Project image
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$3,904
pledged of $30,000pledged of $30,000 goal
133
backers
Funding Canceled
Funding for this project was canceled by the project creator on May 21 2014
SipSnapp TeamBy SipSnapp Team
First created
SipSnapp TeamBy SipSnapp Team
First created
$3,904
pledged of $30,000pledged of $30,000 goal
133
backers
Funding Canceled
Funding for this project was canceled by the project creator on May 21 2014

About

The Problem We Solve

Let's say you've just sat down at a restaurant with some friends and you're all looking at the drink menu. The waitress comes around and asks what you'd like to drink, but you're not ready. Why? Because even though you fancy yourself to be a beer connoisseur, you're looking at a beer menu with fourteen items that looks like this:

This is the beer menu from Lukshon here in Culver City, CA
This is the beer menu from Lukshon here in Culver City, CA

Having multiple great beers to choose from on a beer menu is a great problem to have. These days, many great restaurants, like Lukshon here in Culver City, are increasing their selection of micro-brews, wines and spirits. The concept is beer and wine are an integral part of the dining experience. It's food. So when you have great food, why not have great beer and wine to go with it?

The bad news, if you can call it that, is that choosing a beer/wine that suits your individual tastes is more difficult than ever because the selections are more numerous, unique and difficult to judge without prior experience. And who wants to shell out $7 for a beer or $12 for a glass of wine, not knowing if you'll even like it?

With SipSnapp You Drink with Confidence

SipSnapp solves this problem by giving you more information to make a informed decision.  Because SipSnapp is a mobile app, you can take it with you to your local bar, or restaurant. When you encounter a drink menu you'd like to learn more about, just take a picture of a beer menu with SnipSnap like this:

Beer Menu From Lukshon, Culver City CA
Beer Menu From Lukshon, Culver City CA

Behind the scenes, this picture gets sent to our servers where the text is extracted. We then perform a search for each item on this menu and match it against beers we have in our database. Finally, we return a list of beers/wine extracted from the menu and append to each item a rating and other useful information. The entire process takes 30-50 seconds.

Search Results with Ratebeer.com Ratings. Ratings do not show actual ratings
Search Results with Ratebeer.com Ratings. Ratings do not show actual ratings

So now when you encounter a menu with multiple beers/wines and you have a hard time deciding, just pull out your SipSnapp mobile app, take a picture of the menu and bottoms up! We'll cut down the time it takes to make a decision and you'll increase the chances you'll like what you picked. Drink with Confidence!

SnipSnapp Learns What YOU Like

Another important feature to highlight is our recommendation engine.  As you use SnipSnapp, the app will compile your taste profile and begin to recommend menu items the app feels you will enjoy based on your past history.  Think of it like a Netflix, but for your wine or beer.

Features

Here's a complete list of features, should we meet our Kickstarter goal:

  • iOS App for Beer
  • A Netflix style recommendation engine that learns what you like to drink and gives you a heads up when something you'll like appears on the menu - even if you've never had it before.
  • UPC bottle scanner -scan a bottle and get information about it
  • Type in search for beer/wine by name
If we meet our stretch goal of $50K, we will be adding these features
  • Search for beer or wine by category type (pilsner, merlot etc)
  • Location Search - find available drinks nearby
  • Support for Android
  • Support for wine

What the Press Are Saying



Free vs Paid Features

We'd like to offer this app for free, however this will not allow us to build in features that we think are essential.  

We'd like to stay away from an ad supported model which can clutter the app and potentially influence our decisions later on.

We firmly believe the services we are offering will be compelling, so when this app hits the market we are going with a Freemium model.

