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Free Your Music - From Every Phone, To All Speakers, For Everyone. ROCKI Wifi Music System, Multi-room, Multi-User, Multi-Speakers Read more

New York, NY Technology
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This project was successfully funded on December 20, 2013.

Free Your Music - From Every Phone, To All Speakers, For Everyone. ROCKI Wifi Music System, Multi-room, Multi-User, Multi-Speakers

New York, NY Technology
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ROCKI
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ROCKI

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About this project

From Every Phone, To All Speakers, For Everyone. Free Your Music.
From Every Phone, To All Speakers, For Everyone. Free Your Music.

** THANKS! **
Thanks everyone for Kickstarting ROCKI here on Kickstarter. We Salute you. For those of you who missed the Kickstarter, please continue supporting ROCKI via ROCKI's website (and also via ROCKI Distributors / Resellers soon). Check www.myrocki.com/buy

** NEWS **

We can now confirm Spotify AND Deezer will be coming to ROCKI. Previously we had to state that we want to have Spotify but are waiting for Spotify licensing. While the official documents have not yet been signed, we can confirm here will be "no roadblocks". So it becomes a question when. The $210K Stretch Goal : Spotify or Deezer will help us allocate funds to develop Spotify or Deezer (you vote which first) immediately, rather than later. We are very close to the stretch goal, let's get the stretching going. We're doing our best to help stretch too. THANKS!!

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It's All About the Music 

At ROCKI we always know what our purpose is - it's all about the music. Without music, ROCKI does nothing. As we start preparing to launch ROCKI into the commercial market, you will see ROCKI going wherever the music is - so it's only logical to work with musicians. We are very thankful to the first two pioneers of ROCKI's collaboration with musicians - Skip&Die and D.O.N.S - very forward thinking in embracing ROCKI and showing other artistes this is how we do it. There will be more collaborations but Skip&Die and D.O.N.S. will forever be our firsts! We thank too everyone who are backing the "Skip&Die Loves ROCKI" and "D.O.N.S. Loves ROCKI" rewards for supporting our pioneering efforts. ROCKI on!!

<<Skip&Die Loves ROCKI>> in Funky Full Color Camouflage Let's show Skip&Die some ROCKI luv, head over to Skip&Die Facebook page and Like! them. https://www.facebook.com/skipndie and check out their band site here: http://skipndie.withtank.com/


<<D.O.N.S. Loves ROCKI>> in D.O.N.S. favorite colors Black & Gold
Let's show Skip&Die some ROCKI luv, head over to Skip&Die Facebook page and clickLike!. https://www.facebook.com/donsdj/ and check out "D.O.N.S. In The Mix" the weekly mix of most exclusive, undiscovered and up-to-date sound, all edited specially by D.O.N.S. for the purpose of the show, with over 30 million daily listeners on around 100 radio stations in 40 countries, streaming to you free on SoundCloud http://soundcloud.com/donsdj 

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What does the Press say about ROCKI :

Engadget : "Get in early, and you can snag one for a $45 pledge."

CNET Asia : "The best thing about this simple dongle is that it will work even with older speaker systems"

Ubergizmo : "the ROCKI PLAY device does not discriminate between speakers“

Techspot : "Best of all, Rocki is affordable...“

Hartware.de : "Simple and affordable. The ROCKI system will revolutionize your music listening experience at an affordable $49 each."

Hardwarezone.com : "Have some old speakers lying around the house? The Kickstarter project, Rocki, will give your old speakers a new lease of life by turning them into wireless speakers."

Tweaktown : "I've been waiting for Rocki to hit Kickstarter, but now is the time to back this awesome looking device."

THE ROCKI STORY

The idea to develop ROCKI started in February 2013: We were frustrated with those awful sounding little Bluetooth speakers - cheap, low quality, and what a hassle to pair them each and every time. The problem seems to be that Bluetooth was never designed for enjoying music. Why can't we simply have wireless music everywhere, in every room at home?

