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An open source webapp that maps all human beliefs and their connections to each other.

An open source webapp that maps all human beliefs and their connections to each other. Read More
pledged of $20,000 goal
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Funding Unsuccessful

This project's funding goal was not reached on November 25, 2012.

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What is Belief Genome?

The Belief Genome is an open source web app which aims to map all human beliefs and belief relationships by crowdsourcing information from users. Your beliefs create the genome.

Beliefs are the often hidden yet underlying subtext for all human decisions, actions, and behavior. The intent of this project is to provide a platform for both personal discovery and a living database of information for cultural research.

The Belief Genome will be able to provide in depth data sets, pattern recognition and trending analysis about everything that human beings have beliefs about, including but not limited to culture, psychology, politics, products and brands, religion and more that could be useful to educational, psychological, and research organizations. Mapping and interrelating beliefs provides a framework and context for discovering commonalities and/or incongruencies in being human that is relevant to all human endeavors.

With your help, we will map and better understand all human beliefs.

Help Us Pull That Green Bar Up!

How Does it Work?

The Belief Genome is a living database in which every user contributes their beliefs. Belief Genome then maps these beliefs based on user input and validation.

Users get a personal profile with granular privacy controls that will (eventually) provide Belief Analytics on their personal beliefs based on the information they contribute. Below you can see a beta mock-up of a possible individual personal profile page. Please note that the specific metrics and stylings of Belief Analytics are yet to be determined, and the below image is only an abstract idea of what they may contain.

If a belief is not present in the database a user may create the belief themselves. If a belief is already present in the Belief Genome, users can simply subscribe and add it to their profile. Users can choose which beliefs within their profile will be public or private. Beliefs kept private will still be inter-related with all other beliefs within the genome, but user information will not be public. Every belief a user adds to their profile will affect their own profile as well as the entire Belief Genome. 

Every belief you add affects the entire Belief Genome!

What will we Measure?

Anything that can be identified as a belief can be measured, and mapped. For example:

  • What beliefs are predominant across specific ages, genders, or geographies?
  • What spikes in particular beliefs occur after major world events?
  • Which religions have largely adopted "non-religious" beliefs like 'love at first sight'?
  • How do beliefs of candidates from differing political parties compare or contrast?
  • How do people's beliefs change over time?

What will we Discover?

  • Are there "parent beliefs" which must be in place for particular other beliefs to exist within someone?
  • And if there are parent beliefs, are there "core beliefs" to which there are NO parent beliefs?
  • What sort of clustering will occur due to belief module relationships?

As you can see, it's only a shame the Belief Genome wasn't able to be started sooner. The more input we have from more users, and over more time, the more we learn.

Where Does the Funding Go?

We already have a prototype. We’ve concluded that 20k will get the Belief Genome to a functional state. We need to develop systems for spam prevention too, but what we'd really love to do is fully flesh out the service with features like these unlockables, which is why we'd like to reach 50k:

Campaign Unlockables!
Campaign Unlockables!

Who is Involved?

I personally have a lot of history with both belief system studies and technology. I'm currently working at a startup called, working on the Book Genome. I've been developing the Open Source Religion platform at for half a dozen years, and 10 Years of guidance in theology, spirituality, and psychology under Dr. Stanley Krippner, an internationally recognized psychologist. Stanley and I just released a book about my grandfather, called The Voice of Rolling Thunder. I think these things make me uniquely positioned to head this project, and bring it to fruition.

My roles are in leadership, project direction, graphic design PR, social media, and some basic coding in HTML, CSS, PHP, and JavaScript. Compared to the team though, my codework won't be nearly as valuable as my other skillsets.

The team consists of 6 people. Myself, Jennie who has helped me structure much of what this project has become from the beginning, Patrick on social media and PHP, Dan with a huge and diverse background in coding, Marc who has a very large background in business development and B2B, and Anthony who has a bigger background in coding than even Dan.

Our advisory board already has on board Dr. Stanley Krippner, and found/CEO of Aaron Stanton, and we're catching attention with even more prominent people even as I type.


