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A thought-provoking science fiction short film that examines a future where social media dominates every moment of our lives.
A thought-provoking science fiction short film that examines a future where social media dominates every moment of our lives.
A thought-provoking science fiction short film that examines a future where social media dominates every moment of our lives.
284 backers pledged $44,222 to help bring this project to life.

About this project

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UPDATE: 5 December 2014

"IT'S THE FINAL COUNTDOWN" MUSIC SPECIAL!

Stretch Goal #1 NOW $44,000!
We are just short of the 10% we need to recoup the bulk of our Kickstarter and Amazon payment processing fees and would really like to get the DIGITAL SOUNDTRACK to Backers. SO, if we cross $44,000 we have decided to release the Hashtag Soundtrack to our $30 and above Backers!

Help us get there and get some amazing tunes by composer Joe Terrana! (see the bottom of this page for full details!)

____________________________________________________________________

UPDATE: 3 December 2014

Stretch Goal #1: $48,000
What you get:
If we achieve this stretch goal, everyone who pledges at the $30 or more level will receive the Hashtag Digital Soundtrack!

What we’ll do:
Any funds we receive towards this stretch goal will help us to recover our fundraising expenses and will allow us to put those funds toward the film. (see the bottom of this page for full details!)

Stretch Goal #2: $60,000
What you get:
If we achieve this stretch goal, everyone who pledges at the $60 or more level will receive a very limited gold foil stamped Signature Collectors Card. This special edition card will feature a never-before-seen image of Gigi as X, emblazoned with Gigi's golden signature.

What we’ll do:
Any funds we receive towards this stretch goal will be put toward key areas to improve the film. These include a larger/better equipped stage, a larger and more detailed set, quicker post-production and more.(see the bottom of this page for full details!)

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hashtag
n. (on social media web sites and applications) a word or phrase preceded by a hash and used to identify messages relating to a specific topic; (also) the hash symbol itself, when used in this way.


On August 25, 2007, a new word was born into our collective awareness. The “hashtag” was invented to manage the growing torrents of social media information into conversations that would span the globe. Usage grew, social media exploded, and a new form of notoriety was created—the social media superstar. Connected, adored, instantly validated, what’s next for a celebrity when culture is nothing but clicks?

ABOUT THE FILM

Hashtag
is a science fiction short — a sleek, smart, and sexy view of a world where social media dominates every moment of our lives. Hashtag follows “X”, the ultimate social media maven, a charismatic woman attracting the attention of tens of millions of online followers. "X" has attained everything she's ever wanted. She's #famous, she's #watched, and one unpopular move could mean the #end.

Hashtag
is directed and co-written by Ben Alpi (Cowboy Creed, Silver Lining) who was inspired by a TED talk to write a story about our culture’s obsession with speed. Ben approached veteran sci-fi writer, Kevin Rubio (Star Wars: The Clone Wars, Ben 10, Green Lantern: The Animated Series, TROOPS), to co-write the script and the present incarnation of the script was born. Hashtag is an original, imaginative and thought-provoking tale in the wicked tradition of The Twilight Zone. Through the medium of classic science fiction storytelling, our writers weave a disturbing story of our all-too-possible future as a social-media society obsessed with virtual information and celebrity.

Starring as “X” is Gigi Edgley. A superior and nuanced actress, Gigi is well known for her role as “Chiana” in Syfy Channel’s internationally acclaimed sci-fi series Farscape, and more recently as the host of Jim Henson’s Creature Shop Challenge. She has also had a leading role in the Australian series, Rescue Special Ops and appeared in USA network TV miniseries, The Starter Wife. Well-versed in alternate realities, Gigi is skilled at creating amazing connections between our present selves and the “other” of speculative fiction.

