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HK$ 218,399
pledged of HK$ 160,000pledged of HK$ 160,000 goal
178
backers
10days to go

All or nothing. This project will only be funded if it reaches its goal by Fri, July 5 2019 5:01 AM UTC +00:00.

HK$ 218,399
pledged of HK$ 160,000pledged of HK$ 160,000 goal
178
backers
10days to go

All or nothing. This project will only be funded if it reaches its goal by Fri, July 5 2019 5:01 AM UTC +00:00.

About

For years, big air purifier companies have made clean air over-priced and over-complicated. The truth is that purifiers are simple: a fan and a filter is all you need to breathe clean air in your home. Because most people don’t know the science behind purifiers, companies use flashy marketing to trick us into spending thousands of dollars on fancy looking machines. 





The Sqair is different. Designed from the ground up, The Sqair provides you with the best clean air experience ever, all for under $100. No more nonsense about photocatalytic filters or yet another app for your phone. The Sqair does one thing: it cleans air. And it does that one thing really well.












The latest scientific studies are finding that air pollution wages war on even young, healthy people’s bodies a lot faster than you'd ever imagine.

Lung problems like asthma, lung cancer, and emphysema come to mind when we think about air pollution, but they only account for a small portion of the deaths caused by air pollution. Here's what the World Health Organization found when tallying up the deaths caused by air pollution:



Isn’t air pollution only a problem for people in really polluted countries?

More and more studies are finding that air pollution is affecting us at even at the pollution levels of developed, modern cities (<20 micrograms). If you’re in virtually any city in the world, you’re breathing air that is killing people.  The latest science is finding that filtering these pollutants out of your air will have meaningful physiological benefits. 











The Sqair gives you the most clean air per dollar of any purifier in the world, and it’s quieter too. On high, The Sqair sounds like soft rainfall. It's up to 13 decibels quieter than the hugely popular Xiaomi purifier, yet provides more clean air and costs less.





We set out to make something people would be proud of - something beautiful. Say no more to white boxes! The Sqair has a sleek design and real wood legs. Never before has clean air looked so sexy.








We built on Dieter Rams’ philosophy of Less, But Better to create The Sqair. The simpler the design, the better it will fit into your space. Listen to Smart Air design lead Paddy explain his philosophy behind The Sqair:


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Aerospace grade design in your purifier

Design lead Paddy is an aerospace engineer with experience in fluid dynamics. He used his knowledge to fine tune The Sqair’s airflow design, giving a quieter, more effective purifier.







The HEPA filter is the core of any purifier, but they're not rocket science. Some companies try to claim that their HEPAs are proprietary or imported, conveniently allowing them to charge you hundreds of dollars for replacements. The truth? HEPAs were invented over 70 years ago, and they're not one company's patent. 




We analyzed the performance of over 30 different filter types before selecting the H11 filter used in The Sqair. With over 10,000 hours of test data under our belt, we chose a filter that maximizes performance, price, and lifespan for The Sqair.

Our HEPA Filter Captures 95% of particles above and below 0.3 microns. (Actually, they ALL do.)



What happens when I need to replace my filter?

It's easy! Push the button, and you can pop your filter straight out!



You don’t need a PhD in economics to realize that air purifiers are obscenely overpriced. We started Smart Air five years ago to fix this. The Sqair is an accumulation of 5 years’ worth of work, bringing you clean air like nothing before it.






Smart Air is a certified social enterprise and B Corp. We use every dollar we get to support our mission of providing more people with clean air.












Smart Air isn’t some big, fancy corporation. We’re just a team of air-breathers who’ve been donating our time and energy to getting simple, effective purifiers to more air-breathers around the world. For us, helping people breathe clean air comes before getting crazy rich. 

Delhi, India: we run free air pollution workshops to help more people learn about air pollution
Delhi, India: we run free air pollution workshops to help more people learn about air pollution

We don't have a ton of money, so we've launched this Kickstarter to help fund the design, development, tooling, and first production of The Sqair. Without your help, The Sqair will never get off the ground. We'll have no change in democratizing clean air and bringing you a truly amazing air purifier. Back us today and make The Sqair a reality!






As a Kickstarter backer, you'll be the first to get your hands on The Sqair, check out the great rewards below to pick up your clean air early!




Since 2013, our team has dedicated 6 years of their lives to making clean air affordable. From PhDs in psychology, to masters in fluid dynamics, our team comes from a wide variety of backgrounds and over 6 countries. Meet the team that's making The Sqair, and the concept of cost-effective clean air a reality.










