About this project
We believe that there is a need for an alternative media outlet making content to help people navigate the new world.
So our Renegade Inc. mission is very simple: Create and broadcast independent content that informs, illuminates and inspires.
Because many of us feel there is an increasing disconnect between what we see in the media and what we experience in our lives.
This is due to the huge media concentration occurring around the world.
In reality this means that many interesting independent thinkers, writers and commentators are missed or ignored. Why? Because often they do not fit into the very narrow and uniform editorial policies of global media brands.
Currently a great swathe of the world intuitively understands that we are not seeing the full picture.
This is the role of Renegade Inc. to articulate what's really going on. Then give independent context, narrative and alternatives that you won’t get anywhere else.
Today the world is changing faster and more fundamentally than ever before. So now we need the opinions and ideas of many different thinkers, artists, economists and businesspeople who we feel should get more airtime. In fact, at a time when the world needs sensible alternatives, their opinions are vital.
Renegade Inc. was founded by Ross and Megan Ashcroft.
In 2005 we began to realise that there was something profoundly wrong with the global economy. We didn’t feel that it was an option to do nothing. We felt compelled to act so in 2007 we launched Renegade Economist.
We wanted to rethink ways of doing things. We read everything we could on banking, the economy and economics. We also watched conspiracy films and a slew of mainstream films that said everything yet left us unsatisfied. We thought we could make a contribution.
Our first project was the award winning independent feature documentary “Four Horsemen” - released in 2012.
The film has been an international success. It’s now been seen by many millions of people in cinemas and broadcast stations worldwide. It has over three million views on YouTube and has enjoyed more than three hundred Q and A sessions in seventeen countries.
We continue to receive weekly messages explaining how much the film has resonated, and asking “What is next?”
The answer is Renegade Inc.
Initially the new media platform of Renegade Inc. will focus on three sectors:
- Entrepreneurship or new business – which includes our already established commentary on the financial sector
- Self-Learning – which we believe is a more accurate description of the education of the future
- The Arts - recognizing that creativity is the driving force behind improving anything.
When we toured Four Horsemen around Europe, we met Renegade Inc.’s audience and noticed that they were a multi-generational mind-set - not an easily defined demographic. We called them “Cohort C” as they wanted community, causes and to co-create. We couldn’t help but notice that that Cohort C is a powerful new force in global citizenship who feel that mainstream media isn’t fulfilling all their needs.
We feel that now is the time for an independent media platform that works in partnership with its audience. As this is better suited to our interconnected age than agenda-driven media that permanently transmits but rarely listens.
At Renegade Inc. we consider our audience our partners and encourage them to shape the content we make.
We do this by simply listening to our partners and creating the content they would like to see. Our partners will shape our content with suggestion of stories and editorial feedback.
Each week we will bring you a film and radio interview with array of guests (many of which our partners will have requested).
We will also begin work on a short documentary in partnership with Steve Keen and other leading world economists. This will highlight where next for the global economy so you can navigate the age of volatility.
Some of our previous work with Professor Steve Keen
We will also begin to make a documentary on how the education system in the western world is faltering. To do this we will partner with our colleagues at Independent Thinking. This will allow us to offer solutions to navigating a system that values testing over student development.
The word has sometimes had mixed connotations.
We define a ‘Renegade’ as someone who - through their actions – peacefully and positively disrupts how people think and act. Not referenced by gender or background these people inhabit all walks of life and the their mind-set has quietly created a latent social revolution of enormous consequence.
Renegade etymology is to switch allegiance from one system or set of values to another that better fits your worldview, life or values.
Whilst making Four Horsemen our aim was to take seemingly complex ideas then simplify and share them. .
Our next step is to create an international platform that does the same thing across a range of independent content.
This is the foundation of Renegade Inc. We aim to bring to the surface the ‘hard to get at stories’ which do not get airtime.
We also want to bring context from some of the most respected sources from around the world – as we have done with the financial sector.
Renegade Inc. aims to leave its members better informed, more illuminated or inspired.
To date all Renegade Inc.’s work has been funded from our own resources. That is how we have maintained independence.
This year we have already launched the new Renegade Inc. website in beta and posted all the work to date from the last years.
In all, there are over two hundred and fifty pieces of media content. All our Renegade channels have been consolidated under Renegade Inc.
But quality content is not inexpensive. We have now reached a point where we need proper funding for Renegade Inc. which will allow us to broaden our platform for those who think differently. We also need funding so Renegade Inc. can continue independently. We do not want to have go 'upstairs' for ‘sign off’.
We have the ideas, knowledge, experience, business management skills, contacts and excellent access. Now we need extra financial resources to unlock the potential.
We are asking for US$45,000 to build out the media platform and produce regular content.
This money will also pay for further development of our online presence, underlying technology including app development and partner platform, editorial staff salaries, rent and studio costs for the first six months.
We want to bring together the best talent and combine an audience who can partner with us to produce great work.
Renegade Inc. will continue its recent accelerated production of new material on a weekly basis. We will add to the existing commentary - with regular interviews giving context and analysis. It will also produce content on topics that have received scant coverage but impacts our lives.
In 2016 we will examine further funding sources including launching a subscription funding model. We need our partners to support our correspondents so they can report on the ‘hard to get at stories’ that matter.
So Renegade Inc. has now arrived. It is a new independent media platform aimed at people who think differently. It is international. Its mission is simple: Create and broadcast content that informs, illuminates and inspires.
We already have a track record of doing this. Broadening this in 2015, is particularly important when so much of the world we live in is in a state of flux. Our reaction to uncertainty must combine context and perspective. This is best done in partnership with you.
We hope you will support this platform, in whatever way you can. If you cannot make a financial contribution, please consider:
Risks and challenges
Making quality, independent media requires resources. But we are confident that with this initial sum we can achieve our set goals for the next 6 months.
By early 2016 we will be examining further funding sources including possibly launching a subscription-funding model. So partners can support us and influence our output. We will also look into working with sponsorship and advertising partners that fit our ethos.
With Editorial Suggestions we'll endeavor to follow through on your suggestions, but cannot guarantee that every person suggested will be available or able to take part in an interview.
And of course in any production process it is common to encounter setbacks. But we have learnt how to deal with many challenges from our experience making feature films, commercials, animations and the creation of digital platforms.Learn about accountability on Kickstarter
Support this project
- (27 days)