We started with selecting a technology that’s far more suitable for streaming music, a technology that has become the defacto standard for wireless connections. Wifi is based on radio waves that have been used to broadcast music for almost a century. Today you will be hard pressed to find modern homes without a wifi connection. Looking around, we found a few speakers that are able to stream wifi music but they come with a hefty price tag, which means that we (and most people) would not think of having one in every room. That brings another question to mind: Why should there be only a limited choice of wifi speakers?

Music and sound systems should be about personal preferences: Your choice of sound, your choice of style, your choice between affordability or high end exclusivity. That was the "Eureka" moment that sparked the ROCKI concept; instead of building yet another wifi speaker, let's turn all speakers (your speakers) into wifi speakers! We don’t need more speakers, we need a system that connects everything together! Make it simple to use and affordable. One system for everyone - the birth of the ROCKI Wifi Music System - Free Your Music!

We spoke to friends, friends of friends. The more people we talked to, the more people who got excited and joined the community and now have become contributors to this ROCKI project. Everything you see here has been built from scratch by our people - friends, friends of friends, friends of friends of friends - friends of ROCKI! We hope you like what we are doing. Join us, support us. Let's change the world - Free your music!

WHAT IS ROCKI?

Simply put, ROCKI is a Wifi Music Sound System 1. First, there's the ROCK "PLAY" device: The ROCKI "PLAY" is a tiny device that once you plug it into your sound system (Hifi, Mini-compos, Powered speakers etc.), it turns it into a Wifi Sound System. You can also think of the ROCKI "PLAY" device as a Wifi receiver for your sound system that receives music via wifi and then plays it on your sound system. 2. Then, there's the ROCKI App (Free of charge) that you install on your phone. ROCKI App lets you send music to ROCKI "PLAY" over Wifi, simply and effortlessly.  

That's it - easy does it!

Multi-Speakers - You can have many ROCKI PLAY + Speakers in your home, e.g. one in your living room, another in your kitchen and the next in your bedroom. ROCKI PLAY is very affordable and doesn’t discriminate between speakers. So you could have a high end sound system in your living room, a mid range all-in-one speaker set in your bedroom, waterproof speakers in your bathroom and a cheap old set you dug out of your garage :-) For each of these speakers just plug in a ROCKI PLAY and they will all become part of your ROCKI Wifi Music System!! Simply control and enjoy music right from your phone.

Multi-room - Because it’s wifi (instead of Bluetooth), the ROCKI Wifi System is not limited by walls and can bridge much larger distances than Bluetooth. You can use wifi extenders to reach even further for large buildings. With the extensive use of wifi on phones/tablets, we're pretty sure you've got your home wifi already figured out. ROCKI will simply work using your existing wifi.

Multi-user - Family and friends can simply play and control music from their own phones too. Of course you can set permissions to allow it or not, it's your ROCKI after all :-) Imagine inspiring your friends and be inspired by their music and having a great night of music listening.

That explains the system and the usage. Now, the vision.

The ROCKI Vision - From Every Phone, To All Speakers, For Everyone

This is what sets ROCKI apart from the rest . It's the vision that will make the ROCKI system complete, easy to use and truly for everyone.

From Every Phone - There will be 3 flavors of the ROCKI App: Android, iOS and HTML5 (for all other phones, PCs / Macs)

To All Speakers - ROCKI PLAY is designed with 3.5mm or RCA audio connectors because these are the most common audio input connections that allows ROCKI to work will all speakers. 

For Everyone - To ensure everybody has the resources to turn their home into a multi-room Wifi Music System, we needed to make it affordable. This final product is the fifth hardware design - some were eliminated because of price, some were eliminated because of sound and wireless transmission quality and others were eliminated because we couldn't get the rights to do firmware development on the processors. Nine months and five hardware designs later, we proved perseverance pays off: ROCKI is ready. It's time to ROCKI. Free your music!

