Enter the cut throat world of video game marketing! With so many crazy ideas (and crazier game names) out there, how can you make your new video game pitch stand out? Hit Game or Not? gives you the opportunity to create and pitch video game ideas to consumers to convince them to buy your game!
In Hit Game or Not?, you play as a developers creating video game names from random word cards. Each person pitches their game in 30 seconds to the consumer giving enough details to convince them to choose game over all the other. The attention economy is brutal! Each round the consumer rotates giving everyone an opportunity create, judge and laugh. And who knows, maybe "The Deepest Mission to the Hungry Mist" will turn out to be your breakthrough game!
Each player ("developer") has a hand of 8 cards. These cards have words drawn from actual video game names printed on them along with variants on those words. These cards, along with a set of free words (articles, conjunctions, prepositions, etc.), will be used to craft video game names.
One player is selected to be the consumer at the start of the game (whoever played a video game last). They draw the top card off the Consumer deck and pick a side to create their identity this round.
Once the consumer has read the details on the card aloud, each player has 60 seconds to create a video game name from the cards in their hand and figure out what that game is all about.
Once everyone is ready, each developer spends 30 seconds pitching their game to the consumer. The consumer weighs their options and picks one game to buy. That developer collects the consumer cards, having won the round, and the role of consumer rotates clockwise to the next player.
Optionally, you may choose to play with one, or both, of the mini-expansions that are included with the game.
Challenges create additional scoring opportunities but only if you follow specific naming requirements. If you win the round while meeting the requirements on the challenge cards, you'll score an extra point!
Instead of just winning the round, you can add an element of risk by secretly bidding from a limited pool of investment cards. If you feel really good about the game you've created, bet big with a AAA investment to try and score $100. If you're not so confident, maybe play it safe with a Mobile Port (though if it does turn out to be a hit, you'll only score $1.69).
For example, "Feral Kitty 2k" is a hard hitting action RPG where you play a feral cat on the streets of New York City in the year 2000. As you struggle to move up the cat hierarchy learn new moves to gain human affection, 'rescue' apartments and maybe find love in the alley behind an Italian restaurant.
Pictures of the box art from the prototype copy are below. Please note that the name of the game changed between when the prototypes were created and playtested. Based on feedback from blind playtesters (and some legal counsel) the name of the game was changed. In an effort to show what the finished product will look like, these pictures are included but please note that the logo on the box will change for the final product.
What's in the box?
First, what's on the box is the rules. All the rules including the optional rules for the two mini-expansions is printed on the sides of the box so they can never be lost.
In the box is:
* 300 word cards (plus a few blank ones to let you make your own)
* 20 double sided Consumer cards
* 6 'Free Words' cards
* 30 Investment cards (5 per player)
* 15 Challenge cards
The podcast 'CAGCast', a show about video games, started a segment called 'Switch Game or Not?' where one host would insert fake video game names into the list of new releases. The other hosts would then have to guess which of them was fake. We took that idea and created switchgameornot.com, allowing anyone to play the game competing against an AI that generated the fake names (you can also play it on Alexa devices by saying 'Alexa, play switch game or not'). The results were very clear - video game names are ridiculous. Being a bigger tabletop gamer than video gamer, I wanted to capture the hilarity and fun of this game in a physical medium to encourage social interaction.
By drawing words from actual video game names, the party game captures the essence of what an AI driven name generator would do, but players are asked to then pitch what that game would be to the other players around the table giving everyone an opportunity to explain their mad genius instead of trying to fool others. Instead of a passive party game where all you do is toss in a card and hope others get the joke, here you get a chance to build on the original idea and flesh out your creation, all while being bounded by the current rounds consumer preferences.
Who are you?
I'm Mark Ewing, an avid tabletop gamer who also makes cheese and does woodworking. My wife, Amy Ewing (also an avid tabletop gamer who is also a master chef and does cross stitch) have talked for years about actual creating board games instead of just consuming them. This year we decided to actually go for it and so we organized Stack Games LLC. Hit Game or Not? is the first of what we hope is many board games that help bring a little more fun into the world.
Why is shipping only available in the United States?
This is Stack Games first project. We have been learning a lot about the business of printing and distributing board games. However, we're not confident that at this time we could manage shipping on a world-wide basis while also ensuring that we complete our goals on time and deliver a high quality product.
Risks and challenges
We've completed the art and playtesting (including blindtesting) of the game. We've worked with a printer to have prototypes made and we've tested shipping options of the prototypes. Our primary risks at this point are around changes in shipping costs and the challenges surrounding managing the warehousing and shipping of 1000+ units of the game.Learn about accountability on Kickstarter
- (30 days)