Holy smokes we are close to that $10,000 goal! Should we surpass this goal, we wanted to let you in on some of our future plans for the project.
We aim to make information about the screen printing process more accessible to the community. In turn, screen printing makes creative work more accessible to the masses.
What is the book?
This is a do-it-yourself manual that instructs how to screen print from your living space and design a semiprofessional shop on a modest budget. By utilizing cumulative knowledge from industry professionals throughout Minneapolis, it's the most comprehensive how-to book about screen printing at home.
What is our game plan?
Our project has evolved organically and lives in many forms. We have created a visual identity, instructional videos and a website, are doing workshops and live demos and continue to engage an entire community here in Minneapolis.We plan to print a small run of a first edition book with a screen-printed cover this summer (basically once our Kickstarter campaign wraps up). From there we’ll distribute the book via bookstores, art retailers, boutiques and cooperatives and get it into the hands of artists, designers, educators, entrepreneurs, crafters, DIYers, James Franco and whoever else expresses interest as we gain momentum.
We also plan to develop more curriculum, run larger workshops, publish an e-book and extend far beyond Minneapolis.
Why did we decide to make a book?
We’re doing it to fill a gap we’ve experienced in the educational system.
First of all:
We’ve been taught that to make art we must rely on funding from others. But, in public schools, art is always one of the first subjects to receive funding cuts or become cut altogether. Many people don’t see the value in art. So, rather than rely on a handout, we’ve found something that allows us to control our own destiny. We want to share that knowledge.
We’ve been taught to rely on making art in facilities we simply cannot afford. Specifically, in higher education, we pay somebody a lot of money to teach us this way. So, rather than put that money into the hands of a stranger, we’ve realized we can keep it in ours and do it ourselves. We want to share that knowledge.
There are exceptions but for most schools that teach printmaking, screen printing remains on the backburner, is neglected or is rejected as fine art altogether. This is a huge disservice to the student. True, screen printing walks a fine line between art and production, but upon graduation students need to be prepared to produce. Screen printing is a sustainable way to produce art. We want to share that knowledge.
Why screen printing?
We started for the
immediacy (very few things in life come so quickly).
We stayed for the
sustainability (this is art that pays the bills);
community (cool people print!); and
depth (there are a million and one variables, and with every print run, we learn).
What makes this book different?
It’s comprehensive. We present inside knowledge from both sides of the counter.
It’s honest. Cheap isn’t always the answer. Sometimes you really do get what you pay for.
It’s relevant. This book is made for artists by artists and for the beginner from the beginning.
What are some of the sweet rewards?
A preorder of our book, the first edition with the sexy hand-printed cover.
Preorder our book & a one-color t-shirt press for $250, so you can really hit the ground running!
A preorder of our book + a two-color art print.
An SPOTC tote bag for carrying all your bowling ball and bobby pins.
Who is the book for?
· hands-on do-it-yourselfers
· small businesses
· James Franco
Who are we?
Author: Andy McInnis
Designer: Nate Johannes
Producer: Caitlin Hargarten
Videographer/photographer: Sam Thompson
Web developer: Bjorn Hagstrom
Copy editor: Rusdon Torbenson
What we've been up to:
a visual identity
· video tutorials
· a website
· a forum for the community
· setups for mom-and-pop shops
· live demos
… And we continue to engage an entire community here in Minneapolis.
- (30 days)