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The Design & Development Process

Here you see videos of the first PCB when we tested the working concept - it connects easily, it plays! :-)

The ROCKI App User Interface Design

Simplicity lies in design - ROCKI needs to have a simple, easy to use, no fuss user interface that will create that feeling of "Free Your Music" - effortlessly having music everywhere in your home, all at the tip of your fingers.
Simplicity lies in design - ROCKI needs to have a simple, easy to use, no fuss user interface that will create that feeling of "Free Your Music" - effortlessly having music everywhere in your home, all at the tip of your fingers.
User Interface designers turn the concept sketches into a simple unified design
User Interface designers turn the concept sketches into a simple unified design

 The ROCKI PLAY Device Design & Development

Designing the ROCKI "PLAY" to be fun, hip, simple to use, easy to bring around - take it everywhere and simply plug it into any speakers
Designing the ROCKI "PLAY" to be fun, hip, simple to use, easy to bring around - take it everywhere and simply plug it into any speakers

 The Working Final Design

First, the final PCB board is designed to fit the ROCKI shape. Then, we've got the ROCKI external casing sample ready from its first pilot run. Finally, putting them together creates the first working sample of ROCKI in its final design, powered on.
First, the final PCB board is designed to fit the ROCKI shape. Then, we've got the ROCKI external casing sample ready from its first pilot run. Finally, putting them together creates the first working sample of ROCKI in its final design, powered on.

Here is a demo video with Dennis "the ROCKI Rocketman" (our product guy who's making sure ROCKI PLAY / ROCKI App / Music / System all works together sweetly). Dennis shows where we are at with the ROCKI development - the ROCKI App playing music to the ROCKI final design working prototype.

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What Status is ROCKI now?

The ROCKI App user experience and interface design has been completed. The Android app development is in full swing and we'll soon be opening it up for users to install it and play with it. iOS and HTML5 development is starting now. The ROCKI PLAY final design prototype has just been completed. We've already gone from a working concept to testing boards to this current final design working prototype.

The current external look has also been finalized. It features the futuristic ROCKI shape - some say it's like a diamond, some say it's like a rocket ship :-) The external case is a silicone material (think phone covers) that feels great in the hands. We are proceeding to invest in tooling for mass production of the external casings. The external casing has been designed to allow many colors and variations to be produced easily with minimal investments on each color / variation.

Technical Specificaitions of ROCKI PLAY

  • Wifi 802.11b/g/n (AP / Hotspot mode supported)
  • Music Formats Supported : MP3, FLAC, WAV, AIFF
  • Music Streaming Services Supported : TBC pending licensing request with the respective music streaming services
  • ROCKI App versions : Android, iOS, HTML5 (for Windows Phone, PC & Mac)
  • Connectors : 3.5mm Stereo (Audio) / MicroUSB (Power/Charging)
  • Included : 3.5mm to 3.5mm Audio Cable, 3.5mm to RCA Audio Cable, USB Charging Cable, USB Charger
  • Battery : 900mAH
  • Dimensions: 92 x 54 x 17mm / 48g

Available Colors:
You can choose your favorite colors when the project closes in the final project survey.

  • ROCKI Green
  • Paint It Black
  • Submarine Yellow
  • Hot Chilli Peppers Red
  • Pink Punk Pink
  • Deep Purple

The ROCKI system supports UPnP for ROCKI to easily integrate into an existing wifi music network. Most of these setups however lack the plug & play simplicity that make it accessible to everyone. The proprietary ROCKI API adds a layer that’s designed with user-friendly multi-room music in mind. Catering for both the superuser and the regular consumer, ROCKI achieves the best of both worlds - ROCKI for everyone!

What Needs to Be Done / Shipment Plan

===================================

November
- UPnP for ROCKI PLAY and ROCKI App  - *COMPLETED*
- Implement ROCKI API in ROCKI PLAY firmware and ROCKI App
- Complete Development of Android App
- Sample production run of hardware - CE & FCC tests

December- Beta shipment   - Complete Development of iOS App- Complete Development of HTML5 App- Complete Firmware- Shipment of Christmas guarantee

January- Shipping of Hardware  
- Implement Improvements from Kickstarter Backers feedback
- Official Launch of ROCKI

With the funds raised on Kickstarter we will be able to take ROCKI from prototype to finalized product and complete ROCKI for everyone. This includes hiring more app developers, more firmware developers, committing (ordering) processors and components for production. Your support in making ROCKI successful will also help us in our request for licensing from the various music services - the more users, the more likely they will be interested in having their music services on ROCKI too!  

