Funded! This project was successfully funded on July 12, 2013.

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We've created the most innovative undershirt known to man - and we did it just for you.

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Why You Need This

Hey Kickstarter! Welcome to our exciting project! We hope you love it and support our efforts. Sloane Men launched The Invisible Undershirt last June with the goal of innovating in a space that has seen little innovation in 100 years! Sloane Men was started by three friends to solve the age-old problem of “visible undershirt.” All of the traditional white undershirts on the market left us feeling tacky and unprofessional due to the tell tale signs of a white undershirt 

  • Visible neck and sleeve lines showing through our outer shirts.
  • Cheap material (cotton)
  • Poor fit (too short and/or too baggy)

We all worked in the corporate world and either lived the problem first hand or noticed it everywhere we went. We searched high and low for an undershirt that was less noticeable under our outer shirts, and we expected it to be super comfortable, stay tucked in, and fit perfectly. Unfortunately, we could not find anything up to our standards.

Why We Exist

We decided to create exactly what we were looking for….the perfect undershirt. Inspired by the bespoke tailors of Sloane Street in London, crafted from the finest materials, and made in the United States, we give you The Invisible Undershirt by Sloane Men."

Why Wear An Undershirt?

1) Stay looking cool, calm, and collected.

Adding an Invisible Undershirt to your wardrobe will ensure your outer-shirt stays dry and fresh. Gone are the days of armpit sweat stains and wetness showing up on your button up.

2) Be More Comfortable.

Many outer-shirts (even nice ones) are made of course fabric. This can give you rashes and just be flat out uncomfortable. An ultra soft undershirt (like The Invisible Undershirt) will make you feel like you are wrapped in plush luxury all day long.

4) Save Cash.

Wearing an undershirt helps keep your outer-shirt clean. This means less trips to the expensive dry cleaner and ultimately less money out of your pocket.

5) Minimize TMI (too much information) Moments.

Are you a hairier guy? Does your chest or back hair sometimes pop through your out-shirts Do your nipples sometimes show through your outer-shirt? The Invisible Undershirt will help hide all of that.

Where We Are

We’re trying to change the face of the undershirt industry and have the product to do that. We just don’t have the money to allow it to grow. We got the company off the ground and created a small initial production run with our personal savings. In order to get it to the next level we need your help. A second production run at a cost of $20,000 would allow us to distribute the product to other online and bricks and mortar retailers. Right now we don’t have the inventory to sell beyond just our website.    


Why The Invisible Undershirt is Better:

Overall Visibility 

Problem: The contrast between a white undershirt and your skin causes the neck and sleeve lines to become highly visible under your outer shirt. The result is a sloppy, unprofessional look. 

Invisible Undershirt Solution: The Invisible Undershirt blends in with your skin tone, eliminating the visible contrast between the undershirt and your skin. This creates a clean, seamless appearance, as though you are not wearing an undershirt at all. 

Visible Crew Neck 

Problem: The traditional white crew neck undershirt is clearly visible out of the top of your outer shirt. Similarly, sleeve lines are highly visible due to the contrast between the white undershirt and your skin. The resulting look screams "college intern," not "executive." 

Invisible Undershirt Solution: At Sloane Men, we strive for perfection. We believe our sleeves offer the perfect length and fit. We’ve designed the sleeves of the Invisible Undershirt to be just the right length so that they don’t bunch up under your armpits and they don’t peek out of your short sleeve shirts. They are fitted around your biceps without feeling constricting. 

Boxy/Baggy Fit 

Problem: Traditional undershirts are baggy, boxy, and unflattering. They bunch up around your waist causing you to look heavier than you actually are. Similarly, baggy sleeves can wrinkle and chafe your arms. 

Invisible Undershirt Solution: Sloane Men's Invisible Undershirt is made with a blend of Siro Micro Modal and Spandex fabrics. This creates an extremely soft, breathable, and lightweight undershirt that is fitted without constricting compression. The form-fitting design and the longer length ensure The Invisible Undershirt stays tucked in, smooth, and streamlined all day long. 

Material & Comfort

Problem: Traditional and outdated undershirts are made with cotton. This is usually because cotton is one of the cheapest materials for manufacturers to purchase. However, over time, hard water deposits cling to cotton and cause it to lose its softness and mobility. Traditional undershirts also lack breathability and moisture absorbing properties. 

Invisible Undershirt Solution: The Invisible Undershirt is crafted using a Siro Micro Modal and Spandex fabric blend that is extremely soft, lightweight, flexible, and breathable. Our shirts also exhibit excellent moisture absorbing qualities (50% better than cotton) and are highly resistant to shrinkage, color fading, and hard water deposits (resulting in life long softness). 

Sleeve Bunching

Problem: Traditional undershirt sleeves are too loose and baggy. They also tend to be too long, causing them to wrinkle and chafe, or too short, causing them to bunch under your armpits and allow sweat to reach your outer shirt. 