Free Features:
  • Unlimited type in search for ratings
  • Unlimited scan a bottle to get ratings
  • Recommendations based on your taste profile
  • One drink category (pick one of beer, wine or spirits)
  • Limited annual usage of Snap a Menu search (take a picture of a menu and get back ratings). This will be set high enough for 50% of people to use with no cost to them.
  • Special offers and discounts on beer/wine/spirits
Premium Features:
  • For $2/yr get two or more drink categories active in your app
  • For $5/yr, less than the cost of a pint of beer or glass of wine, get an annual subscription to unlimited usage of Snap a Menu (take a picture of a menu to get ratings).
  • For $15, the average cost of three beers or a glass of wine, get a lifetime subscription to unlimited usage of Snap a Menu (take a picture of a menu to get ratings).

Rewards

The $0 Backer

Ok, so you aren't going to give anything but you want us to know that we should build the app anyways. Fair enough. Like us on Facebook.

Click to go to our FB page where you can like us
Click to go to our FB page where you can like us

 The $1 Backer

Thanks! You give $1 and we give....nothing back. So we owe you $1.  But seriously, just this contribution let's us know to go out and build this thing cause you want it.

Web App

The Web App is just a website you can use to test the features of SipSnapp. By using the Web App you will get 60% of the functionality of the mobile app, but you will be helping us get out the kinks and provide feedback.

One Year Premium
The premium features are explained above. You get one year worth of it. Cannot be transferred to other accounts.

Two Years Premium
The premium features are explained above. You get two years worth of it.  Cannot be transferred to other accounts.

Lifetime Premium
The premium features are explained above. You get it for the life of your account. Cannot be transferred to other accounts. 

Men's T-Shirts
 
Long T-shirt
 
Men's Polo
 
Women's Polo
   
 

Risks and challenges

There are four things we are going to have to be able to do in order to make this app a success.

First, we need to build a database of beers, ratings and users.

Second, we need to be able to take an image of a menu, and translate it into text via OCR. This isn't easy, especially when considering the dark environments in which pictures will be taken and the levels of competence users exhibit after they've had a few drinks. However, we're confident we can modify existing solutions to suit ours.

Third, we need to be able to take the beers on the menu and search within our databases to find matches. This isn't as simple as it sounds as the OCR algos are not even close to 100% accurate and bars/restaurants often use shorthand for drink names: Samual Adams Boston Lager ==> Sam Adams Lager. So the inputs into our search algos will not always be clean and clear. Our team has extensive search experience, so we are pretty confident we can clear this hurdle.

Finally, we'll need to build the algos that take a user's drink rating history and produce recommendations. Again this is a problem that has been solved in other industries by members of our team so we're confident this won't be too difficult.

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Support

  1. Select this reward

    Pledge US$ 1 or more About US$ 1.00

    Thanks!
    Get updates on our progress and be among the first to hear when we launch.

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    Web App Preview: Everything above, plus two months prior to the launch of our iPhone App, we will be creating a Web App. You'll be among a select group of people with access to the Web App.

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    One Year Premium: Everything above, plus get the premium version of the app which gives you one year unlimited use of all the premium features of the app. Save 20%

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    Everything above, plus get two years unlimited use of all the premium features of the app. Save 40%

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    Lifetime Premium: Get lifetime unlimited use of all the premium features of the app. Save 33%!

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    Pledge US$ 30 or more About US$ 30

    Get a SipSnapp Men's Polo.
    Various sizes and colors available. When funding closes we will reach out with color choices.

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    Get a SipSnapp Women's Polo.
    Various sizes and colors available. When funding closes we will reach out with color choices.

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    Pledge US$ 30 or more About US$ 30

    Get a SipSnapp Men's T-shirt.
    Various sizes available. White and grey colors only. When funding closes we will reach out with color choices.

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    Pledge US$ 30 or more About US$ 30

    Get a SipSnapp Women's T-shirt.
    Various sizes available. White and grey colors only. When funding closes we will reach out with color choices.

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    Pledge US$ 30 or more About US$ 30

    Get a SipSnapp Long T-shirt.
    Various sizes in white available. When funding closes we will reach out with sizing options.

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    Pledge US$ 40 or more About US$ 40

    Get any one SipSnapp clothing item plus Lifetime Premium. When funding closes we will reach out with options.

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Funding period

- (30 days)