At a very affordable pledge of $49 you can help revolutionize the way everyone enjoys music at home! ROCKI is also a great gift for friends and family! Think about it, next time you visit them you can play your own music! Have a Merry Christmas!!

Team ROCKI

Here at ROCKI we would like you to know the team, the people making ROCKI possible. So we will be introducing some of the team members, one at a time. Don't mind us if some of us might seem a bit oddball :-) We asssure you (with our best serious faces) that every one of us has a serious side and are brilliant experts, very dedicated to making ROCKI the best experience ever... and then we have our whacky side ;-p - a team of crazy passionate people. ROCKI on! Here we go:

Editor's note : Let's see how Dennis' attempt to score free coffee works out :-)
Editor's note : Let's see how Dennis' attempt to score free coffee works out :-)
Editors note: she really means pit bull her dog, not Pitbull the rapper :-)
Editors note: she really means pit bull her dog, not Pitbull the rapper :-)

###

The ROCKI journey started in February, almost one year ago and we're getting close to the finish line... Please support ROCKI - Click on one of the pledges on the right - Free Your Music!

Risks and challenges

We have working final design samples in hand, videos and photos seen are real life products. App development is in progress. We have a team of international experts with experience in product and manufacturing to ensure smooth transition from ready-to-market prototypes into actual shipping products. While all efforts are made to ensure timely completion of software functions, any type of development can have unforeseeable delays. This may result in functions being delivered in a software or firmware update after a product is shipped. There are also risks from unforeseeable factors such as delays in component delivery and certifications.

Learn about accountability on Kickstarter

FAQ

  • Sure, we understand that. That's actually the beauty of ROCKI = Multi-speakers, Multi-room!!
    Simply pledge the amount for how many ROCKI ...
    2x $49 = $98 // 3x $49 = $147 // 4x $49 = $196 // 5x $49 = $245
    2x $45 = $90 // 3x $45 = $135 // 4x $45 = $190 // 5x $45 = $235

    Last updated:
  • YES :-)

    Your music can be anywhere in your network - NAS, Computer, Media Player - as long as it is accessible on your network. ROCKI App can index them into your music library and you'll have access to them right in your ROCKI App, and play to any or all ROCKI'd speakers.

    In this scenario, your phone is acting like a remote control telling ROCKI PLAY to play the music stored in your network. Cool? :-)

    Last updated:
  • With Bluetooth you can stream your music over short distances with reasonable sound quality. However, when you want to bridge longer distances within the house, require more bandwith (higher quality audio), or want to use multiple devices, bluetooth doesn't offer a suitable solution.

    WiFi (radio frequency) has been around for years, used for broadcasting music over long distances. In your home, this offers the ability to move around the entire house with your controller (phone) in your pocket and the music will keep playing. It also allows us to grant access to guests, so friends that come over can add their music to your playlist! The ROCKI app converges all your music sources and makes it possible to switch between them without switching apps.

    Last updated:
  • Yes, you can use any computer or laptop to play music on any speakers connected with ROCKI PLAY / PLAY+ via our ROCKI App.

    note: We mention smartphones a lot as we noticed a huge percentage of users are listening to music on smartphones, so that's why we mentioned computers less - not that computers are not supported - it is supported!!

    Last updated:
  • ROCKI welcomes the community and encourages projects with ROCKI. Part of the ROCKI works on opensource UPnP, which the opensource community is very familiar with. For the additional unique ROCKI API functions that we have developed, the ROCKI API will be available to developers on request.

