Semilla Cafe + Studio
Semilla Cafe + Studio is a neighborhood living room that features Hartford's local arts and culture through coffee.
The City of Hartford is experiencing an economic renaissance. The team at Semilla will work to ensure that Black and Latinx Hartford residents, women, and non-binary artists and entrepreneurs of color who remain in this City have room to be a part of this growth. Semilla Cafe + Studio will allow emerging artisans and social entrepreneurs a way to share resources and space. It will operate as a hybrid cafe, pop-up studio, and arts retail facility.
The coffee shop will be primarily run by Hartford native and Semilla co-owner, Elijah Hilliman.
Semilla Cafe will specialize in the sale of specialty gourmet coffee and pastries from the Caribbean Islands, Central America, and countries in Africa. Coffee shops are a growing industry in Hartford. While it will offer retail items that are familiar to the average customer, Semilla will source goods relatable to our target audience, separating it from other competitors.
Semilla will partner with roasters that have direct relationships with farmers and growers. These roasters help coffee growers maintain relevance in the ever-growing and expanding gourmet coffee market.
The pop-up space will be primarily run by Hartford native and Semilla co-founder, Aimee Chambers.
Semilla Studio is an alternative to permanent bricks and mortar space for new businesses. Instead of committing to a lease, entrepreneurs and small business owners can join the shared space for a fee. Semilla Studio keeps costs low for artisans, allows for cross- advertising and pollination of community businesses and puts small business owners in a position to further grow their entities.
Semilla Cafe + Studio will also serve as a neighborhood living room which can be used for events, meetings, gallery openings, and classes.
Finally, Semilla Cafe + Studio will serve as an ongoing indoor “market” where emerging and independent artists, designers, and makers can showcase their wares. Black and Latinx artisans and Hartford natives will be prioritized in choosing artists for this space.
On a seasonal basis, Semilla Cafe + Studio aims to offer a monthly outdoor arts market where independent artisan businesses gain access to brick and mortar retail space and shoppers discover emerging talent.
Follow us on Instagram: @semillahtfd
Visit our website: www.semilla.cafe
Risks and challenges
Risks include getting enough capital to renovate the space we have found (its amazing!) and generating enough revenue to stay open. We plan to work our hardest to get the funds needed to do a proper renovation but also know that the space, while needing to be functional, may be a work in progress. We will also monitor finances closely and continue to create and facilitate creation in ways that will keep our doors open. We really believe in this idea and hope to find others that do as well! This is a unique space that will keep the culture and customs of Hartford's immigrant populations alive and in its foreground.Learn about accountability on Kickstarter
- (60 days)