Our ambition is to make a cookbook unlike any other. We've had so many requests to publish one since our first release 5 years ago but never really found the right reason until a few weeks ago when we stumbled across the most EXTRAORDINARILY EDIBLE idea. Now we need to make it a reality....
Desserts in Duvets
It's an icy winter's day and you're wrapped up warm, cuddling your big, fluffy duvet. Cradling a warm bowl, you sink your spoon into a soft sponge, causing an eruption of rich, chocolatey ooze that bursts from within. As you raise the spoon to your mouth, you're engulfed in a heavenly steaming cocoa aroma. When the sponge finally touches your tongue, the foodgasm that follows rolls your eyes back and causes the involuntary release of a deep, long moan...
Well that was borderline pornographic wasn't it?! But seriously, that is the exact experience this project will create. A collection of the mouth-wateringly delicious desserts in one beautifully crafted, limited edition recipe book.
The Book Itself
Inside the book will be an insane mix of some of our favourite dessert recipes from our website, BRAND NEW ones exclusive to this book and recipes created by YOU! Every single one will be developed in house by our excellent food team and put through rigorous testing, styling and editing processes to bring them to life on paper.
We'll be using the finest materials to create the book; thick glossy paper to make each turn of the page count and a sexy textured front & back cover. This book will sit pride of place on your shelf for years to come.
We’ve already begun recipe labbing! With our initial page drafts it’s looking like we'll need a disclaimer! We're aiming for every single one to put you in a food coma. Take a sneak peek…
As part of the whole Desserts In Duvets experience we also want to host our very first supper club! Our vision for this intimate event is to turn our London studio into a den of pure indulgence. Our 20 guests will cozy down on enormous pillows, wrap up in duvets and sample a 6 course tasting menu of the best recipes from the book. Phwoarrrr.
If You Pledge To The Project, What Will YOU Get?
We don’t want this book to be available to every Tom, Dick and Harry. We really want to keep it close and meaningful for the people who are as passionate about the project as we are. So if you pledge for a copy you know you’ll be receiving a limited edition SORTEDfood book that was created by an incredibly special club of foodies & friends.
We also want to give you loads of opportunities to get involved in creating the finished product. Whether that’s by developing recipes for the book.. having a say on key decisions... coming to the event and being a part of the lifestyle photo shoots. Exciting or what?!
So… EVERYONE who pledges to the project will receive:
- Membership to the Duvets & Desserts Club. As an enormous thank you, your name will be featured in the special member's section at back of the book.
- Frequent updates on the project direct from us. We want to keep you updated along the way so this could mean secret video clips, live broadcasts, messages, pictures and shoutouts when we've got stuff to share or need your opinions. Keep an eye on the update tab on our page.
The different pledge tiers available:
EXTRA REWARD ADDED ON 3rd SEPTEMBER 17
Due to popular demand we’re adding another reward level for you to sink your teeth into.
For £40 + postage fees you will receive ONE SIGNED copy of Desserts in Duvets AND an exclusive poster print of either the front cover of the book OR the above artwork. Surveys will be sent out after the campaign ends so you can make your choice.
The book, the event and the whole experience will be of the highest quality we can possibly achieve. If we reach our pledge goal and beyond, we’ll carry on investing those funds to bring you more! Think MORE recipes and MORE surprises on their way to you in the post.
We can only make this dream happen with your support. We’ve worked out exactly what we’ll need to cover our costs and produce this book with you. This is why we’ve come to Kickstarter. If you’re not familiar with the platform, it’s simple; pledge a certain amount of money and, depending on that amount, we’ll reward you! If we don't hit our minimum funding goal, the project doesn't go ahead and you don't pay a penny! (And we go home and cry quietly in the corner. Sob.)
We’ve set our funding goal at £20,000. This allows us to reward 550 copies of the book and host a really great supper club event where we’ll be able to capture all the assets needed to bring this to life.
So when will you receive your book? When will the event be? We’re working to some very tight timescales with this. The event is planned for early October and we’re aiming to ship the finished books by the end of November. We promise to have it out way before Christmas (you thinking what we're thinking?)
Where Will Your Money Go?
We are a small team at SORTEDfood. The funds will cover the costs of photography, editing, design, ingredients, food props and allow us to work with some experienced publishing & packaging partners who will help us get the whole operation ready ASAP.
Who Are We?
For those of you we haven’t met yet, we’re SORTEDfood! The global community of cooking enthusiasts led by Jamie, Mike, Ben & Barry. From our studio in London, we’re a small highly motivated team with our eyes firmly set on world cooking domination and providing all the practical tips, skills and great recipes needed to inspire you to cook.
We’re really excited about this particular project because we’re looking to expand our creativity outside of our usual video content. We want to explore new corners of cooking and bring our global community to life. Who knows what else could be around the corner?
Risks and challenges
We don’t see any risks attributed to this project. Our minimum pledge goal has been calculated to cover the foundation costs. If we don’t hit it, it won’t go ahead and no one loses out. Simples!Learn about accountability on Kickstarter
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