Share this project


Share this project

BeeLine is a stripped back, intuitive, navigation device designed to put the cycling masses back in control of their journey
BeeLine is a stripped back, intuitive, navigation device designed to put the cycling masses back in control of their journey
3,038 backers pledged £150,185 to help bring this project to life.

A reminder to choose your colours....because THIS JUST HAPPENED!!

Posted by Mark Jenner & Tom Putnam (Creator)

It's a huge day at BeeLine HQ.

Earlier this evening these arrived... (but they're all grey - have you chosen your colour?)

More BeeLine's than we've ever had!
More BeeLine's than we've ever had!

These are the first of the pre-production units which will be in the mail to beta testers first thing tomorrow morning. Due to an issue we discovered with the gluing of the screen (exactly why we do pre-production!) they took a bit longer to get here than we expected. However, this won't impact full production (late November), it just means that we'll be getting everything in place for the full run in parallel to testing, only hitting the brakes if testing uncovers any major issues. 

I can't tell you how excited we were to receive these guys and bring them all to life! Although we've been iterating these for well over a year and have had many prototypes, this is the most we've ever had at one time! Woooo!

Being so close to production means that we need to tell the factories how many of each colour we need yesterday to make sure that this doesn't delay production. So if you haven't yet chosen your colour(s), please do so now using this link

We also need to make sure we'll be sending the final units to the right places, as I'm sure many of you have moved since the campaign last year. If you have moved, please update your address by logging in to your Kickstarter account and updating your info in the backer survey. Kickstarter instructions on doing that here

Right, back to the mailroom to get these devices ready to send!

Lots of love,


Peter Johansson, David Taylor, and 17 more people like this update.


Only backers can post comments. Log In
    1. Missing avatar

      Matt on

      So, last update on November 8th. Now December 16th... Slightly worrying.

    2. Laura Bradley on

      Hi guys. Just wondering what the latest ETA is?

    3. Missing avatar

      Florian B. on

      @Tommy Kikkenborg:

      If I remember correctly somewhere in one of the last mails, they mentioned that they got fewer units than expected, so they could only send out a reduced amount, but beta tests definitely happened and showed some flaws to be ironed out.

    4. Missing avatar

      deleted on

      This user's account has been deleted.

    5. Missing avatar

      Hujong Chi on

      Hi, when do we expect shipping to the UK?

    6. Missing avatar

      Jamie on

      Hi guys! As it's now December I guess it's safe to say that you won't be shipping these out late November - do you think you could update us on the revised shipping estimate? Am sure you've completely got your hands full with testing - perhaps you're waiting until you can write one final update announcing that they're finally ready?

      Either way it would be great to know the latest - I expect a few people are wondering if they'll be shipping in time for Christmas. Can't wait to hear the news and see the results of all the hard work!

      Cheers - Jamie.

    7. Missing avatar

      Thomas Kohl on

      Hey Guys, any news on the shipment to germany? Haven't heard anything after chosing colors, might have misclicked something.

    8. Jordan Rochat on

      Can you please confirm when it gonna be send to France, thanks you guys!

    9. JamesRoseUK on

      Hi Guys,

      I see the note about the address. I plan to come and collect as offered, is that still on the cards? :)

      Do you have a rough timescale for that too?

      Thanks, can't wait!

      James :)

    10. Mark Jenner & Tom Putnam 2-time creator on

      Hi all,

      A little one here on the price going up - important but we didn't want to spam you with a full update about it.

      The full retail price is going to be £99, so between now and shipping we're slowly going to slide up from the current pre-order discounts to that.

      The first big shift on that will be happening this weekend. So if you've got friends who want one or want any more for yourselves please make sure you do so before we increase the price (we'll do it on Sunday evening GMT)

      Have a great weekend!


    11. Mark Jenner & Tom Putnam 2-time creator on

      Thanks Karlijn!

      Yep, I can confirm that there will be a red one coming to you. Good choice!

    12. Karlijn Bohmer on

      Thanx for the info! Looks really great! I can't wait to get one for myself! Good work you guys! I have a question. Can I check if my color choice was registered correct?