Gigi Edgley will be 'X' in Hashtag
Gigi Edgley will be 'X' in Hashtag

A RETURN TO KICKSTARTER
Cowboy Creed
, also written and directed by Ben Alpi, was successfully produced thanks to the support of generous Kickstarter Backers. Cowboy Creed (http://runicfilms.com/watch-cowboy-creed) did the film festival circuit and garnered two award nominations. Kickstarter Backers helped to create a completely independent, high-quality film, and now we need your help to bring an even more ambitious and timely film to the screen.

WHY WE NEED YOUR HELP

Science fiction is perhaps the priciest genre to put to screen because—from sets to costumes and props—everything has to be created to showcase a world that has yet to come. And that’s in addition to the normal production insurance, stage and equipment rental, and crew costs. After the camera rolls, post-production services and detailed visual effects require additional funds to create a compelling and believable vision of the future.

The goal above is the minimum that meets our production needs.  Any additional funding above that level will help us make the film that much better!

That’s why we want to bring you in as part of our team and help us to bring this beautiful and darkly textured film to light.  Please join us in this great endeavor and help us add to a long tradition of speculative fiction that explores the ever-evolving human condition.

Also, like our last Kickstarter, you’ll get some really great rewards! Depending on your backer level, you can receive a copy of the finished film, the official poster, signed photos of the cast, an invitation to join us on the set of the filming and much more! Also, look for our Cowboy Creed Legacy Pack where you can score some great Western goodies.

MEET THE TEAM
We have pulled together an amazing team of artists to make Hashtag a reality.  Producing the film will be Jyotika Virmani, Executive Producer of Cowboy Creed, along with Robert Alpi (Cowboy Creed) and Gigi Edgley (One Step Ahead, Nobody Knows). We will be working again with other Cowboy Creed alumni: Director of Photography, David Berry (Judas Kiss, Star Trek New Voyages: Phase II); Production Designer, Meg Savage (The Skeptic); Composer, Joe Terrana (Cuban Sandwich Crisis, The Gita, Magadog); Film Editor, Jeff Handy; Line Producer, Erik Goodrich (Beyond Scared Straight, Star Trek New Voyages: Phase II); and Sound Editor, Ralph Miller (Star Trek: Renegades, Judas Kiss). Joining this team is our visual effects supervisor, Deke Kincaid (The Chronicles of Riddick, The Water Horse, Pirates of the Caribbean series, National Treasure: Book of Secrets, Deja Vu).

We have the team. We have the knowhow. But in order to turn our concepts into reality, we need you to be a part of the team, too.

KICKSTARTER FINANCE BASICS

To back the film, all you need is a credit card. Pledges are logged by Kickstarter and no money is charged unless we meet or exceed our goal. Kickstarter calls this all-or-nothing funding.  Once our Kickstarter is complete, each donor’s credit card will be charged securely through Amazon Payments provided by Amazon.com

UPDATES
Don't forget to check out our Updates page to watch videos from Kevin Rubio (co-writer), Jeff Handy (editor), Meg Savage (production designer), and Joe Terrana (composer) on why they think this is a project worthy of your support!

A BACKERS EXCLUSIVE REWARDS ADDITION!

Our Backers have sent us a phenomenal number of messages of support! As a THANK YOU we will send ALL our Backers at the $30 and above level a set of Hashtag #MeetX Collectors Cards! You won’t get these pieces of beautiful art anywhere else!

Hashtag #MeetX Collectors Cards
Hashtag #MeetX Collectors Cards

STRETCH GOALS DETAILS!

Because we have had such enthusiastic support from our Backers, we would like to introduce some Stretch Goals! First, we have many first time Kickstarter Backers so here’s a quick definition:

A stretch goal is a target for funding beyond the original Kickstarter goal. Meaning, our original goal is $40,000 but if we exceed that, this is what we’ll do with any additional funds. As extra ‘thank you’s’ we’ll also be adding new rewards. Of course, the funds will be collected whether stretch goals are met or not, as long we meet our Kickstarter goal.

