourself to friends and watch your progress.
Lab Tested. Real World Perfected.
Stryd has been tested in top sports science labs and used in the real world by elite coaches and professional athletes. When you support us on Kickstarter, you become part of the community that will shape the future of power-based run training.
Stretch Goal #1: 1000 backers
Power-Based Training Programs from Top Coaches
When you support us on Kickstarter, you support the community that will bring power-based training to the running world.
The next step is building power-based training programs for all triathlon and running distances. We’re working with top coaches to do exactly that, and your support will get us to the goal event faster.
- Triathlon programs for sprint, Olympic, 70.3, and Ironman distances.
- Running programs for 5K to marathon distances.
- Two- to Six-Week programs to improve sport-specific strength, form, and fitness.
Three years ago, Stryd started as an idea to improve the metrics athletes use to train and compete. We quickly found that runners had a data problem. While they’re getting more and more data about their runs, they lacked a consistent baseline to understand all that data.
Over and over again runners, coaches and experts told us that there had to be a better way, but they hadn’t seen it. So, we went in search of a better metric, and we found cyclists who told us power had changed how they train and race.
Calculating power for the human body was hard enough. Doing it on a small, durable device runners would actually use was harder. So, we began working with a select group of advisors from the running and triathlon community. We built devices, tested them, re-built them and re-tested them.
A lot of things had to be pushed to the limit: dense sensor integration, signal processing algorithms, heroic battery power management techniques, and sophisticated signal processing algorithms capable of running a computer smaller than your thumbnail.
A half dozen prototypes later, we had it. Tiny, unobtrusive power for runners. Stryd was built with the help of this passionate running community. Now, we’re ready to expand our reach and work with 1,000 more runners who will help shape the future of power-based running. To be one of those people, just support us here on Kickstarter.
We Are Stryd
Measuring running power isn’t easy. Doing it well required a unique team of talented embedded systems engineers and passionate endurance sports enthusiasts. Stryd was born in Boulder, a center for athletes and technologists, and it unifies these two callings.
We’ve been lucky enough to have support of our amazing team and some of the biggest names in endurance sports. But, now we need YOUR support. Stryd is giving runners a simple way to run better. But, YOU will define what that means for the sport. Like any new technology, the people who use it will shape its future. THIS community will build the future of power-based run training. We need your help to pay for production and materials – and we need you to tell us how you’re training and racing with power. When you support the world’s first wearable power meter, you support the future of this great sport.
Risks and challenges
This Kickstarter campaign aims to introduce power-based training to the running community. Even though it has long been the standard for training in cycling, power is new to the running world. There is no prior knowledge how to use power to guide day-by-day training and racing. Such knowledge needs to be created and then disseminated among the running community. We believe this is the biggest risk of bringing power, such a disruptive metric, to running.
This is also the reason why we launch this Kickstarter campaign. Over the past three years, we have been working with runners, coaches, and sports physiologists in the Boulder area. Kickstarter offers a great platform to reach the running community worldwide. Through this campaign, we would like to work with runners worldwide to collect and analyze running power data. We would like to support coaches and sports physiologists to investigate and develop power-based training programs. We would like to collaborate with third-party training platforms to disseminate power-based training knowledge to everyone who wants to run better, faster, and safer.
Another potential common risk in the wearable space is hardware fabrication. Our team has been working with multiple reputable manufacturers in China since 2011. Our hardware engineers spend many months of their time each year in China, working with the ODM/OEM engineers on the same manufacture floor. We do not foresee further challenges on the hardware fabrication side. We promise to do our best to deliver Stryd with high quality in the summer.
- (40 days)