Invisible Undershirt Solution: At Sloane Men, we strive for perfection. We believe our sleeves offer the perfect length and fit. We’ve designed the sleeves of the Invisible Undershirt to be just the right length so that they don’t bunch up under your armpits and they don’t peek out of your short sleeve shirts. They are fitted around your biceps without feeling constricting. 

What you'll get in return for your pledge:

What your pledge will help us accomplish:

How to choose your size: 

Our Fans

Reviews:

"Sloane, on behalf of my girlfriend and guys everywhere that have been fed up with the 3-pack undershirts from department stores...a HUGE Thanks!
Look, I'm no man-diva (is that a real thing?), but is it too much to ask to find an undershirt that doesn't bunch up around the waist and sleeve, doesn't show through my white dress shirt, and doesn't feel like a used paper bag after a few washes?
The search for something half decent just got exhausting and utterly disappointing. I all but retired my search until giving Sloane’s new Invisible Undershirt a try. Hope restored. Holy grail of undershirts found. The uber-soft fabric and tailored fit make you forget you are wearing anything under your dress shirt. Perhaps best of all though, the shirt color itself so closely resembles my own skin tone that all 5 of my coworkers had no idea I was wearing an undershirt under my white dress shirt today. Winning."
- JOHN L / REAL ESTATE / LOS ANGELES

"The new Sloane undershirt is absolutely life changing. It's extremely light-weight and virtually invisible underneath my dress shirts. The material has a sweat absobring technology that kept me dry all day (even on the hot ass subway). The color was great too! I wore a white dress shirt today and having the skin color underneath was perfect. This shirt doesn't even compare to my old undershirts. I'm definitely buying more - probably because my girlfriend keeps stealing mine to sleep in. She's crazy obsessed with how super soft the shirts are. Thanks Sloane Men!” - KEENAN B / MARKETING / NYC

"So I'm not an undershirt snob by any stretch. In fact, I'm perfectly happy without one... mostly because I think most undershirts take away from the look I'm going for and are not actually that comfortable. The Invisible Undershirt is perfect though! First, it's incredibly comfortable thanks to its amazingly soft, stretchy, and breathable fabric. I also really like the fitted design. Second, it's completely invisible - even when I unbutton two buttons for the more casual look - thanks to the deep v-neck. Finally, I've washed my shirt at least a dozen times now and it's still just as soft as the day I got it. This shirt is going to last me a LONG time. Can't wait until my next order comes in so I don't have to do laundry 3x a week. Thanks Sloane!!” -JORIS D / PROFESSOR / PHILADELPHIA

"As much as I hate to admit it, in the NYC banking industry, image is everything. It's always bothered me to spend so much money on dress shirts, only to have the boxy white sleeves from my undershirt showing through. Sloane Men has solved that problem...These shirts are high quality, incredibly soft, and blend with your skin color, so there is no visible undershirt line to distract from my dress shirt. It's hard to imagine ever going back to my old white undershirts after trying these. At first I wasn’t used to the fitted style of the shirt....but now I absolutely love it. Overall, I'm completely sold and would definitely recommend The Invisible Undershirt to other guys who are concerned about looking good.” -MATT C / INVESTMENT BANKING / NYC

"My Sloane Men undershirt is among my favorite items in my wardrobe. Other than the incredible comfort, I love wearing the shirt for three reasons:
1) I trust that it will never untuck, bunch up, or mess with the lines of my slim cut dress shirts throughout the day.
2) It is completely invisible, even under thin white dress shirts. And with the deep v-neck, it remains invisible even if I unbutton the top two buttons of my dress shirts.
3) On days where I’m rushing to various meetings throughout the city, it regulates my body temperature and keeps me cool. 
I never thought that an undershirt could be as effective as a suit or dress shirt in making me look and feel good. I highly recommend the Sloane Men’s Invisible Undershirt!”
-AUSTIN L / COMMERCIAL INSURANCE BROKERAGE / SAN FRANCISCO

“The Sloane Men shirt is one of the few truly essential items in my wardrobe. It is more essential in a man's closet than wrinkle-free, non-iron dress shirts. It is an article of clothing I have been searching for my entire professional career, but did not exist until now.
I find it necessary to wear something underneath my button-up shirts....I am uncomfortable otherwise. But I hate the exposed white collar popping up at my neckline, and equally despise the outlines of an undershirt. Sloane Men eliminates both these problems with a finely crafted garment that is comfortable and completely unnoticeable. Thanks to the color of the shirt, it blends with the tone of my skin so I don't need to worry about shirt lines. I love it and won't wear anything else now. I recently went through the interview process for a new job, and wore The Invisible Undershirt in the latter rounds. It gave me confidence , I looked the part, and I got the job. If you want to appear seamless, you can't skimp on this. This shirt is a must.”
-MIKE E / ENTERTAINMENT INDUSTRY / LOS ANGELES

FAQs

Q Which color should I buy? 
Skin tone can be tricky to gauge.  The models on our website offer a good point of reference to figure out which color shirt to buy.  If you feel like you are in between two colors, we recommend going with the darker shade.  It is better from an invisibility standpoint to have the shirt be slightly too dark than slightly too light.

