Share this project

Done

Share this project

Done
A revolutionary approach to fit with over 50 sizes created from 3D body scan data. With just 3 clicks the size tailored for you ships.
A revolutionary approach to fit with over 50 sizes created from 3D body scan data. With just 3 clicks the size tailored for you ships.
980 backers pledged $120,195 to help bring this project to life.

About this project

STANTT: Casual Shirts That Fit Like They're Tailored For You project video thumbnail
Replay with sound
Play with
sound

$120,195

980

 

Today, we basically have two options when buying our clothes.  Shop S/M/L and if you're lucky you just might find something that fits.  Or, you can go custom and spend an arm and a leg then have to wait weeks to get your order.

But, with your support of this Kickstarter campaign you'll have a third choice: over 50 sizes for a fit like it's tailored for you, but at a price that won't break the bank.  And every size is already made so it'll be at your door in days.  All it takes is 3 simple inputs you likely already know.

Your support on this campaign will allow us to produce the first run of our first line: the casual button-up.  But you're not just investing in a cool shirt; you're making possible a new way of doing things that tailors clothes in more sizes so you get the fit you want.

We’ve created a new technology and married it with old-school know-how and quality. In fact, 3 generations worth. These guys have been making shirts since before you and I were born, and they are damn good at it.

Each and every shirt is crafted by the skilled hands that make shirts that cost hundreds of dollars.

We talked to 50 women about guys and our clothes.  And you know what we found out?  Size really does matter.  Their biggest complaint about how we dress is when we wear clothes that look way too baggy.  But it's not your fault, it's the industry's.  It’s about time we stop dealing with the baggy fit of S/M/L and start wearing clothes that actually fit.

You know that feeling of putting on your favorite suit?  That empowered, I feel f’ing awesome feeling?  We want you to feel that great every day in everything you wear, and the first step to that is an amazing fit. 

Everything about our shirts, from the design down to the smallest details, was created to bring a refined, sophisticated style to your casual clothes.

We’ve started with the essentials - the colors and patterns every well-dressed guy should have in his closet.  And the beauty of these essentials is that they are incredibly versatile.  Looking sharp has never been easier.

Check out what can be done with just your basic jeans, sweaters and blazers:

Alright, so you may be sitting there now asking yourself, is this really possible?  How can you make that many sizes when the industry norm is just 5 or 6?

But think about it.  There are two main ways clothing companies do things today: sell through other retailers or sell through their own stores.

Did you know that the traditional mark-up in retail is 100%?  Yup, you heard it right.  When you go to a department store you are paying twice what they did.

When brands sell through their own stores they are rittled with overhead.  They have to cover rent, salary and inventory costs in every store.

Our new way of doing things changes these paradigms.  Yes, we have a TON of sizes.  But by selling directly to you and not having stores everywhere we can invest more in our shirts and create better clothes you love to wear.

Did you know some of the main tools in a fashion photographers tool kit are tape and pins?  Why?  Because the clothes don’t even fit their models and they need to take in the extra fabric to make the clothes look like they actually fit.  A little shady, right?

But here’s a novel idea...let’s make clothes that fit!  Check out the below before and afters of guys wearing shirts from their closet then them wearing their Stantt size.  No pins or tape here.

Try it for for yourself.  With just 3 simple inputs you can ditch the baggy and get a better fit, guaranteed.

Here's one of our first tester's reaction to putting on a Stantt shirt in his size for the first time.

If you don’t happen to know them already, here are 2 simple ways to get your measurements.

We can sit here and show you pictures of 100 guys looking better in their shirts.  We could tell you that we honestly can’t wear the shirts we used to wear all the time because we now realize how poorly they fit (which is true).

But it wouldn’t be fair for us to make all of these promises and not back them up.  If you aren’t 100% satisfied and don’t agree that your Stantt shirts created with DataFit technology give you a better fit than what you wear today, we promise we’ll make it right.  Either let us know what doesn’t fit and we’ll replace it with the right size free of charge (we have over 50 sizes, afterall).  Or, just ask for your money back.

Thank you so much to everyone for your amazing support on this journey.  You aren't just helping us with our first production run, you are helping to create a new way, a better way, of doing things.

Matt & Kirk

Risks and challenges

Challenging the way a behemoth industry has done things for decades comes with a unique set of risks and challenges. For us to do things in a new and different way we needed to find suppliers and manufacturers willing to do things in a different way - and we’ve done that. Over the better part of 2 years we’ve lined up partners who are behind the cause and a new way of thinking (and back-ups where appropriate) for every step of the supply chain, down to the individual buttons used on each shirt.

