Siku Moja launched in 2016 with its first capsule collection of loungewear, The Everyday, on Kickstarter. Siku Moja was borne out of two sisters shared passions for design, creativity and a love of making positive social change through creativity and enterprise, with the aim of creating stunning pieces while truly caring about the way they are made.
We saw there was a gap in the market for ethical loungewear. We wanted to rethink how loungewear can be worn and were inspired to create timeless pieces for your everyday.
Having worked in Tanzania and the UK, we wanted to create pieces where both design and production came from a sense of connectedness - connectedness of culture and of ways of working. We see this as being fundamental to achieving more inclusive and sustainable global markets. This is why, we believe in making our production process 100% ethical and sustainable and working in a way that ensures the highest quality and craftsmanship goes into the pieces. Our future goal is for the production run to be available in both the UK and East Africa.
We our now ready:
The capsule collection of loungewear is now ready. We have sourced our fabrics from vintage lace finds to off-cuts from tailors in Tanzania and bamboo and organic hand woven cotton from Kerala India.
Now we need your help to fund the production of our capsule collection in the UK and raise the investment we need to make into one of the micro businesses in Tanzania we wish to partner with for future collections.
With your pledges:
1. We will fund the production of our first collection with Heba, who are a unique women's training and enterprise project in East London, which provides women from culturally diverse backgrounds with new opportunities and to engage in enterprise activities.
2. While our first capsule collection is being produced we will then start to invest in a weaving workshop in Ifakara, Tanzania. Tanzania is one of the biggest producers of organic cotton but currently we are unable to source hand-woven cotton that is fine enough for our loungewear. So in order to produce future collections we wish to create and establish a long-term partnership with the workshop by working together to produce a finer weave thus creating new opportunities and income streams for the workshop.
The Ifakara weaving workshop is a Women's Weavers Association in the Morogoro Region of Tanzania. This part of the investment will allow us to start creating a sustainable supply chain with our first micro business in Tanzania.
We need your support to raise £13,000 by August 24, 2016 so we are able to bring this project alive.
We want to continue working in this way:
We want to ensure:
- Every stage of our design and manufacturing process is based on collaboration and consideration between Siku Moja and our partners
- The supply chain we create is as transparent as we can get it to be
- The way we work helps to achieve a more equal balance between supply and demand and more sustainable societies
We believe by working in this way we can celebrate the connectivity that the global market depends upon while making it more inclusive.
Please support and spread the word. For our Kickstarter campaign to be successful we need to make our campaign's financial goal by August 24, 2016 or the project won't be funded!!
Our designs are inspired by the connections between people, places and countries. Hidden lace and kanga details bring these layers of meaning to the design of the collection. We have married vibrant East African patterns with understated monochrome. Subtle silhouettes and intricate details are combined to create loungewear for your everyday. We have designed the cuts to be minimalistic for effortless ease.
We wanted to rethink ethical loungewear to make it precious yet playful.
We have worked alongside a skilled pattern cutter in London to bring our hand drawn designs alive and to ensure the cut and fit of each piece was perfect. We value the space and time necessary for us to achieve the intricate design and workmanship that creates the longevity of our products.
We will work with micro businesses and producers specialising in handmade small scale production to begin building open and transparent partnerships in both the UK and Tanzania that focus on making the global economy more inclusive. To produce our first capsule collection we will partner with Heba, a unique training and enterprise project in East London.
We will produce the collection in 100% bamboo and organic cottons, delicate lace and Tanzanian Kanga cotton cloth. The lace is from end-of-line stock and individually-sourced vintage finds. Our Kanga is sourced either from micro businesses or are off-cuts brought from tailors in the Kilimanjaro region of Tanzania. We enjoy and work hard to find fabrics with a story that can become part of the Siku Moja design.
Our commitment to working with responsibly sourced materials means the pieces that make up each collection are limited and often truly unique. We believe this only adds charm and a greater connection for you. To achieve a more equal balance between supply and demand to create more sustainable societies we need to be open and transparent with our customers. This is why we will always try to communicate with you in a way that makes you feel involved.
We offer standard UK sizes S-L. We are happy to offer an exchange if you are not happy with the size or fit. We will send you a form once the project has been funded for you to select your size and the choice of Kanga print. Please note because of our commitment to sourcing materials responsibly your lace may differ to the images shown. The small details on the Bralette are made from tailors' off cuts. This means we can only work with the colours and prints which are available at the time we purchase.
To see more images of the garments please visit our website to view our lookbook.
Siku Moja is the creation of two sisters Elly and Jo Kay. They decided to combine their experience and expertise and embark on creating Siku Moja. They were inspired to create a business where design and production come from a strong sense of connectedness between people, places and countries. Siku Moja will be based in the UK and Tanzania. They will partner with micro-businesses and producers that specialise in handmade small-scale production to create timeless, precious things.
As said by:
What’s Your Legacy - An online platform looking at sustainable fashion. “The event felt like a family gathering with so much warmth and care as it was hosted by the founders Jo and Elly. This is what fashion should be about - making stunning pieces and truly caring about how they are made.”
The Ethereal Edit - An editorial to explore ethically made fashion with style & sustainability. “The collection of lacey loungewear is a gorgeous collision of clean lines and timeless styles designed in London and mixed with prints inspired by Tanzania & East African culture.”
Sustainably Chic - A blog & community for the conscious consumer. "Their first collection, The Everyday, features 9 timeless pieces of drop-dead gorgeous loungewear, which are rooted in the connections of people, places & countries.”
Risks and challenges
As two co founders our combined experience, expertise, tenacious passion and love for what we are doing makes us confident that we will continue to overcome any unforeseen hiccups. To ensure Siku Moja's foundations are strong we have been working with a mentor. Our mentor, Danielle specialises in supporting social entrepreneurs and creatives with a green focus so her coaching was a perfect fit for us.
Our combined backgrounds in design, textile, social enterprise and outreach programmes both in the UK and Tanzania means we are familiar with the problems we might encounter. However to ensure we can work sustainably and within the capacity of the enterprises we will partner with, our capsule collection is comprised of a limited number of pieces.
We strongly believe to overcome any challenge, commitment and passion helps and we have lots and lots of both!
We anticipate our biggest challenge so far is creating awareness of our Kickstarter campaign. We would like to ask you as Kickstarter customers and supporters to share our campaign with as many people as possible.
Help us spread the word!Learn about accountability on Kickstarter
- (30 days)