$1,003
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25
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Fri, June 29 2018 2:37 AM UTC +00:00
Small SuccessBy Small Success
First created
Small SuccessBy Small Success
First created
$1,003
pledged of 5.000 $pledged of 5.000 $ goal
25
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Fri, June 29 2018 2:37 AM UTC +00:00

About

It all started with a toaster and a banana!

banana or toaster?
banana or toaster?

We had been looking into a way to protect our identities online and had thought of everything from cartoons, glasses to stickers.  We even thought about just getting off the internet altogether but that was not an option!

We knew we had to do something NOW because as you may have heard Facebook (http://nymag.com/selectall/2018/03/why-should-i-even-care-about-the-facebook-stuff.html) and other companies (Google?) are collecting and using our data without our express permission (the terms are hidden in their huge terms of service agreements) or understanding the implications!

Earlier this year the following article was posted (https://gizmodo.com/this-simple-sticker-can-trick-neural-networks-into-thin-1821735479) and we knew just what to do!  We knew we could not make a sticker work because it was too small but what about a HAT!

Check how Google made something similar to what we do (from the article above) with the Face Off Hat by watching the video below.  It's all about the pattern, it's why our hat design looks so interesting and unique!

We set out to find a way to trick facial recognition and machine learning so that we could protect our facial data with deep learning/neural nets.

We settled on a pattern, one which you can see below, that would trick google, facebook, twitter, etc when they tried to classify our faces. (Please note the pattern of the hat may change as we improve our ability to trick social networks, search engines & machine learning)

Today and well into the future your biodata (voice, fingerprint, face) will be very valuable and can easily be abused by the companies that store information about you.  For example, people could make you say things you did not say, like making Obama say things without his permission (check this video out):

Networks or hackers could use your facial data to unlock your phone, access future bank, social profile and personal accounts...even make fake videos of you!

As social networks, website and apps require more and more of our biodata (like your face) we must have a way to protect it!  For example read what Facebook just released last year in regards to facial recognition

https://gizmodo.com/facebook-wants-your-face-and-youll-probably-let-them-ha-1821428981

With the Face Off Hat you can be confident that any photos taken of you with or without your permission will not be exposing your facial data to the networks that scan, and use your data for their own purposes.

Help us release the Face Off Hat to the world and issue in a new era of bioprotection.  We have a right to our biodata and right now there are no rights, it is being used without our permission in who knows how many ways!

How It Works

We use a technique called adversarial learning to create specific computer-generated images that are designed to fool face recognition software.

Current facial recognition software use something called convolutional neural nets that are modeled after the visual cortex. We find pixels that are specifically designed to confuse these neural nets and cause them to mis-recognise the people wearing the hats.

It is like an optical illusion, but for software.

The Face Off Hat

You may choose either a black or white bill (front of hat) for your Face Off Hat.  If we reach our goal we may be able to unlock more colors.

Please note we are still working on the final design and look based upon training our neural network to be most effective in face protection.  We need your help to finish our training and production of the hat - Thank you Kickstarter!

The Face Off Hat - Don't let the internet (or companies) steal your face!
The Face Off Hat - Don't let the internet (or companies) steal your face!

Face Off Hat is on the Cutting Edge!

What the University of Toronto has done is very similar to how our Face Off Hat works and it was just released recently.

Home Computer Sciences May 31, 2018 AI researchers design 'privacy filter' for your photos that disables facial recognition systems

Article Link:https://techxplore.com/news/2018-05-ai-privacy-filter-photos-disables.html

Risks and challenges

Deep learning is hard! Tricking neural networks, and machine learning is hard! Many people who are in this space do not even know how their deep learning systems work!

Because this task is challenging (we feel protecting all our biodata is imperative for the future and worth the challenge) there is a chance we will not be able to trick the system forever.

This means the hats we make today may not work in the future.

Our plan is to offer an ever-improving and changing Face Off Hat that will defeat neural networks and deep learning systems by implementing the latest technology and constantly training our models.

The risk is that your hat will not last forever as a deterrent to biodata theft and misuse.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $15 or more About $15

    The Face Off Hat - Early Bird Discount

    Protect your face with a Face Off Hat. For our early bird backers we are offering it for $15.

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    Pledge $25 or more About $25

    The Face Off Hat - Kickstarter Price

    Protect your face with a Face Off Hat.

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    Pledge $35 or more About $35

    The Face Off Hat - Future Proof

    Protect your face with a Face Off Hat and receive an updated hat in the future should our design change.

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  4. Select this reward

    Pledge $35 or more About $35

    The Face Off Hat - Toaster Edition

    We will create a Face Off Hat that will classify you as a toaster!

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  5. Select this reward

    Pledge $45 or more About $45

    The Face Off Hat - Customized

    Want the internet, social networks, search engines to think you are a Dragon? A Panda? A Taco! Get your own customized Face Off Hat!

    No brands, copyrighted works or people are allowed.

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  6. Select this reward

    Pledge $65 or more About $65

    The Face Off Hat - Collectors Edition

    Protect your face with a Face Off Hat and receive an updated hat in the future should our design change.

    We will place a special collectors edition symbol on the hat making your hat a collector's item.

    We are confident this is going to be a part of internet history!

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Funding period

- (30 days)