Suns Out. Are you Wearing Your Shades?
We have now sent all the glasses from the rewards apart from those that we are making now. As i said in the previous update, if you ordered... Read more
When Do You Want Your Glasses?
Just a quicky to ask those of you that have ordered the Rx Round or Knight Silver PLUS one of our other pairs, if you would like them... Read more
We're getting there....plus a bonus blog post!
Hope you're all having a great weekend!
In Sweden it's time for Majbrasa, that's where we basically burn everything we don't want from the garden logs and old... Read more
Hope everyone is having a great Easter weekend with their loved ones! We are in the process of packing your glasses so those of you who ordered the... Read more
And so it begins...
Kickstarter has now processed all the pledges and transferred the funds to us, this means that we can now go ahead and start the process of making our... Read more
We have made a page just for you!
Just a small update to let you know that we have made a page especially for you, our wonderful backers! You can view it here: Kickstarter Backers
We... Read more
Surveys and Beeswax
We have sent out all of our surveys and are currently waiting on 5 responses. If you haven't yet responded to your survey please do as the sooner... Read more
Wow what a journey! It has now been confirmed that we have been successfully funded by a total of 249%.
This far far surpassed our initial estimates/predictions/expectations and... Read more
We are nearly there with just under two days to go. At this point anything is possible but the fact that we are secure in having reached our... Read more
Photos of the new stretch Knights
So we have looked into getting some photos mocked up of the new Knights in walnut with silver mirror lens.
At the moment we cant actually afford to... Read more
We reached a milestone!
We have reached the glorious 200% funded milestone! We just wanted to say a massive thank you to you all for all your support, suggestions and encouragement throughout... Read more
Knight Silver delivery
If you have changed your order from Knight black/yellow to the silver lens please be aware that we estimate the delivery for them to be in June. As... Read more
Pictures of the Knights & McCullums
As requested here are some photos of us wearing the Knights. As I said in the comments section, we haven't yet got professional model shots done with the... Read more
Knights sold out! Stretch pair announced
We have now sold out of our Knights, that means that you can no longer choose them as an option in our "Take Two", "The Works" or "Any... Read more
We have updated the FAQ to include answers to questions regarding what to do if you are a current BackerClub member.
Now featured on BackerClub
We are pleased to that you can now find our campaign on BackerClub. If you happen to be a member then you can claim a very special 20%... Read more
So we are trying out Kickbooster, here is our link: https://sideroot.kickbooster.me
If you are not aware of it basically "Kickbooster is an amazing tool that lets you reward people,... Read more
Wanted to post an update of how things are going and what our thoughts are about stretch goals.
At the time of writing we are at 135% funded... Read more
New Reward Added
Due to popular demand we have added a new reward enabling you to get 1 pair of regular sunglasses and 1 pair of our optical sunglasses.
Its called... Read more
We made it!
Wow! just wow!
We never expected to reach our funding goal so quickly, thank you all so so much for making this a reality!
Honestly this is a triumph for... Read more
What a start!
First off we want to say a massive thank you for believing in our project and choosing to back us!
After day1 we have managed to surpass our... Read more
All pledges for sunglasses come with a case!
Cant thank you enough for the support you are showing, it really does mean the word to us!
I should have made it clearer that all pledges come... Read more