So, since we have achieved our original Kickstarter goal of $40,000, our stretch goals are:

Stretch Goal #1: NOW $44,000! (was $48,000)
What you get:
If we achieve this stretch goal, everyone who pledges at the $30 or more level will receive the digital soundtrack for Hashtag!

What we’ll do: Any funds we receive towards this stretch goal will help us to recover our fundraising expenses and will allow us to put those funds toward the film.

As we said, our Kickstarter goal is the bare minimum we need to produce this film. Out of the total funds you pledge, only 80% will go toward making the film. The reason for this is because 10% of the total goes towards Kickstarter and credit card transaction fees. We have budgeted another 10% for fulfilling rewards. So this leaves about 80% or $32,000 to put toward the actual making of the film - a film that will involve a cast and crew of about 35 people, equipment rental, set and costume design and creation, original music composition and recording, visual and other effects, as well as production insurance.

Stretch Goal #2: $60,000
What you get:
If we achieve this stretch goal, everyone who pledges at the $60 or more level will receive a very limited gold foil stamped Signature Collectors Card. This special edition card will feature a never-before-seen image of Gigi as X, emblazoned with Gigi's golden signature.

What we’ll do:
Any funds we receive towards this stretch goal will be put toward key areas to improve the film. These include the rental of a larger/better equipped stage, the creation of a larger and more detailed set, and a more flexible shooting schedule. This will also allow us to hire more visual effects artists which means we finish the film faster and get it into your hands sooner!


Thank you kindly for your #Support!

Risks and challenges

In addition to the expense of producing science fiction, there are additional risks and challenges when making a film, such as scheduling delays, equipment trouble, and other unforeseen costs. Our team of professionals has had experience in a range of filming environments, and especially science fiction. They know how to handle these set-backs and still continue, with creativity and ingenuity, to produce high-quality work.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support this project

  1. Select this reward

    Pledge $5 or more About $5

    THANK YOU! You will get exclusive updates and pre-release information! Every backer will receive our EXCLUSIVE UPDATES. Your pledge turns our virtual dreams into reality. Spread the word! Use your social media to tell your friends about #Hashtag!

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    Pledge $10 or more About $10

    Not just Social Media ‘Friends’! Producer’s handwritten THANK YOU on a HASHTAG POSTCARD! Plus you will receive exclusive updates and pre-release information.

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    Pledge $20 or more About $20

    Stick your Hashtag Postcard to the Fridge without glue! Receive a REFRIGERATOR MAGNET featuring Hashtag original artwork and get a special thanks on our Facebook page and website, including your photo! (photo optional) You will also get a thank you Hashtag postcard, and exclusive updates.

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    Pledge $30 or more About $30

    It is a digital world! At this level of support you’ll get the OFFICIAL HD DIGITAL DOWNLOAD of Hashtag when the movie is released, along with a fridge magnet, a special thanks on our Facebook page and website, as well as a thank you Hashtag postcard, and exclusive updates.

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    Pledge $60 or more About $60

    Make it REAL! We’ll send you an OFFICIAL DVD of Hashtag when the movie is released, along with a fridge magnet, a special thanks on our Facebook page and website, a thank you Hashtag postcard, and exclusive updates. EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can opt to also receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $80 or more About $80

    Be the envy of your friends! You will receive a LIMITED EDITION HASHTAG T-SHIRT in addition to the OFFICIAL BLU-RAY (or DVD) of Hashtag when the movie is released, along with a fridge magnet, a special thanks on our Facebook page and website, a thank you Hashtag postcard, and exclusive updates. EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $100 or more About $100

    Better than a few Likes! Get the OFFICIAL BLU-RAY (or DVD) AUTOGRAPHED by Gigi Edgley and Ben Alpi when the movie is released PLUS receive our special Kickstarter thanks and be LISTED IN THE CREDITS of the movie. You will also get a limited edition Hashtag T-shirt along with a fridge magnet, a special thanks on our Facebook page and website, a thank you Hashtag postcard, and exclusive updates. EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $200 or more About $200