What if the color of the undershirt doesn't perfectly fit the skin of my guy, will it be noticeable?We've found that if you choose the color that most closely matches your guy's skin color, it should be totally fine and appear invisible underneath the shirts that he is wearing. (If there is any issue we are always happy to exchange it for another color or return it.)

Q How deep and wide is the V-Neck?
One of our biggest pet peeves is a v-neck undershirt that peeks out the top and/or side of our button up shirts.  We HATE that!  So we’ve designed the v-neck of The Invisible Undershirt to be deep and wide enough so that never happens……but not too deep or too wide that the shirt looks weird or overly feminine.  If you unbutton your top two buttons (including the smaller “tie” top button), rest assured no one will ever see your undershirt.  If you go for the 3 button undone look, you should also be okay.  However, since all button up shirts are designed differently, we can’t promise on this one.

Is it like Spanx for men?
While the shirts are made of partial spandex, the purpose of that is to provide a custom fit to prevent adding unnecessary bagginess, not to "suck you in," so no, it is not like Spanx for men.

Q Does the Invisible Undershirt wick moisture or absorb it?
The Invisible Undershirt is a moisture-absorbing shirt.  You do NOT want a moisture wicking undershirt.  Moisture wicking undershirts (typically made with Polyester or nylon) will move moisture away from your body to the outside of the undershirt.  And what happens then?  The moisture will be transferred to your outer shirt, which is something you definitely don’t want.  The Invisible Undershirt is made primarily with Siro Micro Modal fabric.  This material is 50% more hydroscopic (water-absorbent) than cotton.

Q Is the Invisible Undershirt tagless?
A Yes

Q Where are your products made?
A Right here in the United States

***Ask your questions and we'll add them to this list!***

Risks and challenges Learn about accountability on Kickstarter

We don't anticipate many setbacks, as we've been going over this project with a fine-tooth comb to try and solve potential issues before they arise.
However, if we get a significantly greater response than $20,000 in funding, the possibility exists that we may have setbacks in getting rewards out in the timeframe we've provided. Should this be the case, we will definitely keep everyone who contributed updated with specifics and a new timeframe via updates from our campaign page!

FAQ

Have a question? If the info above doesn't help, you can ask the project creator directly.

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  • Pledge $5 or more
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    22 backers

    $5 – 5 Pairs of Sloane Men Collar Stays To keep you looking sharp! ***Rewards include shipping for US backers***

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    21 backers

    $10 – A Sloane Men Bowler Hat To remind you to keep improving yourself as much as you can – this is what a Sloane Man does. ***Rewards include shipping for US backers***

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    $20 – Sloane Man Money Clip & Card Holder Because you need a stylish way to carry around your assets.

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    200 backers All gone!

    $25 (100 Available) –For the “special occasion,” “a few business meetings a year,” or “interviewee” Sloane Man Maybe your office doesn’t require a button down shirt, but you need1 amazing Invisible Undershirt because you like to look nice when you dress up every once in awhile. (while supplies last) (We’ll contact you once we’ve reached our goal to get your shirt size and color) ***Rewards include shipping for US backers***

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    162 backers

    $30 – For the “special occasion,” “a few business meetings a year,” or “interviewee” Sloane Man Maybe your office doesn’t require a button down shirt, but you need 1 amazing Invisible Undershirt because you like to look nice when you dress up every once in awhile …and we’ll throw in some collar stays to take that look up one more notch! (We’ll contact you once we’ve reached our goal to get your shirt size and color) ***Rewards include shipping for US backers***

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    97 backers

    $90- For the “part time professional dresser” Maybe your office has mixed dressers and a few days out of the week you go with a button down, but not always. Or, maybe you dress up for certain office meetings a few days out of the week. Whatever the case, you like to look good when you dress it up 2-3 times a week, so you need 3 Invisible undershirts to get through each week… and we’ll throw in some collar stays to take that look up one more notch! (We’ll contact you once we’ve reached our goal to get your shirt size and color) ***Rewards include shipping for US backers***

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    29 backers

    $150 - For the “professional business man” 5 Invisible Undershirts because you need to look great at work 5 days a week …and we’ll throw in some collar stays to take that look up one more notch! (We’ll contact you once we’ve reached our goal to get your shirt size and color) ***Rewards include shipping for US backers***

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    12 backers

    $200 – For the “weekend business tripper” or the “sophisticated weekend plans” Sloane Man We know that some of you work more than just a standard week, sometimes all 7 days in a week. While others need to look sharp 7 days a week because they frequently have weekend plans that require a little sophisticated dressing. Regardless of your situation, we offer you a week supply of Invisible Undershirts (7) for you to look amazing in ALL THE TIME and we’ll include some collar stays too. (We’ll contact you once we’ve reached our goal to get your shirt size and color) ***Rewards include shipping for US backers***

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Funding period

- (30 days)