Our commitment and promise to you, as a backer, is to be open, transparent and communicative every step of the way. We will do everything we can to bring you stylish, high quality shirts that you look and feel amazing in as quickly as possible.

Learn about accountability on Kickstarter

FAQ

  • We want to make it simple for all guys to get shirts they love to wear so we cover a wide range of measures. If your chest size is between 34” and 52” and your sleeve length is between 28” to 38” we have a size tailored for your body. If you couldn’t tell from the video we obviously aren’t fans of the small, medium and large approach to sizing, but another way of saying it is if you typically buy a shirt in XS-XXL we have a size for you!

    Last updated:
  • We want you to feel amazing when you put on a Stantt™ shirt. But, it wouldn't be very fair if we sit here and promise a better fitting shirt and not back it up. If you are in any way unsatisfied with the fit we will work with you to find the size that you feel great wearing and we'll cover all of the shipping costs (within the continental US). If for whatever reason we can't find you a fit you love we will provide you with a full refund.

    Last updated:
  • You don't need to know your size inputs when you pledge. We'll send a survey out after the campaign is over to collect your measurements.

    Last updated:
  • Absolutely! In the surveys we'll include a way for you to provide multiple sets of measurements.

    Last updated:

Support this project

  1. Select this reward

    Pledge $10 or more About $10

    Beyond our sincere thanks, we'll send you 3 sets of Stantt™ metal collar stays.

    Less
    Estimated delivery
    Ships to Only United States
    25 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Reward no longer available

    Pledge $70 or more About $70

    EARLY SUPPORTER SPECIAL: 1 CASUAL BUTTON-UP tailored to fit your body with DataFit™ technology for a better fit, guaranteed. (29% off retail of $98)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 300 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge $78 or more About $78

    1 CASUAL BUTTON-UP tailored to fit your body with DataFit™ technology for a better fit, guaranteed. (20% off retail of $98)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    223 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $88 or more About $88

    CANADA shipping for 1 CASUAL BUTTON-UP. This option is for 1 shirt shipped to our friends up north ONLY. ($78 + $10 for shipping)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    17 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Reward no longer available

    Pledge $136 or more About $136

    EARLY SUPPORTER SPECIAL: 2 CASUAL BUTTON-UPS tailored to fit your body with DataFit™ technology for a better fit, guaranteed. (31% off retail of $196)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 125 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $152 or more About $152

    2 CASUAL BUTTON-UPS tailored to fit your body with DataFit™ technology for a better fit, guaranteed. (22% off retail of $196)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    129 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $165 or more About $165

    CANADA shipping for 2 CASUAL BUTTON-UPS. This option is for 2 shirts shipped to our friends up north ONLY. ($152+$13 for shipping)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    20 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge $225 or more About $225

    3 CASUAL BUTTON-UPS tailored to fit your body with DataFit™ technology for a better fit, guaranteed. (25% off retail of $294)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    53 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Select this reward

    Pledge $241 or more About $241

    CANADA shipping for 3 CASUAL BUTTON-UPS. This option is for 3 shirts shipped to our friends up north ONLY. ($225+$16 for shipping)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    3 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Select this reward

    Pledge $284 or more About $284

    4 CASUAL BUTTON-UPS tailored to fit your body with DataFit™ technology for a better fit, guaranteed. (28% off retail of $392)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    21 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Select this reward

    Pledge $303 or more About $303

    CANADA shipping for 4 CASUAL BUTTON-UPS. This option is for 4 shirts shipped to our friends up north ONLY. ($284+$19 for shipping)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  12. Select this reward

    Pledge $345 or more About $345

    5 CASUAL BUTTON-UPS tailored to fit your body with DataFit™ technology for a better fit, guaranteed. (30% off retail of $490)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    24 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  13. Select this reward

    Pledge $400 or more About $400

    6 CASUAL BUTTON-UPS tailored to fit your body with DataFit™ technology for a better fit, guaranteed. (32% off retail of $588)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    5 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  14. Select this reward

    Pledge $1,000 or more About $1,000

    10 shirts of your choice and a seat at our next brainstorm in NYC. Bring your ideas to the table and help shape the industry. (transportation costs are not included)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 3 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (42 days)