    Get a COLLECTIBLE! Receive the OFFICIAL HASHTAG MOVIE POSTER signed by the Cast and Director and Writers. But it doesn’t end there! You will also have an EXCLUSIVE INVITATION to join a GOOGLE+ HANGOUT INTERVIEW with Gigi Edgley, Ben Alpi and other cast and crew and submit your questions to the moderator to be asked. Plus you will get a signed Hashtag Blu-Ray (or DVD), be listed in the credits of the movie, get a limited edition Hashtag T-shirt along with a fridge magnet, a special thanks on our Facebook page and website, as well as a thank you Hashtag postcard, and exclusive updates. EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $300 or more About $300

    Get another amazing COLLECTORS piece! A LIMITED EDITION numbered and SIGNED PHOTO of ‘X’ (only available through this Kickstarter)! You will, of course, also get the autographed official signed Hashtag movie poster and Blu-Ray (DVD), an exclusive invitation to join the cast and crew on a Google+ Hangout interview, plus be listed in the credits of the movie, get a limited edition Hashtag T-shirt along with a fridge magnet, a special thanks on our Facebook page and website, as well as a thank you Hashtag postcard, and exclusive updates. EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $400 or more About $400

    Be immortal! APPEAR IN THE MOVIE as part of the SOCIAL MEDIA NETWORK! You will be on the terminal screen that ‘X’ uses and interacts with! Send us a video of you talking via computer/smart phone and we will include it (content used at film-makers discretion). Plus you will get a limited edition signed photo of 'X', the autographed official signed Hashtag movie poster and Blu-Ray (DVD), an exclusive invitation to join the cast and crew on a Google+ Hangout interview, plus be listed in the credits of the movie, get a limited edition Hashtag T-shirt along with a fridge magnet, a special thanks on our Facebook page and website, as well as a thank you Hashtag postcard, and exclusive updates. EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $500 or more About $500

    An AMAZING EXCLUSIVE to impress your family and friends! We will send you a RECORDING FROM GIGI AS ‘X’ for your voicemail answer message! Of course this is in addition to all the rewards at the $400 level! EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $1,000 or more About $1,000

    The INVITE LEVEL! Ever wanted to see what happens on a working set firsthand? Receive a SPECIAL INVITATION TO VISIT THE SET during filming, get photos with the cast PLUS receive an INVITE for two to attend a SCREENING of the finished film, plus all the previous rewards listed at the $500 level. (Screenings are being planned in the US and UK. Alas, we don’t have teleportation abilities yet, so travel and accommodation are not included). EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $2,000 or more About $2,000

    The ‘I’M A STAR’ LEVEL! Get treated to DINNER for two with the Producer, Director and Gigi! Here’s your opportunity to ask questions, exchange stories and celebrate the making of a movie! You’ll also receive all previous rewards at the $1000 level. (Alas, we don’t have teleportation abilities yet so travel and accommodation not included). EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $5,000 or more About $5,000

    Always wanted to make movies? Receive an EXECUTIVE PRODUCER credit in the OPENING CREDITS of the film and you’ll receive a credit listing on IMDB.com! Welcome to Hollywood! Plus you’ll get all of the rewards at the $2000 level. (Already have IMDB credits? This will make a great addition!) EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $5,000 or more About $5,000

    Your COMPANY will APPEAR as a “suggested post” advert of the future on the monitor that ‘X’ uses! (content according to Kickstarter Rules). Plus you will receive all of the rewards at the $2000 level. EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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    Pledge $10,000 About $10,000

    CORPORATE TITLE CARD! Your company logo will appear after the Production Company Logos in the opening credits as ‘In Association With’. PLUS you will receive all of the rewards at the $2000 level. EARLY ADOPTER BONUS: The first 200 to pledge at the $60 level or higher can also opt to receive the Cowboy Creed LEGACY PACK (DVD and Poster).

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Funding period

- (30 days)