The $25 Attribution Reward

One of the coolest rewards we're offering. Not only are you a beta tester with access to the exclusive beta testers group, but you get the ability to "seed" a belief module in the Belief Genome when it launches and to forever have that belief module attributed to you! Think about it this way: the map will be blank at first, someone needs to create those initial belief modules.

You can seed one of the first belief modules and have it forever attributed to you. It could look something like this (to be decided)...

For $1000 [Universities and Research Organizations Only]

A year of access to the data produced by Belief Genome for use in research. This provides you or your organization with anonymous data produced by the genome (no users can be identified with this data).

Risks and challenges

There is a chance that nobody is interested in their own beliefs, or the beliefs of their friends; or that nobody cares to discover new things about themselves, and compare and contrast that information with the discoveries of other people. There is a possibility that people are no longer persuaded by the ideology of "know thyself".

Those are chances I'm willing to take, because I don't believe any of that is true. At least not for millions of people who would love to connect with Belief Genome.

But there are challenges. Software development is no simple feat. It's kind of like building a building, there are a lot of 'systems' to put in place. One piece of bad wiring can corrupt the whole structure. That said, I'm not a master coder, and that's why these funds will go, almost wholly, to code work.

Another challenge is reaching the right audience, and at a large enough scale. Because without users, Belief Genome is empty. But I've actually been doing online marketing for quite a while, and have also spent this last year learning the ropes in PR. I've been pretty successful with it so far, and I'm quite confident I can get our message out there and that the people who use Belief Genome will realize, as we have, that this is a whole new frontier in the use of technology worthy of using again and again.

Join us in our aim to map all human beliefs and their connections.

- Sidian

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Support this project

  1. Select this reward

    Pledge $1 or more About $1.00 USD

    BELIEVER (NOT a Justin Bieber reference) You believe in Belief Genome and will receive a subscription to all the insider updates.

    Estimated delivery
    2 backers
  2. Select this reward

    Pledge $5 or more About $5 USD

    BELIEFATARIAN The above and early access to Belief Genome! You are a beta tester! This is the super cheap way to get early access. Get this one before all 500 spots are gone!

    Estimated delivery
    Limited 43 backers
  3. Select this reward

    Pledge $25 or more About $25 USD

    DON'T STOP BELIEEEVIN'! All of the above plus an invite to the private beta testers BG group. This group will give you a platform to voice your opinion on the direction and execution of the project.
    ATTRIBUTION the ability to choose one Belief Module to "seed" when Belief Genome launches. That belief module will be forever attributed to you! THIS IS FIRST COME FIRST SERVE so choose this reward quickly if you want to secure a particular Belief Module, and then message me with your top 5 "wanted" beliefs.

    Estimated delivery
    12 backers
  4. Select this reward

    Pledge $26 or more About $26 USD

    BY POPULAR DEMAND A Belief Genome TShirt with that snazzy Belief Genome logo on it. Includes beta testing and the exclusive beta testers group but does NOT INCLUDE BELIEF MODULE ATTRIBUTION.

    Estimated delivery
    Ships to Anywhere in the world
    2 backers
  5. Select this reward

    Pledge $50 or more About $50 USD

    BELIEFAVIST All of the above plus exclusive beta access to Belief Analytics when it is ready.

    Estimated delivery
    6 backers
  6. Select this reward

    Pledge $80 or more About $80 USD

    BELIEFONATOR All the above and a personalized poster print of your belief modules from within the Belief Genome in all their blue circle-y goodness.

    Estimated delivery
    Ships to Anywhere in the world
    3 backers
  7. Select this reward

    Pledge $350 or more About $350 USD

    BELIEF-O-NAUGHT All of the above, and in addition two invitions to the launch party!

    Estimated delivery
    1 backer
  8. Select this reward

    Pledge $1,000 or more About $1,000 USD

    GRAND POOBAH [UNIVERSITIES AND RESEARCH ORGANIZATIONS ONLY] Gain one year of access to Belief Genome's proprietary data for use in research. This data includes all metrics in the Belief Genome, with the exception of personal user information (no users can be personally identified at all with this data).

    Estimated delivery
    0 backers
  9. Select this reward

    Pledge $2,500 or more About $2,500 USD


    One year of tailored data fit for your area of research.

    Estimated delivery
    0 backers

Funding period

- (30 days)