    We've started a developers community on Google+, please join us. We'll be encouraging and helping everyone who has a project thinking of using ROCKI as their built-in wifi audio. Also welcoming developers with apps to utilise the ROCKI App, and have music / sound stream on any speakers!! The ideas and potential are limitless. Come join us.

    ROCKI Hack & Build.
    https://plus.google.com/b/102299190828448475088/communities/108356459617416176860

    Last updated:

Rewards

  • You selected
    Pledge $18 or more

    0 backers

    ROCKI T-Shirt

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $45 or more

    600 backers All gone!

    *FIRST* | ROCKI EXCLUSIVE BETA | The same ROCKI "PLAY" device, with beta app & firmware (app & firmware upgrades over the air)

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $49 or more

    832 backers Limited (18 left of 850)

    *STANDARD* | ROCKI "PLAY", upgrades all speakers with Audio-in (3.5mm or RCA) to a Wifi Speakers and enjoy ROCKI Wifi Music System, choose one of your favorite color from 6 available color options (state your preference in the final survey after the close of the project)

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $49 or more

    21 backers Limited (79 left of 100)

    PLAY Special Edition << SKIP&DIE Loves ROCKI >> | Psychedelic Camouflage Full Color Hardcover edition specially made for SKIP&DIE fans. Read Update#8 for full details

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $49 or more

    17 backers Limited (83 left of 100)

    PLAY Special Edition << D.O.N.S. Loves ROCKI >> | D.O.N.S. favorite Black & Gold Color Hardcover edition specially made for D.O.N.S. fans and lovers of EDM (Electronic Dance Music). Read Update#9 for full details

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $89 or more

    205 backers Limited (15 left of 220)

    *DIGITAL* | ROCKI PLAY+, same features as the regular PLAY with the addition of Optical (TOSLink) and HDMI (HDMI Audio) connections. Great for audio enthusiasts connecting to receivers / amps / audio processors with digital connectivity. Limited First Batch for Feb shipping.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $135 or more

    300 backers All gone!

    *ROCKI My Home* Early Bird | Be Revolutionary, be the first to show off your ROCKI Home - a set of 3 ROCKI "PLAY" for your living room, bedroom, bathroom or kitchen! Enjoy ROCKI Multi-room instantly! We'll even give you all 6 colors of ROCKI. ROCKI colors are silicone covers that can be changed easily so you can choose your favorite colorfor each room.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $145 or more

    148 backers Limited (32 left of 180)

    *ROCKI My Home* Standard | Same as "ROCKI My Home" Early Bird, except delivery in January when firmware/app is expected to be completed. Show off your ROCKI Home - a set of 3 ROCKI "PLAY" for your living room, bedroom, bathroom or kitchen! Enjoy ROCKI Multi-room instantly! We'll even give you all 6 colors of ROCKI. ROCKI colors are silicone covers that can be changed easily so you can choose your favorite colorfor each room.

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $179 or more

    199 backers Limited (21 left of 220)

    *ROCKI My Home+* | 1x PLAY+ & 2x PLAY. PLAY+ adds digital connections Optical (TOSLink) & HDMI (HDMI Audio). Great with the PLAY+ for that living room sound system receiver / amp / audio processor with digital connectivity. The 2x PLAY for regular speakers in bedroom & bathroom / kitchen or other rooms. Your 2x PLAY can be shipped earlier if you choose to (we will check with you for confirmation when it's time to ship)

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $300 or more

    0 backers Limited (10 left of 10)

    Have your name or company name & logo listed on www.MYROCKI.com website as ROCKI Kickstarter Premium Supporter + Pick any of the ROCKI rewards listed above. THANKS!

    Estimated delivery:
    Ships anywhere in the world
  • You selected
    Pledge $10,000

    1 backer Limited (4 left of 5)

    ROCKI Launch Premium Party !! Support ROCKI to Free Your Music for everyone, we'll throw a party in your town / city and celebrate ROCKI Launch with you and your friends. Like it? Email us at press@myrocki.com

    Estimated delivery:
    Ships anywhere in the world

Funding period

- (24 days)