We've worked hard to reduce the shipping costs of The Sqair. If you're in one of the Smart Air shipping regions (China, India, Mongolia, Philippines, Pakistan and Thailand), our teams on the ground will be shipping The Sqair to you locally, cutting down on your shipping costs!

If you're in any other country, we'll be shipping The Sqair by air freight from our HQ in Beijing. The downside? Shipping costs may well be more than the price of The Sqair itself. We hate this, and fact that shipping companies charge so much, so here are your alternatives:

1. Get your Sqair shipped to a friend or contact in one of our Smart Air shipping regions and they can pass it on to you.

2. Help distribute The Sqair in your country! We're always looking for partners who know clean air shouldn't cost an arm and a leg. Get in touch with us if you want to partner.

3. Alternatively, if you still want to support this project but don't necessarily need The Sqair, then please consider choosing the 'Virtual High Five' reward and pledging what you can to make this project a reality! Or pledge $80 (HKD625) and we'll donate an air purifier on your behalf.












Risks and challenges

SHIPPING

As with any international project, shipping costs and shipping times to places across the world can be difficult to get right. We've worked hard pre-launch to ensure we can get your rewards to you with minimum hassle and cost to you. We'll continue to communicate and update you on the timeline of when you can get your rewards. Yes, it sucks that the shipping costs to some country are so high, but know that most companies build huge margins into their product to cover things like shipping. We don't do that, to save you money.

CERTIFICATION

The Sqair is a perfect solution for not just PM2.5, but pollen, pet allergens and household smells as well. That's why we know The Sqair won't just be a hit in polluted countries like those in Asia, but will also be hugely popular in countries such as the US, Australia and the UK. One challenge will be ensuring The Sqair meets all the operating requirements to work flawlessly and care-free in all these countries. We're working to get CE certificates for the EU, as well as a range of other international certifications to ensure The Sqair works just right where you are!

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Support

  1. Make a pledge without a reward

    HK$
    About $13
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  2. Select this reward

    Pledge HK$ 10 or more About $1

    VIRTUAL HIGH FIVE!

    Congrats, you're officially part of The Clean Air Club! You'll get all the latest updates on our Kickstarter and The Sqair's production. Your support will also help make The Sqair a reality!

    Less
    Estimated delivery
    15 backers
    HK$
    About $1
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  3. Select this reward

    Pledge HK$ 668 or more About $85

    THE SQAIR (EARLY BIRD)

    Get the world's most cost-effective air purifier, and save 20% OFF the retail price with this early bird special.
    Kickstarter price: $85, retails for $105.

    Includes:
    • The Sqair Purifier
    • HEPA Filter
    Less
    Estimated delivery
    Ships to Only certain countries
    Limited (16 left of 100) 84 backers
    HK$
    About $85
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  4. Select this reward

    Pledge HK$ 825 or more About $106

    THE SQAIR CHEMICAL WARFARE

    If you have VOC or formaldehyde issues at home, you may need a carbon filter. Get The Sqair with a carbon pre-fitted to protect your lungs from harmful gases!
    Kickstarter price: $105, retails for $120.

    Includes:
    • The Sqair Purifier
    • HEPA Filter
    • Carbon Filter
    Less
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    Ships to Only certain countries
    20 backers
    HK$
    About $106
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  5. Select this reward

    Pledge HK$ 1,139 or more About $146

    THE SQAIR YEAR PACK

    Kit yourself out with a one year supply of HEPA filters with the Year Pack! You'll get the world's most cost-effective purifier, and FOUR filters to last you one year.
    Kickstarter price: $145, retails for $160.

    Includes:
    • The Sqair Purifier
    • HEPA Filter
    Less
    Estimated delivery
    Ships to Only certain countries
    26 backers
    HK$
    About $146
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  6. Select this reward

    Pledge HK$ 1,410 or more About $180

    THE SQAIR TWO-PACK

    Get 2 Sqair purifiers, and enough clean air for 80sqm / 800sq-ft
    Kickstarter price: $179, retails for $210.

    Includes:
    • The Sqair Purifier
    • HEPA Filter
    Less
    Estimated delivery
    Ships to Only certain countries
    16 backers
    HK$
    About $180
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  7. Select this reward

    Pledge HK$ 3,299 or more About $422

    COMMUNITY PACK

    Communities around the world are breathing toxic, polluted air. Protect your community with FIVE Sqair purifiers for the ultimate clean air.
    Kickstarter price: $419, retails for $525.

    Includes:
    • The Sqair Purifier
    • HEPA Filter
    Less
    Estimated delivery
    Ships to Only certain countries
    Limited (6 left of 15) 9 backers
    HK$
    About $422
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